Martina Muroni Email & Phone Number

Milan, Lombardy, Italy

Milan, Lombardy, Italy

• Identify customer pain points in EU product categories and Payments area, define a roadmap and drive projects to improve the customer experience, key metrics and unlock new opportunities• Perform customer journey analysis to identify and challenge negative effects on the customer experience prior to new launches and promotions managed by other Amazon teams• Create tools to monitor KPIs and measure the progress of projects against the goals; organize training sessions to increase tools adoption and foster customer-obsessed culture.• Improve Customer Service material and define review mechanisms with Operational teams to ensure efficient and high quality customers' support.• Manage and fix critical issues impacting EU customers with key partners and tech teams.

Milano, Lombardia, Italia

• Define and implement growth plans for Amazon's strategic brands in “Home Improvement” category to increase their business, selection and to ensure product availability• Generate periodical analysis and organize business reviews to track brands’ performance and discuss goals and achievements with internal and external stakeholders• Prepare and negotiate ITES Home Improvement yearly Deals Plan, guaranteeing the promotional relevance and the marketing visibility during global shopping events.

Milan Area, Italy

Milan Area, Italy

• Manage and optimize the digital catalogue (e.g. regular content update, product ranking) in order to guarantee a better customer experience• Develop SQL queries and Excel macros to automatize item data quality corrections• Create data reports to track performance and propose processes improvements.

Roma

• Manage website content in partnership with external content agencies• Optimize user experience and redesign the official Enel website• Implement SEO-SEM strategies to increase traffic and convert prospects into customers.

Master’S Degree, Engineering/Industrial Management

Electives: Product development, Marketing, Company strategies, Economics. Thesis: Digital Content Marketing - Enel’s business case.

Exchange, Master’S Degree In Management Engineering

Extra-UE Program – Digital marketing, Consumer behavior, Process and project management.

Bachelor'S Degree, Cinema And Media Engineering

Electives: Computer science and electronics, Multimedia production techniques, Media economics, Language of cinema and entertainment.

Diploma Of Education, Languages

English, French, Spanish

Business Course "Fashion, Art & Design: Communication And Marketing", Digital Communication And Media/Multimedia