Martine Rioux Email & Phone Number

Montréal, Québec, Canada

London, Royaume-Uni

Région De Montréal, Canada

Relationship marketing business partner for business and residential customers - Automation of multiple campaigns (email, postal, text message)- Optimization of communications sent to business customers- Super user for integrating new tools and training my team (marketing automation, Workfront, Office 365)- Support for the loyalty program through partnership management

Région De Montréal, Canada

Relationship marketing business partner for residential customers - Relationship marketing lead on integrating the anti-spam law requirements (C-28)- Development of customer acquisition and activation plans- Development of relationship marketing campaigns, including email, postal, social media- Management of production process for relationship marketing projects, with our agencies, printers and Canada Post

1600, Blvd René-Lévesque West, Suite 1000

- Collaborate on working groups for branding- Participate in pitches to acquire new accounts- Develop research surveys- Advise clients and ensure a good relationship with them- Compile and analyze competitive activities- Perform project management- Perform budget controlClient: Danone Canada (Activia, Silhouette)

1600, Blvd René-Lévesque West, Suite 1000

- Advise clients and ensure a good relationship with them- Compile and analyze competitive activities- Perform project management- Perform budget controlClients: Danone Canada (Activia, Oikos, DanActive, Danacol, Silhouette), Kruger Inc. (Cashmere, SpongeTowels, Enviro), Mega Group (BrandSource), Totem, Fromageries Bel (Boursin, La Vache qui rit)

- Develop documentation to evaluate the relevance of the social media within the ministry- Update communication plans- Collect, edit, write and put online articles for the intern newsletter- Perform weekly press review

- Organize and manage summer activities and events- Manage marketing communications of the Club and its various divisions- Ensure the media contacts in the region- Prepare public relations material- Organize press conferences- Prepare the renaming of the Club in communications- Perform representation- Seek and secure sponsorship

- Monitor the steps of the production of a printed catalog (direct marketing)- Brief the marketing communications agency and carry out projects with- Perform competitive intelligence- Establish quarterly results

Master'S Degree, Business Administration, Marketing Communications Profile

Activities and Societies: Producer of the video presenting the organizing committee of Symposium GRH 2010, Blogger on Marketing.

Bachelor'S Degree, Marketing Communications

Activities and Societies: Vice President of Communications Fonds Équinox, Committee Member of the Yearbook Committee for graduate.

Dec, Human Sciences, Society Profile

Activities and Societies: Tutor at the Human Sciences Help Center, Tutor at the French Help Center, Member of the Committee organizing.