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Widely experienced in the design, construction, implementation and management of successful customer-facing and enterprise-wide Internet, EIS, and DRM application for New Media, Social Networking and Financial organizations.Specialties: Digital rights management (DRM); Business process design (BPM); Heuristic application design; Project planning; Build process management, development metrics and application architecture design; System/database/code optimization and tuning.
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Business & Systems Arch/Complex Project ManagerWells Fargo Feb 2008 - May 2024San Francisco, California, UsWorking to evolve and improve the design and creation of software and processes used at the bank for Internet related businesses, in the management of software development itself and at emerging opportunities such as the Bitcoin ecosystem, Ethereum and blockchain tech with R3. Also investigating and modeling the economics of alternate SDLCs made possible through new technologies that enable enterprise-wide simulations of systems of record. From business specification through development to testing, simulated systems are a way to validate the specification, implementation and operation of business processes with the objective of improving quality at all stages of development while reducing the costs and time-frames associated with standing up and tearing down supporting systems.Lead development tools & practices projects on the adoption of Subversion and a CI infrastructure centered on Atlassian Bamboo/Crucible/FishEye, Sonar and on Maven, integrated into Eclipse. This involved identifying and implementing strategies to measure and reduce defect removal time, and thus costs, while increasing efficiency and quality by making developers and managers better informed and more effective. Critical aspects of this work included the specification, implementation and documentation of standards and procedures, including code and development standards, review standards, automated scanning and analysis rules and promoting approaches to maintaining code quality.Other key efforts include moving to more elegant development ecosystem, away from the J2EE deployment paradigm and towards OSGi & ESB's; From older XML tech to more current frameworks with greater utility - Apache Camel and CXF; Virtualizing services using CA Lisa; Mining the value from log files and increasing the serviceability of applications using LogStash and ElasticSearch; Looking to more highly leverage business expertise through working with rules engines and process modeling such as JBoss Drools and BPM. -
Senior Software EngineerZinio Systems Apr 2007 - Feb 2008Barcelona, Catalonia, EsDesigning, building the next generation of scalable publishing systems for the Web using Adobe Flex.Designing and implementing deep level activity tracking, reporting and personalization, integrating Omniture into Flex using an application paradigm.Designing and implementing client and server-side DRM for code and content security.Streamlining the Zinio application load process, reducing customer wait times while improving image quality, maximizing cache hits and minimizing network requests.Refined build and QA processes to improve product robustness and development effectiveness.Running Zinio's customer facing product development scrum. -
Senior Software EngineerVisilent Nov 2006 - Mar 2007Updated the software development infrastructure and development processes, implementing source code control, continuous integration and unit testing.
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I.T.San Francisco Aids Foundation Nov 2005 - Nov 2006San Francisco, California, UsStreamlined the application development process using Agile methodologies in line with limited resources available. Developed Axis/SOAP interfaces to external vendors. Ran project transforming a manually built, applet-delivered Swing application hanging off a CORBA backend to Java WebStart application built with Ant in a continuous integration process. Utilized virtual systems to facilitate enhanced business resumption planning, system testing and in efficient consolidation of end-of-life systems. Planned and rolled out IT OTRS ticket tracking system, centralized Nagios monitoring of computer systems and services. Deployed SNTP, source code control systems, Wiki-based searchable documentation systems. -
Manager, It Business ServicesVmware, Inc. Mar 2004 - Nov 2005Palo Alto, Ca, UsIn charge of evolving the IT process and supporting tools set as VMware doubles in size in the year, including supporting SOX compliance measures.Sponsored and designed a project simplifying inside sales, accounting and license management systems by utilizing BPM software to rationalize and manage work flows, reducing the turn-around time and resource loading for future projects.Ran the project to implement FLEXlm license generation and management on the business side, including securing the enterprise keys. -
Cto/DirectorCalifornia News Tech Jan 2002 - Dec 2004CTO involved in pre-IPO activities.Planned and managed project, designed and developed financial services web-portal and advanced 4-tier, Velocity-template driven Java/J2EE information analysis tool/SQLServer database to up-sell graphs, RSS feeds and other services. Leveraged legacy systems via Java XML technologies in combination with the development of an advanced indexing engine and intelligent lexical analyzer. Administered and designed databases. Generated product documentation with Word, Visio and PowerDesigner. Managed offshore development/systems management team.
