• Built the Unstuck Coaching Program, a month-by-month, all-inclusive career coaching service.• Coaching hundreds of clients through difficult career transitions from college through retirement.• Conducting weekly group coaching sessions, discussing job search blockers, strategies, and tactics.• Leading mock-interviews, training seekers on the STAR method and storytelling best practices.• Writing hundreds of resumes each year for clients in tech, marketing, creative, consulting, and more.• Created the Unstuck Coaching Curriculum, an 8-part guide to the job search.• Host of the Career Therapy Podcast (120+ audio/video interviews with mental health experts).

• The Muse | Executive Career Coach | October 2015 - Present• Slate | Outplacement Coach | April 2023 - Present• Evolve Security | Cyber Security Career Coach | September 2019 - August 2022 (3yr)• General Assembly | UX + Data Sci + WebDev Career Coach | April 2019 - October 2021 (2yr 7mo)• Coding Temple | Career Workshop Facilitator | July 2020 - June 2022 (2yr)• Turing School of Software Design | Web Dev Career Coach | September 2017 - June 2021 (3yr 10mo)• Victory Lap Sales Bootcamp | Sales + Biz Dev Career Coach | November 2019 - February 2020 (4mo)• Quarter Zero | Youth Entrepreneurship Coach + Facilitator | June 2016 - February 2020 (3yrs 9mo)• Flatiron School | Web Development Career Coach | August 2017 - January 2018 (6mo)• Plan4x | Marketing Coach + Consultant | October 2016 - October 2017 (1yr)• Startup Institute | Admissions & Career Counseling | August 2015 - September 2016 (1yr 2mo)

• Provide mental health resources for clients at Metropolitan Family Services.• Lead corporate workplace wellness trainings. • Work clients to improve mental health outcomes.

Services Include:• Job Search Strategy• Interview Coaching• “Stuck in a Career Rut” Package• 30-Minute Career Q&A• Resume Review• "Ultimate Job Search" Kit• Resume + LinkedIn Review• Negotiation CoachingHelping professionals navigate the emotional and promotional sides of the job search with confidence. Work with me at: www.themuse.com/coaches/martin-mcgovern

• Assist in supporting mentoring matches, planning and implementing in person mentoring sessions, manage a case load, provide creativity and perspective to the Friends First program.• Building relationships and providing support to mentors, mentees, and their families.• Responsibilities include; supervising and supporting mentoring relationships between children and adultvolunteers and providing assistance and referral services to families of children in the program.• Making matches in the Community Care Friends First mentoring program, including: taking youth referrals, attending final process meetings, identifying youth for volunteers, conducting intake/assessment interviews and conducting initial match meetings between volunteers and families• Develop, maintain and manage external relationships with community-based agencies for youth and mentor recruitment, referrals and training possibilities and collaborate with other departments within Mercy Home for the marketing of program services• Assist with creating activities, leading workshops and planning and hosting events for mentoringmatches and families• Develop appropriate case goals for each child and family who are a part of the program• Supervise matches on own caseload• Refer families with additional needs to the department’s Family Services Coordinator and/or the Community Care Manager or other referral sources• Plan and conduct in-person mentoring activities• Maintain all necessary documentation of activities, plans, and goals, including regular reportssubmitted to the Friends First Manager and Director – Ongoing Programs & Supports forCommunity Care• Collaborate with direct supervisor to develop a project (or projects) to be worked on throughout theyear to enhance personal learning and the home/area of internship

• Create engaging, e-Learning modules to train students on specific workforce development skills• Led weekly career development workshops on resume, networking, interviewing, and job search• Conducted needs and personality assessments to design individual student learning plans• Coached hundreds of students through the job search from professional pitch to full-time employment• Managed weekly and monthly trainings for multiple overlapping student cohorts• Collaborated with business partners and subject matter experts to develop competency based career guides for development planning

• Wrote, recorded, and edited a weekly video series, called "Udacity Career Tips"• Led webinars on networking, job searching, and career development.• Developed content and email marketing campaigns for the Careers Team.• Coached students 1on1, helping them define and achieve their career goals. • Designed course curriculum, educating students on new trends, technologies, and techniques in Data Analysis, Machine Learning, Full Stack Web Development, iOS and Android programming.• Managed the Nanodegree Plus program (an advanced career support service that included a 6 month job guarantee) and increased our student outcomes by 5%.

