Work with Xerris and client leadership to help define product strategies within larger cloud-based and digital transformation initiatives.

Early member of the digital product startup inside the Texas-loved and iconic retailer, H-E-B. Managed product strategy of store-side fulfillment systems that power H-E-B’s fast growing curbside and home delivery services, helping reduce per order overhead cost by over 60%.Led strategic shift to bring e-commerce in-house to foster innovation. Responded to pandemic challenges by optimizing self-checkout experience and growing capability of phone-based shopping checkout for in-store customers. Delivered increased capacity in order to meet the changing needs of customers and support asymmetrical increase to record transactions and sales across all channels.

Specializing in hardware and software integration, successfully developed and launched a series of connected products leveraging the competitive advantage of Under Armour’s textile knowledge and their recently acquired digital properties.

Helped drive the final development and Go-to-Market efforts for UA Healthbox, a connected suite of products that fully integrates into the UA family of mobile apps, including MapMyFitness and MyFitnessPal.

Managed multi-state initiatives ranging from product marketing to mobile development, and closely collaborated with key stakeholders to implement a successful nation-wide lottery release.

Performed roles of business analyst and project manager for new health foods-based market and café. Assisted by analyzing customer needs, identifying gaps and defining end solutions as well as provide expertise on tech-based capabilities and limitations as it relates to business goals.

Worked with co-founders to define initial target market for a mobile deals and promotions app. Created marketing plans and development roadmap to strengthen the apps appeal and functionality. Established initial business clients and coordinated requests into actionable app requirements while designing custom deals to entice initial consumer adoption.

In a contractual role in partnership with University of Illinois Master's program, I worked with a 3rd party consultant group to create a SaaS system integration that replaced paper project tracking and loan disbursements procedures.

Responsible for work load balancing, schedules and conducting continuous site inspections to ensure strict compliance with all building regulations and local ordinances. Managed inventory and supply schedules and resolved timeline conflicts leading to the creation and implementation of a new production schedule which reduced overall build time by 20% and established time/cost tradeoffs due to the effective use of sub-contractors.

Kollins delivers interactive products, branding, research, and creative services to a variety of Fortune 500 companies. I was responsible for the full life-cycle management of an interactive media player. I oversaw the development and implementation of an interactive media players for consumer electronics, which became the industry-wide standard for in-store Point-of-Purchase sales displays.