Martin Sirk Email and Phone Number
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Currently serving as International Advisor to Global Association Hubs Partnership, helping associations achieve their global development objectives by working with the partner cities Brussels, Dubai, Singapore & Washington DC; International Association Advisor to AI-driven interpretation experts Wordly, Inc; Expert Advisor to ePoster & delegate engagement specialists Kubify. Other notable current and past clients include IMEX, SITE, UFI, International Association for the Study of Pain, providing strategic advice and designing projects in Europe, Asia-Pacific, North America and Middle East.Specialties: Future shape and direction of the meetings industry; meeting design to deliver social impact & business or behavioural outcomes; strategic planning; high-level advice and mentoring; creative writing; public speaking; meetings industry advocacy; association management & global development; international association meetings management; organisational culture; networking theory and practice; destination marketing; convention sales & bidding processes.
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OwnerSirk Serendipity Sep 2018 - PresentAmsterdam, NlStrategic consultancy & connectionsClients include IMEX, Destinations International, UFI, SITE, Int'l Union for the Conservation of Nature, Int'l Assoc for the Study of Pain, plus mix of other associations, destinations and meetings companies. International Advisor to Global Association Hubs Partnership. International Association Advisor to AI-driven interpretation experts Wordly, Inc. Expert Advisor to ePoster & delegate engagement specialists Kubify.Expertise and interest… Show more Strategic consultancy & connectionsClients include IMEX, Destinations International, UFI, SITE, Int'l Union for the Conservation of Nature, Int'l Assoc for the Study of Pain, plus mix of other associations, destinations and meetings companies. International Advisor to Global Association Hubs Partnership. International Association Advisor to AI-driven interpretation experts Wordly, Inc. Expert Advisor to ePoster & delegate engagement specialists Kubify.Expertise and interest in the following areas:Future of meetingsAdvocacy: positive societal impact of meetingsMeeting design; delegate psychology; networking theory; content curationBidding for international meetings; bid & RFP design/analysisStrategic business planningGlobal association development; business cultures & brandingDestination competitiveness analysis; destination marketingPublic speaking & moderatingCopywriting & tone of voice Show less
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International AdvisorGlobal Association Hubs Partnership (Gahp) Jun 2019 - PresentBrussels, Dubai, Singapore, Washington DcThe Global Association Hubs partner cities - Brussels, Dubai, Singapore and Washington DC - have defined a common vision that places international associations at the heart of their intellectual capital and economic development strategies. As International Advisor I provide strategic advice to the partners, manage their common activity programme and partnership brand identity, develop and deliver high-level educational content, and help connect international associations with the best local… Show more The Global Association Hubs partner cities - Brussels, Dubai, Singapore and Washington DC - have defined a common vision that places international associations at the heart of their intellectual capital and economic development strategies. As International Advisor I provide strategic advice to the partners, manage their common activity programme and partnership brand identity, develop and deliver high-level educational content, and help connect international associations with the best local experts. Show less -
International Association AdvisorWordly, Inc Aug 2021 - PresentStrategic advice for international associations and business events organisations on achieving multilingual, inclusive, scaleable member/delegate engagement in partnership with AI-driven interpretation experts Wordly, Inc. -
Expert AdvisorKubify Jan 2019 - PresentAmsterdam Area, NetherlandsTech start-up Kubify has created a powerful, uniquely flexible, and easy-to-apply solution to facilitate more intelligent and informed interaction during ePoster sessions, discussion groups, and other forms of knowledge exchange at (and after) meetings, both F2F and virtual. Their Learning Toolbox concept is scaleable up to thousands of Posters but is also great value for small-scale sessions, and is being used by an increasing roster of international association clients. -
Mentor/Advisor/LearnerInteresting Conversations, Ideas, Projects Jul 2018 - PresentWorldwideInterested in interesting conversations about the future of the meetings industry, evolution and societal impact of international associations and their meetings, intellectually stimulating ideas and projects.
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Strategic Relations AdvisorIasp - International Association For The Study Of Pain May 2019 - Jan 2021Strategic Relations Advisor to IASP, assisting this Washington DC-based global association to build advocacy and educational partnerships with Asia-Pacific and European-headquartered healthcare associations in all disciplines where pain is an important and growing issue, linked to future world congresses in Europe and Asia.
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MemberTedx Amsterdam Advisory Council Sep 2019 - Dec 2020Amsterdam Area, NetherlandsProud to have been invited to contribute to the intellectual life of my home city.
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CeoIcca Jul 2002 - Jul 2018Responsible for directing and delivering strategic development of ICCA, the International Congress & Convention Association, one of the leading associations in the international meetings industry. *Managed, developed and motivated the team in Head Office in Amsterdam, Regional Offices in Malaysia, Uruguay, Dubai, South Africa, and USA.*Unbroken track record of annual net membership growth from 2003 to 2017 - from 600 to 1,100 member companies and organisations in almost 100… Show more Responsible for directing and delivering strategic development of ICCA, the International Congress & Convention Association, one of the leading associations in the international meetings industry. *Managed, developed and motivated the team in Head Office in Amsterdam, Regional Offices in Malaysia, Uruguay, Dubai, South Africa, and USA.*Unbroken track record of annual net membership growth from 2003 to 2017 - from 600 to 1,100 member companies and organisations in almost 100 countries.*Unbroken track record of beating annual bottom-line financial targets from 2003 to 2017.*Conceived and introduced large number of successful new business and partnership concepts. *Played major role in meetings industry umbrella organisations such as JMIC and EIC, and was an early champion and advocate of the "beyond tourism" impact of international meetings. Show less -
Director Of Sales & Marketing - Large EventsHilton London Metropole 1998 - 2002Directed the global sales & marketing launch of the Hilton London Metropole as London's largest specialist meetings hotel; later set up a UK-wide team of big events specialists.
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Director Tourism & ConferencesBrighton & Hove City Council 1989 - 1998Various positions, culminating in being responsible for all destination marketing for leisure tourism and conference business to the city, with overall responsiblity for the performance of the Brighton Centre, Dome Complex, and Hove Town Hall conference venues. Also in charge of all bidding and sales for major citywide conventions - national & international.
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Various Inc Reg Director Hong KongVisitbritain 1982 - 1989Worked for British Tourist Authority (as VisitBritain was then known): graduate trainee, Assistant to Marketing Director, brief positions in marketing in New York & Los Angeles; opened & directed a new regional office in Hong Kong, ran one of the Head Office information divisions.
Martin Sirk Skills
Martin Sirk Education Details
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Icca CongressInternational Meetings Industry -
Tourism -
University Of ReadingEconomics & Politics
Frequently Asked Questions about Martin Sirk
What company does Martin Sirk work for?
Martin Sirk works for Global Association Hubs Partnership (Gahp)
What is Martin Sirk's role at the current company?
Martin Sirk's current role is Owner at Sirk Serendipity.
What is Martin Sirk's email address?
Martin Sirk's email address is m.****@****icca.nl
What schools did Martin Sirk attend?
Martin Sirk attended Icca Congress, University Of Surrey, University Of Reading.
What skills is Martin Sirk known for?
Martin Sirk has skills like International Marketing, Destination Marketing, Association Management, Convention Centers, Copywriting, Event Management, Media Relations, Conference Design, Public Speaking.
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