Martine Krop Email & Phone Number

Amsterdam, Nh, Nl

Leiden

In this client facing commercial lead role I am responsible for generating up-sell/ cross-sell business opportunities for international key clients while effectively managing internal enablement resources. Leading client relationships on pitches/proposals, leveraging sector expertise & insight and owning the client value proposition.I develop and execute an account-based commercial strategy to increase sales opportunities within existing key customers. Deliver profitable… Show more In this client facing commercial lead role I am responsible for generating up-sell/ cross-sell business opportunities for international key clients while effectively managing internal enablement resources. Leading client relationships on pitches/proposals, leveraging sector expertise & insight and owning the client value proposition.I develop and execute an account-based commercial strategy to increase sales opportunities within existing key customers. Deliver profitable business revenue in order to meet and exceed revenue targets and relevant quotas. Create and nurture executive and C-Suite relationships with existing clients. Build a year-over-year record of consistent performance and accountability for qualification and managing complex digital marketing sales into large international enterprises. Acquire and maintain in-depth knowledge of the digital marketing industry industry and the emerging competitive landscape. Provide timely and accurate sales forecasts and reports to inform management’s strategic decision-making. My main focus is to build strong relationships with international key clients and teams with the aim to develop our remit as digital marketing partner. Manage a multiple teams of consultants their performance and accounts. Delivering business results for clients and overall account profitability for the company. Connect client teams & account team to strategically weave the digital strategy bringing all elements together as needed. Embrace and encourage a culture based on teamwork, collaboration and intellectual curiosity.I Lead the mentoring program for our consultants. Assist in training, mentoring, and developing team members.Reach out to start a conversation on how I can help drive your digital growth by improving your digital marketing: martinekrop@maxlead.com | +31612927933Global clients: Aon, Bridgestone, Carhartt, DHL, ManpowerGroup, Quooker, Wolters Kluwer Show less

Amsterdam Area, Netherlands

Responsible for successfully marketing the Atradius export credit agency. Focus: branding and leadgeneration.Taking the lead on all B2B marketing activities in alignment with global marketing. Ensuring take-up of the new products within the existing customer base and creating brand awareness, proposition development and generating leads within the prospect customer base.

London | Utrecht

Responsible for the online marketing strategy and implementation in the EMEA marketing team. Focus: rebranding, customer retention and lead generation in the Netherlands.

United Kingdom

Marketing Consultancy. Focus: branding and lead generation Mentoring international marketing students @ University of Brighton

Netherlands | Singapore

Responsible for generating marketing support for all business in the Netherlands (4) and Singapore (1) through the marketing team. Responsible for the day-to-day management, performance and development of the marketing team.Focus: branding and marketing communication

Netherlands | Northern Europe

Responsible for generating marketing support for all subsidiaries in the business area Northern Europe in aligment with global marketing. Develop lead generation marketing an initiatives to drive sales, communications and brand image across the region.Work with the regional Managing Director to ensure the planning process is delivered end to end, mobilising appropriate resources from across the region, involved on the client business to develop strategic recommendations, integrated… Show more Responsible for generating marketing support for all subsidiaries in the business area Northern Europe in aligment with global marketing. Develop lead generation marketing an initiatives to drive sales, communications and brand image across the region.Work with the regional Managing Director to ensure the planning process is delivered end to end, mobilising appropriate resources from across the region, involved on the client business to develop strategic recommendations, integrated, consumer focused solutions to client business challenges.Focus: stakeholder management and marketing communications Show less

Amsterdam, Netherlands

The Hague, Netherlands

Amsterdam Area, Netherlands

Mini Mba, Marketing Management

Post Doc, Strategic Marketing Communication

Master, Policy, Communication And Organization