Martin is a Senior Advisor for IKEA Group Treasury. Martin advises IKEA operating companies globally.Responsibilities range from advising on payment strategy and contract negotiations to establishing what behavioral changes occurs from supporting certain payment means and how this affects sales and the company’s finances. Prior Martin worked as the Senior Policy Advisor for IKEA's Governmental Affairs/ EU Affairs department where he developed and executed IKEA Groups work with payments, International Trade as well as EU Internal Market issuesKey areas: Consumer Financing, Fintec, Payment Systems, Payment data, Consumer payment behavior, Negotiation, Business Development in Asia, Cross-cultural communication, influencing & lobbying