Martin Jones Email & Phone Number

London, United Kingdom

Directing the creative function within the club and ground, responsible as creative lead and brand custodian for the membership and commercial channels. Nurturing the strategic partnerships required to drive the club’s vision, purpose and identity. Leading the designers, digital/content producers and communications team in delivering engaging solutions for diverse target audiences. Motivating the collective to perform with an ambitious and curious attitude with the key objective to inspire collaboration between marketing and communications, digital and design teams.Workstreams cover varied integrated outputs for operational activities and external campaigns: website, app, email, social, direct marketing, out of home, way-finding systems, environmental branding, venue dressing, uniforms, packaging, retail products, books, in-bowl graphics, forms, documents and presentations.A milestone achievement was the execution of the brand revival project. From briefing pitch criteria to supervising the agency selection. The rigorous research phase and workshops culminated in the rejuvenated brand identity. The new positioning delivers strategic purpose, accessible values and clear brand architecture. This is underpinned with guided creative principles for stylistic treatments, photography, videography and tone of voice. Planning the phased roll-out for multiple online and physical touchpoints.

Cape Town Area, South Africa

CREATIVE GROUP HEAD (May 2015 – September 2016)Ogilvy and Mather, Geometry Global (Cape Town)Conceptual ideas, design / art direction and presentation of creative work and new business pitches. Ensuring the working processes (planning, timing, testing and documentation) are efficient and adhered to by the team, working closely with studio traffic managers. Responsible for training, coaching and mentoring creatives in the studio, including creative reviews of team members. Working across accounts such as Volkswagen, Allan Gray, Audi, Metropolitan and MMI Holdings.(RedWorks creative studio merged with Geometry Global, May 2015)SENIOR DESIGNER (September 2012 – December 2014)Promoted to CREATIVE GROUP HEAD in December 2014Ogilvy and Mather, RedWorks (Cape Town)Working in a team with designers and copywriters on integrated brand communications, brochures, identities, social media graphics, campaign key artwork, retail layout and outdoor media. Briefing production managers and suppliers (printers, photographers, illustrators and 3D artists). Directing retouching and finished art output. Working across accounts such as Audi, SABMiller, British America Tobacco, Volkswagen, WeChat, Revlon, Heinz, Sun International, Allan Gray and KGA Life.

Surbiton, Greater London

Creation of printed and digital communications from design to production; including internal programme tool-kits, international conference collateral, large format office branding, interactive PDFs, website and email design, and internal company magazines. Working with multiple clients: Coca-Cola, Diageo, Rio Tinto, Man Group, Allianz and Amcor.

Cape Town Area, South Africa

Design and layout of magazines, management of assistant designers, planning and directing of photo shoots, colour quality control and sign-off at printers, overseeing of magazine design budgets and reporting to the Creative Director. Responsible for the design and production of a rousing monthly title – Business Day Sport. Senior designer for sports titles: SA Rugby, SA Cricket, Sowetan Soccer and Fifteen.

Cape Town Area, South Africa

Photographic travel books – cover and page layout design, image selection, typesetting, corporate identities, packaging, point of purchase displays, pre-flighting and creation of print ready PDFs. Servicing multiple clients in the creative and production team: Penguin Random House, Fernwood Press, Struik Travel & Heritage and South African Red Cross Society.

Cape Town Area, South Africa

Design of magazine advertisements, point of sale displays and promotional materials.

Bachelor Of Commerce (Bcom), Industrial And Organizational Psychology, Management

Graphic Design

High School, Matric - Grade 12