• Built an 8-week Personal Branding E-Course that taught individuals how to market themselves and their skills during career transitions. • Worked with students to develop their brands, launch their side projects, and land their dream jobs.• Launched a 5-Star reviewed podcast on iTunes, with over 90+ episodes, and 22,000 listens.• Managed all tech applications, including Wordpress, Wistia, YouTube, Squarespace, Google Drive, Canva, and more.• Designed corporate brand, logo, website, assets, and collateral.• Edited email, blog, video, and audio content.~~~Led international talks on personal branding at Techweek, LinkedIn, Groupon, Uncubed, CCC, Startup Institute, and more.~~~Featured in Chicago Ideas Week, Under30CEO, The Muse, GenY Success, The School of Self-Mastery, Techweek, Rich20Something

CLIENT: True Value HardwareTrue Value is one of MARC USA's top clients. Projects included web design, content creation, video production, email marketing, social media, experiential marketing, and paid advertising campaigns.• Managed the agency-client relationship for one of the world’s largest retailer-owned wholesale hardware cooperatives, with revenue of $2B in 2014.• Coordinated monthly site updates with product, creative, and corporate marketing teams, to align our web promotions with in-store marketing. • Tracked site performance through Google Analytics, presenting and recommending site improvements during monthly leadership meetings.• Developed a content management process for YouTube assets and presented reporting on a monthly basis. ~~~True Value's web properties, TrueValueProjects.com and TrueValuePaint.com, needed to be relaunched with mobile responsive design.• Led the redesign of TrueValueProjects.com and TrueValuePaint.com, which reach ~45,000 users and delivers ~100,000 pageviews each month.• Aligned creative, client, and development teams around common objectives and goals, to complete the site relaunch in scope.• Incorporated ADA Requirements into the site re-launch to meet disability, and web accessibility standards.

E-Business - Display Marketing Associate• Launched Discover It Card• Led paid media campaigns that resulted in 500K unique site visitors, $72.5K in sales, and $1.5B in Online Balance Transfers.• Managed quarterly on-site display advertising campaigns, from creative development through analytics reporting, for 6 lines of business• Maintained a historical asset database of all creative assets, targeting criteria, ad-spend, and page placement.• Analyzed data from over 600 ad-placements throughout the site and recommended optimizations that cut clutter by 60% while holding conversion rates the same.

Creative Services - Account Manager• Managed creative timelines and campaigns for 8 internal clients.• Developed social media content plans and wrote promotional tweets and facebook posts.• Created emerging technology guides focused on enhancing user experience and presented to business units.~~~Universal & Domestic Acceptance - Promotional Marketing Associate• Managed monthly direct mail campaigns for high-impact merchants, building awareness and driving spend via coupons and affinity offers. • Coordinated the rollout of dozens of new card designs that included imagery of local sports teams, state birds, foliage, and landmarks.• Tracked, analyzed and created analytics dashboards and reviewed progress on a monthly basis with business partners. ~~~Products & Benefits - Product Marketing Associate• Worked with creative teams to create a "Features & Benefits" toy that call-center employees could keep at their desk and use for reference during sales and customer service calls.• Developed competitive 1-pager sales sheets, used by more than 4,000 call-center agents, to increase sales of the Identity Theft Protection product.• Increased enrollment in Identity Theft Protection by 15%, by testing response rates in call-center operations and developing new customer outreach protocols.

• Designed logos, websites, icons, and other marketing materials for small businesses in Chicago.

Being a Residential Advisor was the most challenging and rewarding experience of my college years. It not only taught me a sense of responsibility for both myself and others, but it gave me the opportunity to truly learn how to connect with people from all walks of life. DePaul is a diverse campus with an amazing history in Chicago, and the RA position provided the opportunity to meet people and experience the city in a way I never could have imagined.Responsibilities included planning and hosting events, running marketing campaigns, managing social media, and developing unique print ads to boost awareness for our community events.Advised a community of over 160 students, assisting in everything from roommate conflicts to choosing a major - and everything a college dorm can throw at you in-between.

At Kaplan, I worked with the team to market the launch of 13 new collegiate programs.• Developed 13 recruitment catalogues to increase enrollment.• Mapped out key competitors in the online-learning space, to identify market fit.• Conducted SWOT analyses to define our positioning.• Built demographic-based personas, utilizing employment data, to assist sales.• Utilized labor statistics to set enrollment goals, and post-program employment outcomes.• Wrote and edited marketing copy for direct mail, email, and admissions guides.

Clients: Paramount Vantage and Miramax StudiosOrganized promotional events at colleges and businesses throughout Illinois, Wisconsin, and Indiana, utilizing word-of-mouth marketing to build awareness for upcoming films. Researching demographics and special interest groups, I focused my targeting to ensure high attendance rates at screenings and events.

• Managed a multi-camera television broadcasting system to live-stream mass for Lutheran Home hospice patients unable to attend service.• Provided hands-on care to elderly populations living in hospice care, bringing them to and from Sunday morning church services.