Silvia Martinez Email and Phone Number
Silvia Martinez work email
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Silvia Martinez personal email
With 12 years experience in marketing and fundraising, I specialise in individual giving, integrated marketing, and multi-channel communication campaigns to drive significant revenue growth.I bring skillsets in leadership, team coordination, and stakeholder management, backed by a strong background in marketing, communications, fundraising, and public affairs.Leveraging digital marketing, communication tactics, and more traditional fundraising methods, I drive and lead campaigns from end to end that resonate with diverse audiences, amplifying organisations' missions and driving donor engagement and business growth.Outside of the office, you can find me enjoying the company of my beautiful dog, exploring the beaches and mountains of New Zealand, although Spain is my hometown. My passion lies in advocating for the well-being of wildlife and communities, thus I continuously seek opportunities to make a positive impact on this planet and on the lives of people.
Unicef Aotearoa
View- Website:
- unicef.org.nz
- Employees:
- 41
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Head Of Individual GivingUnicef Aotearoa Nov 2023 - PresentAuckland, New ZealandI oversee a team of 8 people, guiding them in the planning and design of integrated fundraising and marketing campaigns. I am responsible for managing the implementation of the individual giving program and overseeing systems and processes related to key aspects of fundraising.
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Associate Director, Fundraising, Membership And MarketingWwf-Singapore Apr 2023 - Nov 2023SingaporeLed a passionate team of 23 people to provide the necessary vision, leadership, tools and skills to enable WWF to achieve its fundraising, marketing and membership targets.My role focused on strengthening WWF-Singapore's fast-growing fundraising and marketing programs – with a strong emphasis on donor acquisition, donor retention, membership marketing, digital fundraising, mid value donor, campaign planning, budget and forecasting planning, database management and fundraising operations.I also held the role of Deputy Data Protection Officer and I was a member of the Data Governance Team, a task force responsible of overseeing and ensuring WWF-Singapore is in compliance with the PDPA Provision. -
Head Of Individual FundraisingWwf-Singapore Oct 2020 - Apr 2023SingaporeSpearhead a dynamic team, overseeing fundraising strategies, managing budgets and workplans, and ensuring data security. My objective was to drive the acquisition and retention of individual donors, fostering a robust community of committed supporters while upholding the highest standards of financial management and data integrity.
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Donor Retention ManagerWwf-Singapore May 2018 - Oct 2020By leveraging data-driven insights, I delivered retention and communication strategies and created meaningful engagement opportunities that resonated with our audience, resulting in strengthened relationships and sustained commitment to WWF's mission.
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Regional Digital Strategy ManagerPublicis Groupe Singapore May 2017 - May 2018SingaporeDesign of digital campaigns and data analytics reports for Samsung, Disney and UOB.-Secured 7:1 ROI by designing and leading strategic digital communications plans anddata analytics reports for Samsung, Disney and UOB in APAC-Boosted Samsung site traffic by 75% from digital channels for Galaxy S8 launch-Launched hyper-targeted eDM campaign for Samsung delivering an uplift of 45% inopen rate and 25% in intent to purchase-Oversaw a team of 8 direct reports -
Brand ManagerSupernova Jun 2015 - May 2017SingaporeManagement of the brand presence of the brands under Supernova group by developing brand positioning, content, strategies, digital and social performance marketing and KOLs campaigns. -Increased revenue by 30% within 6 months with social media and eDM campaigns-Cleared #1 Google Page Spam results by revamping website content, increasing profit and sentiment by 15%-Doubled the website traffic within 1 year with various marketing and digital campaigns -
Apac Regional Marketing ManagerIh Digital Apr 2014 - Jun 2015SingaporeI worked on global, online and offline integrated marketing campaigns for clients for the APAC region. I actively collaborated with the rest of the teams to design and deploy marketing initiatives with the main focus on digital. -Achieved 50% conversion rate for pitch efficiency-Established new marketing KPI metrics across the organization to determine ROI-Implemented digital initiatives to increase leads by over 500%-Streamlined regional client management reducing sales managers' workload by 30%-Formed and supervised a team of 5 individuals
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Account ManagerNewlink Spain Jun 2013 - Apr 2014Barcelona Area, SpainMy role was overseeing the development and design of the social media marketing initiatives, content strategies and related creative deployments.I collaborated with other departments to coordinate strategies for cohesive messaging, brand management and overarching communications strategies to support clients. During my role at Globally, I also managed the social media team (4 people), oversaw the day-to-day operations, distributed the workload and made sure that department performance levels were maintained, managed relationships with clients and vendors, and set KPIs and reporting templates for social media campaigns. -
Social Media StrategistNewlink Spain Oct 2011 - Jun 2013BarcelonaAs the social media strategist, I developed and implemented social media strategies and managed and developed a group of Community Managers team to reach audiences in innovative ways to grow revenue performance and return on investment.
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Radio Content Producer & Radio SpeakerUniversità Suor Orsola Benincasa Sep 2010 - May 2011Naples Area, Italy
Silvia Martinez Skills
Silvia Martinez Education Details
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Strategic Management In Global Communication -
Public Relations, Advertising, And Applied Communication -
Scienze Della Comunicazione
Frequently Asked Questions about Silvia Martinez
What company does Silvia Martinez work for?
Silvia Martinez works for Unicef Aotearoa
What is Silvia Martinez's role at the current company?
Silvia Martinez's current role is Head of Individual Giving @ UNICEF.
What is Silvia Martinez's email address?
Silvia Martinez's email address is smartinez@wwf.sg
What schools did Silvia Martinez attend?
Silvia Martinez attended Emerson College, Universitat Pompeu Fabra, Univesità Degli Studi Di Napoli Suor Orsola Benincasa.
What skills is Silvia Martinez known for?
Silvia Martinez has skills like Strategic Communications, Social Media, Social Media Strategy, Social Media Measurement, Digital Marketing, Integrated Marketing Communications Planning, Marketing Strategy, Public Relations, Strategic Public Relations Planning, Digital Media, Advertising, Digital Strategy.
Who are Silvia Martinez's colleagues?
Silvia Martinez's colleagues are Jasmine Unicef, Nadja Gräbner-Thornley, Laura Bond, Jungyon Kim, Aaron Martin, Lamorna Walsh, Natali Mena.
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Silvia Martinez
Value Chain Planning Engineer @ Cenovus Energy | Value Chain Optimization, Lp RunsCalgary, Ab1hotmail.com -
2aspen.co, archinsurance.com -
1kamax.com -
3hotmail.com, theandpartnership.com, publicis.es -
Silvia Martinez
Founder And Ceo Mama Latina Tips Media (Mamalatinatips.Com & Disneylandear.Com)San Luis Obispo, Ca2gmail.com, mamalatinatips.com
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