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Project Manager / Architect / Lead DeveloperUcsf Jan 2003 - Feb 2004San Francisco, California, UsDesigned, lead project aggregating electronic medical record data from multiple heterogeneous sites/systems into single unified HIPAA-compliant AIDS research data warehouse and clinical data analysis server. Worked with proponents to identify and manage transition to medical information standards such as SNOMED, LOINC and NDC. Used VB6, ADO & MSXML to extract data from Access to XML and a Java/JAXP/SAX based dictionary-parser-translator framework driven from a metadata dictionary to populate a SQLServer data warehouse and analytics server. Created and documented informatics and data transmission standards. -
Project Manager / Senior Business AnalystPacific Gas & Electric Aug 2002 - Jun 2003Oakland, California, UsAnalyzed, planned and documented the duplication and transition of critical banking and treasury applications as part of PG&E Chapter 11 re-organization and divestiture; Identified and mitigated legal, informational and technical issues. Converted and upgraded various internal SQLServer, Access, VB and Crystal Reports application/components to target supported versions. Retrofitted ASP-based document routing application to use AD/LDAP for user identification. -
Media Data ArchitectMyplay 2001 - 2002Contributed to the sale of MyPlay to Bertelsmann by developing the multimedia locker concept. Analyzed, designed, documented multimedia/bookmark locker, ASP and digital subscription and rights management implementations for this music portal.Analyzed, designed and built Oracle database media library for integration, validation of Muze music catalog with LoudEye media meta data XML feeds using Oracle XML, Perl. Participated on definition, design and implementation of site activity Oracle Data Warehouse. Created Oracle/JDBC interfaces.
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ArchitectSnapfish 1999 - 2000San Francisco, California, UsKey player in the launch of this major Internet photography portal that was sold to HP in 2005. Did the analysis of and designed for the business logic, business processes and core Java/Oracle persistence information structures, databases and procedures providing access for millions of customers to many hundreds of millions of on-line images. Defined and designed core features to provide ASP/Co-branding, multi-lingual operation while supporting a wide range of content and social-networking functionality. Designed, built core e-commerce functionality in PL/SQL including multilevel e-commerce system supporting flat, tiered and nominal pricing/discounting structures for both product and shipping components. -
Etl Architecture And Data Warehouse DesignerCritical Path, Inc. 1998 - 1999Designed and implemented core activity/business Oracle data warehouse, PL/SQL, ETL and reporting system architecture tracking the activity of 150,000,000 mailboxes and 5,000+ domains with a volume growth of 50% per month. Features included facilities to prioritize processing of data by customer, data quality assurance/validation, and ability to seamlessly back-out data, multi-time zone reporting and pre-processing of report data; featured in Oracle magazine March 2000, it processes 70 million events a day.
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Technical Architect / Database DesignerCendant Internet Engineering 1997 - 1998Dallas, Texas, UsOversaw design of Match.com v2 Oracle architecture, schema, core functionality and features.Participated in overall sustaining operation of Match.com v1 site and the design, implementation of adjunct functionality. Reviewed, advised on Oracle administration, configuration and architecture for RentNet.com & NetMarket.com achieving magnitude increases in efficiency. Investigated alternate payment & micro payment schemes.
Martin Barrs, Mba Skills
Martin Barrs, Mba Education Details
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Golden Gate UniversityInformation Systems -
University Of GreenwichComputing Science
Frequently Asked Questions about Martin Barrs, Mba
What is Martin Barrs, Mba's role at the current company?
Martin Barrs, Mba's current role is Enterprise, Business Process and Web Services Architect.
What is Martin Barrs, Mba's email address?
Martin Barrs, Mba's email address is ma****@****ion.net
What is Martin Barrs, Mba's direct phone number?
Martin Barrs, Mba's direct phone number is (800) 956*****
What schools did Martin Barrs, Mba attend?
Martin Barrs, Mba attended Golden Gate University, University Of Greenwich.
What skills is Martin Barrs, Mba known for?
Martin Barrs, Mba has skills like Databases, Java, Sdlc, Oracle, Integration, Data Warehousing, Enterprise Software, Software Design, Web Applications, Sql, Application Architecture, Software Project Management.
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