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With 15 years of experience in automation, data management & analytics, and category & shopper insights, Heather's passion lies in delivering rapid and actionable value to customers through cutting-edge technology. Today, as the VP of Enterprise Sales at Crisp, she collaborates with businesses of all sizes, simplifying the complexities of data acquisition and data management, leveraging technology to unlock the value of retail data to drive revenue growth and efficiency. Heather's leadership fosters a culture of data-driven decision-making and has played a pivotal role in guiding companies through successful technology deployment across diverse market landscapes.
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Vice President, Enterprise SalesCrisp Oct 2024 - PresentNew York, Ny, Us -
Vice President, Sales And MarketingHivery Mar 2023 - Oct 2024Surry Hills, New South Wales, Au -
Vice President, Cpg SalesHivery Jul 2020 - Mar 2023Surry Hills, New South Wales, AuWe are fundamentally changing the way Consumer Products Manufacturers and Retailers collaborate with regard to assortment and space decisions, leveraging our Curate solution. This solution leverages the latest machine learning through a human centered interface to simulate and predict the financial outcome of implementing space and assortment changes in real time. -
Senior Sales DirectorNumerator Jul 2017 - Jul 2020Chicago, Illinois, Us-107% achievement in FY19, ranked 19 out of 101 among Sales Directors-Promoted to enterprise territory FY19; grew largest account from $730k to $1.2M in 2019-Promoted to interim Team Lead of West Region 2H FY18; hired and trained 3 new Sales Directors while managing individual territory-Assigned 13 cold accounts in FY17 and 18; responsible for cold outreach through land and expansion. Successfully landed accounts for $1.3M in new business with contracts ranging from $25k-$400k -
Sales DirectorInfoscout (Now Numerator) Apr 2017 - Jul 2017San Francisco, California, UsMarket Track and InfoScout have merged to form Numerator, a marketing intelligence firm that brings together omnichannel marketing, merchandising and sales data to make pursuing new possibilities simple for brand, retail and agency clients. -
Director Of Sales And Strategic ProgramsActian Corporation Jul 2014 - Mar 2017Round Rock, Texas, Us-Responsible for individual and team targets, hiring, training, development and management of team including BDR, Inside Sales, Renewals and Field Sales. Grew team from 3 to 7 in FY16.-Innovate, design and implement strategic programs to drive incremental revenue growth through the team and partner ecosystem-Build revenue plans in line with company growth targets, previous year’s performance and strategic initiatives-Create sales messaging and positioning for new product for roll-out to sales team, adjust messaging for positioning to industry analysts for participation in strategic analyst reports-100%, 125%, and 150% achievement in FY16, ‘15 and ‘14 respectively. -
Enterprise Account ExecutiveActian Corporation Aug 2012 - Jul 2014Round Rock, Texas, Us-Selected to turn around an anemic business in the EMEA region, with aggressive revenue growth targets; relocated to London (2012)-Drove net new revenue in existing accounts and by winning new direct customers-Responsible for recruitment, training, and management of ecosystem partners (reseller, referral and OEM), including pipeline forecasting-Achieved 134% of annual quota with over a quarter of a million in net new revenue in FY13, growing the business from 8% to 25% of overall revenue in line with company targets-Recruit, enable and manage new market development partners to facilitate growth in specific geographic areas without direct sales representation-Responsible for training Actian EMEA Sales and Management on Pervasive products following acquisition -
Account Executive And Team LeadPervasive Software (Aquired By Actian Corporation) Oct 2010 - Aug 2012-Promoted to lead the direct sales team. Responsible for supervisory responsibilities such as employee sales skill development, conflict resolution, sales revenue forecasting and team revenue targets across 3 team members -Achieved 120% of annual individual quota, with 90% customer retention-Key constituent in the creation and implementation of new partner focused strategic company direction-Collaborated with senior management of marketing, product management, and product support to drive improvement and prioritization of key needs for team members and division-Negotiated appropriate pricing in competitive situations, both individually and for team members, to secure sale and achieve or exceed margin targets, while maintaining a win-win scenario for both companies
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Senior Sales EngineerKeyence Oct 2008 - Jul 2010Osaka, Jp-Managed 2nd largest territory in the TX office, including Arkansas, North East Oklahoma, and the Fort Worth Metro Area to increase market share for Keyence automation products-Collaborated with customers to provide value added solutions through tailored product presentations-Negotiated appropriate pricing in competitive situations to secure sale and achieve or exceed margin targets-Ownership of sales cycle from cold prospecting and opportunity identification, through order procurement, follow-up, service, and account growth and maintenance-Selected by Area Sales Manager for training role to introduce the advanced features and benefits of newly launched products to area co-workers-Achieved 137% of annual quota, with 33% year-over-year growth-Generated 56 new customers and 116 new product customers, with 87% of sales resulting from orders from new customers or new products
Heather Martin Skills
Heather Martin Education Details
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Miami UniversityEducation -
Sandler -
Miami University European Dolibois CenterForeign Culture -
Meddic Academy
Frequently Asked Questions about Heather Martin
What company does Heather Martin work for?
Heather Martin works for Crisp
What is Heather Martin's role at the current company?
Heather Martin's current role is Vice President at Crisp.
What is Heather Martin's email address?
Heather Martin's email address is he****@****ive.com
What is Heather Martin's direct phone number?
Heather Martin's direct phone number is +151223*****
What schools did Heather Martin attend?
Heather Martin attended Miami University, Sandler, Miami University European Dolibois Center, Meddic Academy.
What skills is Heather Martin known for?
Heather Martin has skills like Enterprise Software, Salesforce.com, Sales Operations, Sales, Saas, Direct Sales, Solution Selling, Account Management, Management, Crm, Customer Satisfaction, Sales Process.
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