Business driven product leader with 15+ year telco experience working in finance, strategy and marketing. Has deep expertise in product management, marketing, strategic planning, controlling, procurement, and logistics. Keen on launching great products and services with customer centricity and understands unit economics. Been both in market leader and challenger positions, led both M&As and organic market entries. Committed to build diverse organizations with extensive management & leadership experience. Others characterize me as an outcome oriented, data savvy, open, yet direct and sometimes critical person. Collaborative but also intuitive and decisive. Good at change management who enjoys working in fast-changing environments. Ambition of driving transformations and shaping the future of growth organizations.
-
Commercial DirectorNetwork4 Media GroupBudapest, Hu
-
Head Of Entertainment And DevicesVodafone Ireland Jan 2023 - Jul 2024Dublin, County Dublin, IrelandDirect report to the CBU Director. Owned and drove the TV business & managed partner eco system. Led content strategy and commercial negotiations, owned content budget. Renegotiated all linear contracts and agreed with all major streaming partners. Led TV platform development and turned the TV business to growth. Responsible for device strategy, vendor negotiations and device budget as market leader. Led forward and reverse logistics operation, governed best in class device operational processes to ensure the rigorous and cost-effective SLA based partner management of the device lifecycle and supply chain management. Responsible for driving and leading the end-to-end mobile & fixed devices, SIMs and accessories business.
-
Products & Content Tribe LeadVodafone Hungary Jan 2020 - Dec 2022BudapestReporting to the CBU Director, responsible for all consumer products used by 2.3m mobile and 0.8m fixed customers, generating €550m yearly turnover. Owned product roadmap and CAPEX allocation, drove innovation via product development. Managed product simplification and customer migration. Led content strategy and commercial negotiations, owned content budget. P&L responsibility of all non-connectivity products, drove high single-digit yearly growth of device insurance revenue. Tribe Lead in an agile organization.
-
Head Of FixedVodafone Hungary Oct 2017 - Dec 2019BudapestDirect report to the CBU Director. Led major transformation programs to make VFHU an integrated telco by launching consumer fixed services both organically and via acquisition. P&L responsibility of the fixed business. Drove fixed marketing strategy, GTM and secured service capabilities. Responsible for the commercial due diligence for UPC HU (800k subs) and led the commercial stream during integration planning. Built up a team of four departments by hiring external fixed experts and helped mobile colleagues to develop new competencies.
-
Family&Friends (Non-Compete)Home Apr 2017 - Sep 2017
-
Head Of Investor Relations, Group FinanceMagyar Telekom Group Jan 2015 - Mar 2017Budapest, HungaryReporting to the Group CFO, successfully communicated the Group’s revenue&EBITDA turnaround story (€1.5bn revenue, €460m EBITDA) to the capital markets and the return to dividend payout on 140 investor meetings per year. Led CEO/CFO Q&A with all major analysts following the quarterly announcements. 2 European award nominations voted by analysts & investors as best IR team in sector and best in CEE, 2015.Business concept leader of launching Flip, the no-frills 2nd brand of Telekom HU in an agile, submarine project. Responsible for product and marketing strategy incl. GTM and pricing.
-
Senior Controlling Manager, Group FinanceMagyar Telekom Group Jan 2014 - Dec 2014Translated “Telekom 2017” strategy into financial initiatives which served as the base of stopping the declining financial performance. Led major corporate projects (network, product and platform develop-ments) across the Group. Appointed to Managing Director of Com.Unique as a newly acquired CableCo.
-
Senior Strategy Manager, Group StrategyMagyar Telekom Group Feb 2013 - Dec 2013BudapestLed the financial planning of MT Group via owning Market Model process (Telco&IT market modeling of major players, 5yr forecast of customer number, revenue and margin) involving 100+ experts across Group, which played a major role in developing the Group’s turnaround strategy (“Telekom 2017”). Responsible for business strategy alignment between organizational units within the Group.
-
Senior Product Marketing Manager, Telekom HuTelekom Hu Jul 2011 - Jan 2013BudapestMarketing Strategy development -
Product Marketing Manager, Telekom HuTelekom Hu Mar 2010 - Jun 2011Budapest
-
Marketing Strategy Expert At Consumer Business Unit, Telekom HuTelekom Hu Jul 2008 - Feb 2010Budapest
-
Managing DirectorTelemobil Interaktiv Hungary Aug 2007 - Jul 2008Budapest
-
ConsultantBellresearch Aug 2005 - Jul 2007Budapest
Marton Lennert Education Details
-
Management And Organization, Strategic Management -
Master Of Business Administration (Mba)
Frequently Asked Questions about Marton Lennert
What company does Marton Lennert work for?
Marton Lennert works for Network4 Media Group
What is Marton Lennert's role at the current company?
Marton Lennert's current role is Commercial Director.
What schools did Marton Lennert attend?
Marton Lennert attended Budapesti Corvinus Egyetem, Budapest University Of Technology And Economics, Insead.
Free Chrome Extension
Find emails, phones & company data instantly
Aero Online
Your AI prospecting assistant
Select data to include:
0 records × $0.02 per record
Download 750 million emails and 100 million phone numbers
Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.
Start your free trial