• Perform business intelligence analysis using data from Microsoft Dynamics 365 CRM, Power Bi, InMoment, and Excel to pinpoint ways to improve customer satisfaction and highlight initiatives to reduce customer defection that drive bottom line results.• National administrator and manager of a customer loyalty program designed to improve customer relationships. Utilize InMoment and Microsoft Dynamics 365 CRM tools to perform customer satisfaction research to optimize customer loyalty and drive industry-leading Net Promoter Score (56).• Managed the national launch of a customer forecast program with resulted in the company saving over $15 million a year from customer defection and manage program on an ongoing basis.• Responsible for training sales management team on how to use Power Bi and Microsoft Dynamics 365 CRM to successfully input business, enhance pipelines, and track results. • Provide strategic analysis and guidance to executive management on sales pipelines and customer program results.• Developed and delivered training material for US sales and sales management across forty-one branches.• Built out and govern the SharePoint internal intranet for the United States CRM team.• Manage and lead the sales support team.• Train sales team on how to effectively operate Panjiva as a lead generation resource.• Introduced the Sales Ready Lead program in the US.• Actively contribute as a member of the CRM global forum.

• Performed market analysis and end user research to identify opportunities for improvement on existing products and new products for M12 and M18 battery categories.• Managed long-term strategy within battery category and worked with brand and channel marketing teams to drive commercial strategy for new product launches.• Collaborated with cross-functional engineering and marketing teams to develop disruptive new products.

• Managed over $1.8 million of TTi products in The Home Depot.• Grew YTD sales for TTi products by 22% through direct selling, cultivating relationships, and inventory management.• Created strong relationships with associates and management to increase sales and gain incremental space within the store.• Balanced selling responsibilities and merchandising tasks through optimal organization, communication, and time management in the store.• Facilitated the launch of the HART brand in Walmart with an emphasis of direct selling and modular integrity.• Set a national trend with by selling permanent features in Walmart stores directly contributing to $5,000 in sales per month.

• Performed product trend analysis using Nielsen data to drive senior management top-line decisions.• Identified and analyzed divisional sales tendencies and promotional factors to optimize performance.• Analyzed product promotions to develop strategic playbook.

• Successfully recruited research participants via direct telephone outreach • Qualified potential respondents to ensure quality control of studies• Delivered a stellar service experience to high end clients

• Acquired new accounts for Quill through business to business sales.• Promoted to leadership role, responsible for training and developing new reps.• Nationally ranked number 6 out of 300 reps throughout the country.• Produced the most accounts in the office over a two-week period.