Alan Martinez

Alan Martinez Email and Phone Number

Head de Estrategia @ ZetaBé Media Agency
Mexico City, CDMX, MX
Alan Martinez's Location
Miguel Hidalgo, Mexico City, Mexico, Mexico
Alan Martinez's Contact Details

Alan Martinez work email

Alan Martinez personal email

Alan Martinez phone numbers

About Alan Martinez

Alan Martinez is a Head de Estrategia at ZetaBé Media Agency. He possess expertise in word, excel, powerpoint, indesign, illustrator and 10 more skills. He is proficient in English. Colleagues describe him as "La capacidad que tiene Alan de generar estrategias basadas en data es brillante. Sus conocimientos de la industria y la competencia siempre logran llevar la comunicación de la marca a otro nivel. Es una persona orientada a resultados y busca siempre el "cómo sí." Además de todo, es alguien con quien es muy divertido trabajar! Definitivamente un asset para cualquier equipo. " and "Álan es de los mejores estrategas con los que he trabajado. Tiene la combinación ideal entre convicción y disposición para corregir rumbo cuando es necesario, además de una gran sensibilidad sobre la comunicación, audiencias y mercados. Siempre busca hacer equipo, sabe apoyarse pero no tiene ningún problema con asumir liderazgo, de hecho es donde fluye mejor. Le encargaría cualquier proyecto con los ojos cerrados."

Alan Martinez's Current Company Details
ZetaBé Media Agency

Zetabé Media Agency

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Head de Estrategia
Mexico City, CDMX, MX
Alan Martinez Work Experience Details
  • Zetabé Media Agency
    Head De Estrategia
    Zetabé Media Agency
    Mexico City, Cdmx, Mx
  • Ogilvy México
    Head Of Planning
    Ogilvy México Oct 2022 - Present
    México
  • Media.Monks
    Regional Planning Director
    Media.Monks Jan 2022 - Oct 2022
    Interesting and entertaining chapter of my life building strategies for Netflix across LATAM. One brand, different cultural approaches, titles, clients and a whole new world of doing communications.
  • Wunderman Thompson/Type1
    Strategy Leader
    Wunderman Thompson/Type1 Jun 2019 - Jan 2022
    Ciudad De México Y Alrededores, México
    I was in charge of all communication strategies (Branding, Sell Branding, and Digital) at the Lead Agency for Volkswagen Mexico. Each model and launch I seeked to create profiles, territories, and / or archetypes that adapted to the culture based on data. Involved monthly with the Marketing and Sales team looking to understand the actual situation and bring to the table actions that can move the business.Also responsible to create and homologate Shell's Mexico communication strategies, ensuring that the messages from the different touchpoints, such as Out of Home, Social Media, and partners like Waze, are all aligned with the Master Brand Strategy, as well as a Lead Agency role. In addition, I work as a local leader with the Regional Strategic team of Wunderman Thompson to secure Shell's global campaigns maintain their cultural relevance.
  • Grupo Ontwice
    Head Of Planning
    Grupo Ontwice Apr 2018 - Jun 2019
    México
    GO gave me the chance to open the Planning department in a Group who has a Creative and Media Agency together. Interesting challenge to learn from the Media Agency but also the fact that culture of the Group did not have Strategic Planning. My role was to function as a common thread through the different departments: New Business, Business Intelligence, Creative, Media and Technology with the aim of promoting digital communication strategies focused on Brands and Business.
  • Wunderman
    Planner Sr
    Wunderman Jun 2015 - Dec 2017
    My main Clients were Nestlé, Hoteles.com, Axa Assistance, Citibanamex and Motorola.This was a gratifying experience beyond benchmarks, Digital and Social Strategies, analysis/prospecting of digital trends. These were years evolving as a Strategic Planner, in charge of de department for 7 months, selected for regional training in Perú with Wunderman LATAM, and participation in WPP negotiation/feedback group courses, creation and moderation of regional workshops with clients.A very complete experience, as a planner but above all I learned a lot of leadership and teamwork.
  • 141 Coimbra, Concept Mccann, Ars Ddb
    Account Executive
    141 Coimbra, Concept Mccann, Ars Ddb Mar 2013 - Aug 2014
    Caracas, Venezuela
    Worked on different industries over time with Clients like: MasterCard, L’Oréal, y American Airlines, Toyota de Venezuela, Cervecería Regional, Alimentos Munchy.As an account executive I was able to learn by coordinating and executing campaigns with diverse goals such as: Brand Building (refresh image/new image), Promotions, Stadium Activations, Photoshoots, TVC, and Radio. These tasks led me obtain a brand perspective towards the Client´s necessities (ATL/BTL) and how the agency could respond beyond creativity and communication.

Alan Martinez Skills

Word Excel Powerpoint Indesign Illustrator Photoshop Flash Microsoft Office Apple Macintosh Graphic Design Advertising Microsoft Word Public Relations Social Media Marketing Marketing

Alan Martinez Education Details

  • Miami Ad School México
    Miami Ad School México
    Account Planning
  • Universidad Católica Andrés Bello - Ciap
    Universidad Católica Andrés Bello - Ciap
    Gestión De Negocios
  • Upper Iowa University
    Marketing And Graphic Design
  • Instituto Cumbres De Caracas
    Instituto Cumbres De Caracas

Frequently Asked Questions about Alan Martinez

What company does Alan Martinez work for?

Alan Martinez works for Zetabé Media Agency

What is Alan Martinez's role at the current company?

Alan Martinez's current role is Head de Estrategia.

What is Alan Martinez's email address?

Alan Martinez's email address is al****@****ail.com

What is Alan Martinez's direct phone number?

Alan Martinez's direct phone number is +131983*****

What schools did Alan Martinez attend?

Alan Martinez attended Miami Ad School México, Universidad Católica Andrés Bello - Ciap, Upper Iowa University, Instituto Cumbres De Caracas.

What are some of Alan Martinez's interests?

Alan Martinez has interest in Venezolana Y Unión Europea (Ue), Doble Ciudadanía.

What skills is Alan Martinez known for?

Alan Martinez has skills like Word, Excel, Powerpoint, Indesign, Illustrator, Photoshop, Flash, Microsoft Office, Apple Macintosh, Graphic Design, Advertising, Microsoft Word.

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