Marty Wall work email
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Profile Summary• An experienced marketing and promotion executive with extensive audience development, business development, creative direction and management experience with a unique ability to convert consumers and audiences into fans.• Large-scale event development, marketing and production experience and a grass roots promotion background provides a “the show must go on” work ethic.• Development and execution of successful brand ambassador programs.• Strong leadership credited for success of many multi-million dollar, multi-platform advertising and promotion campaigns for broadcast network and cable television, studios and producers, entertainment and consumer brands.• Senior management of creative services provided to The Grammy Awards, The Emmy Awards, Tony Awards and Super Bowl Halftime performances.• Account group management experience includes supervision of account managers, new business developers and project sales teams.• Creative leadership of designers, writers, content producers, creative directors, live-action producers, directors and editors.• An award winning and highly skilled creative director and copywriter. • Extremely skilled at collaborating with large organizations and directingcommittees and senior executives toward consensus based action plans.• A personal philosophy that ‘every brand has its own story and through these stories the brand connects with the consumer’ drives a focused strategic and engagement based approach to marketing and promotion.Given the opportunity to do so, I seek a challenge best solved through storytelling. It is my belief that every brand has a story to tell and how and where you tell that story is critical to engaging the audience and their loyalty. It's been my great pleasure to develop these "brand" stories for many of the top entertainment companies and their brands like the NEW Arsenio Hall Show, CNN Situation Room, NBC's "Must See TV", Sony's So NY campaign, The Prime Time EMMY AWARDS, The GRAMMY AWARDS, ABC & Desperate Housewives, CBS, BSKYB, ProSIEBEN and Turner Classic Movies.Goals? Today I will do as I did yesterday; look curiously for the joy in all things, treasure my family and friends, work smart and look patiently for the next adventure.
Mwall&Associates
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Principal | Creative DirectorMwall&Associates Feb 2020 - PresentDetroit | Los Angeles | New YorkVeteran marketing consultant with extensive advertising and promotion experience offers creative and business development services to advertising and brand agencies, production companies, content producers, radio companies, television and streaming networks and social media companies. Services include-Concept Development | Creative Direction | Copy Writing | Business Development | Production Supervision | Project Management
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Director Of MarketingCumulus Media May 2018 - Jan 2020DetroitCumulus Media appoints 20-year veteran radio and television marketing exec Marty Wall as Director of Marketing for its local group in Detroit. Wall, a three time Billboard Magazine Radio Promotion Director of the Year recipient, will oversee all marketing initiatives for Country WDRQ-FM (NASH FM 93.1) and WDRQ-HD2 (NASH ICON), as well as Hot AC WDVD-FM.
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Creative DirectorElumines Jul 2017 - Feb 2018Greater Los Angeles AreaElumines innovates turnkey, results-oriented, full-scale media plans for global entertainment, technology and consumer brands.From branding to unique social platforms, integrated marketing to social business strategies, elumines designs progressive and socially-conscious media solutions that maximize revenues, brand awareness, community building and sustained client engagement.Current projects include developing and executing global film, TV, social media, and added value… Show more Elumines innovates turnkey, results-oriented, full-scale media plans for global entertainment, technology and consumer brands.From branding to unique social platforms, integrated marketing to social business strategies, elumines designs progressive and socially-conscious media solutions that maximize revenues, brand awareness, community building and sustained client engagement.Current projects include developing and executing global film, TV, social media, and added value content and branding for upcoming children's IP, docuseries, and several feature film projects.Elumines- Mind Over Media Show less -
