Providing innovative approaches to…• Enhance Pro Israel advocacy• Develop initiatives that promote deeper Israel-American Jewish engagement• Foster understanding of trends in delegitimization/BDS and global anti-Semitism• Construct an inclusive, integrated and action oriented Jewish public affairs agendaServices include…Strategic planning: organizing a deliberative process to identify key challenges, inventorying assets, and determining a well thought out and comprehensive course of action to maximize impact. [If you do not know where you are going, any road will get you there.]Training: helping professionals and lay leaders understand their distinctive roles and sharing hands-on experience in building effective organizational structuresIssues briefings: offering written and oral background reports and analyses on issues affecting Israel and the American Jewish communityProgram recommendations: sharing “best practices” from across the country so that mistakes can be avoided and successes replicated

Served as the senior vice president and director of the Task Force on Israel, World Jewry & International Human Rights at the Jewish Council for Public Affairs (JCPA). In that capacity, served as the primary resource on a broad range of Israel-related and other international issues for a network of 16 national and 125 local Jewish public affairs/ community relations organizations throughout the United States (JCRCs). Communicated regularly with U.S. government representatives and maintained an ongoing liaison with senior Israeli officials in Jerusalem and the United States.In 2010, took the lead in conceptualizing and later named Project Director of the Israel Action Network, a major initiative of The Jewish Federations of North America in partnership with the JCPA to combat the assault on Israel's legitimacy and BDS.