The live quiz app Primetime offers engaging daily broadcasts that have attracted over 2.5 million downloads. With its broad reach, including over 120 million plays in countries like Sweden, Denmark, Finland, Norway, Poland and under the brand Quizduell Live in Germany, it stands out as a leader in the live quiz segment in Northern Europe.Recognized for its innovation and popularity, Primetime has garnered several prestigious awards, including the notable Kristallen in 2019, Sweden's top… Show more The live quiz app Primetime offers engaging daily broadcasts that have attracted over 2.5 million downloads. With its broad reach, including over 120 million plays in countries like Sweden, Denmark, Finland, Norway, Poland and under the brand Quizduell Live in Germany, it stands out as a leader in the live quiz segment in Northern Europe.Recognized for its innovation and popularity, Primetime has garnered several prestigious awards, including the notable Kristallen in 2019, Sweden's top television award and IAB Mixx Awards for best digital environment. Primetime was acquired by MAG Interactive (publ) in 2020 and is based in Stockholm, Sweden, continuing to redefine the digital entertainment landscape. Show less

As a co-founder of Vården.se, I was part of the team that nurtured the platform into becoming Sweden's premier privately owned online marketplace for healthcare. Our initiative successfully connected over 10 million users with the healthcare services they were seeking. This achievement was supported by funding from Novax, the investment company of Axel Johnson.

As an international sports agent specializing in tennis and ice hockey, I had the privilege of representing a diverse roster of athletes, offering comprehensive support in contract negotiations, encompassing sponsorships and club agreements. My role extended beyond negotiations to marketing strategies, enhancing athlete branding, social media engagement, and media training, while also focusing on their athletic development.Among the athletes I represented were notable figures such as… Show more As an international sports agent specializing in tennis and ice hockey, I had the privilege of representing a diverse roster of athletes, offering comprehensive support in contract negotiations, encompassing sponsorships and club agreements. My role extended beyond negotiations to marketing strategies, enhancing athlete branding, social media engagement, and media training, while also focusing on their athletic development.Among the athletes I represented were notable figures such as Holger Rune, Iga Swiatek, Aryna Sabalenka, Elena Rybakina, Robin Söderling and Timofey Skatov in tennis, as well as stars like Dick Axelsson, Michelle Coleman, Jesper Wallstedt, Anna and Emil Jönsson Haag and Alexander Gustafsson. Show less

At Sweden's leading media agency, I managed and strategized for major clients including Samsung and Stadium, a premier sports retailer. I was part of the new biz team and I have participated in several winning pitches. I was 2008 awarded a Media Cristal in the international media festival in Meribel (France) and the work with Samsung has been awarded on several occasions.

Event coordinator for the ATP tournament If Stockholm Open. Worked closely with the Tournament Director and the Project Manager. Had daily contact with sponsors and was responsible for the website and the ticket administration. Earned great experience in planning and carrying out a major event.

A prestigious internship at the world's most prominent sports business company. I were assigned to work at the TV rights division, buying and selling TV rights worldwide.

At the time Sweden's second largest Internet portal. I were responsible for the youth sites and worked against a quarterly based budget. Planned and held presentations for advertisers and media agencies. Negotiated and closed deals.

Served as a Military Police and was appointed deputy chief of group. A part of the training took place at the Swedish police academy.