Director, Business DevelopmentFlex Creative Inc Sep 2016 - Jun 2017Burbank, CaFLEX Creative is a marketing agency providing creative solutions to the rapidly changing television and entertainment industry. FLEX develops and produces show marketing campaigns, episodic promos, branded content, print, ad sales and upfront materials. "Large initiative or small, we’re flexible."Clients include - Disney Channel, Freeform, Radio Disney, Walt Disney Home Entertainment and Television Distribution, 20th Television, Scripps Networks Interactive, ABC Cable… Show more FLEX Creative is a marketing agency providing creative solutions to the rapidly changing television and entertainment industry. FLEX develops and produces show marketing campaigns, episodic promos, branded content, print, ad sales and upfront materials. "Large initiative or small, we’re flexible."Clients include - Disney Channel, Freeform, Radio Disney, Walt Disney Home Entertainment and Television Distribution, 20th Television, Scripps Networks Interactive, ABC Cable Networks Group, ScoreStream and Valleycrest Productions “Who Wants To Be A Millionaire.”FLEX Creative Principal and Chief Creative Officer Peter Martin has spent 30+ years in television marketing including 8 years at Fox, 6 years at Disney and over16 years as an agency creative. https://vimeo.com/188035769 Show less -
Business Development ConsultantTroika Jul 2014 - Sep 2016Hollywood, CaDeveloped new business opportunities for top entertainment branding firm. Established and supervised agency's first eSports client, RIOT GAMES.Reported to- Kevin Aratari, Business Development Director. -
Creative DirectorMwall&Associates Apr 2008 - Sep 2016Hollywood, CaConcept Development | Creative Direction | Copy Writing | Production Supervision | Project ManagementRecent work includes- DATE MY DAD Launch Campaign- Developed scripts for Flex Creative and UPtv for Raquel Welch's starer sitcom. FAB LIFE "F.A.B." Launch Teaser campaign- Developed scripts for Troika and Disney Television.THE ARSENIO HALL SHOW launch campaign- Creative Producer, CBS Television Distribution.NFL NETWORK programming launches- Creative… Show more Concept Development | Creative Direction | Copy Writing | Production Supervision | Project ManagementRecent work includes- DATE MY DAD Launch Campaign- Developed scripts for Flex Creative and UPtv for Raquel Welch's starer sitcom. FAB LIFE "F.A.B." Launch Teaser campaign- Developed scripts for Troika and Disney Television.THE ARSENIO HALL SHOW launch campaign- Creative Producer, CBS Television Distribution.NFL NETWORK programming launches- Creative concepts and copy writing, STUN CREATIVECNN SITUATION ROOM on-air promo spot- Written and creative directed, WORLD WIDE WADIOAMERICAN COUNTRY MUSIC AWARDS- Creative concepts and copy writing, STUDIO CITYTHE ELLEN DEGENERES SHOW new season launch- Promo scripts, mOceanNEW YORK STATE BUSINESS DEVELOPMENT advertising campaign- Creative direction and project management, NEW WAVE ENTERTAINMENT Show less
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Senior Creative DirectorMdots Creative & Design Apr 2006 - Apr 2010Day-to-day creative management of Los Angeles based creative services agency providing design, campaign development and motion graphics for the television industry. Responsibilities include direction of all strategy and creative efforts for annual accounts and project clients including: "The Primetime Emmy Awards," The Grammy Awards," The Tony Awards," Animal Planet, BET, CBS, Disney, NBC, FOX, FX, Academy of Television Arts and Sciences, TV GUIDE and the "Super Bowl Halftime… Show more Day-to-day creative management of Los Angeles based creative services agency providing design, campaign development and motion graphics for the television industry. Responsibilities include direction of all strategy and creative efforts for annual accounts and project clients including: "The Primetime Emmy Awards," The Grammy Awards," The Tony Awards," Animal Planet, BET, CBS, Disney, NBC, FOX, FX, Academy of Television Arts and Sciences, TV GUIDE and the "Super Bowl Halftime Show."Report to: Managing Director, Allan Wells Show less
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Writer/Creative DirectorSanto Domingo Times Jan 2008 - Jun 2009Special collectors edition magazine dedicated to the 100th anniversary of the birth of PORFIRIO RUBIROSA. The publication is promotion for a new biography called CHASING RUBI about the life and times of the famous Dominican-Diplomat, gigolo and rumored spy. The book CHASING RUBI was written by Marty & Isabella Wall. -
Executive ProducerMwall/Associates May 2001 - Apr 2006Managed creative services agency which included account management, business development, strategy and creative development and production supervision. Clients included ABC, AOL Television, Court TV, King World, Martha Stewart Productions, Paramount Domestic Television and Tribune Media Group.
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AuthorChasing Rubi - The Truth About Porfirio Rubirosa The Last Playboy Sep 1991 - Jun 2005The first English biography about the Dominican Diplomat-Playboy and most prolific gigolo of the 20th century. The story is narrated in part by Rubirosa himself through his obscure memoirs and supported by the facts contained in the FBI files. Rubirosa story puts him front and center of historical moments and players like, the Bay of Pigs, Castro, JFK, Frank Sinatra and Peter Lawford highlighting anecdotes of espionage, conspiracy, politics, assassinations and romances on the stage of the… Show more The first English biography about the Dominican Diplomat-Playboy and most prolific gigolo of the 20th century. The story is narrated in part by Rubirosa himself through his obscure memoirs and supported by the facts contained in the FBI files. Rubirosa story puts him front and center of historical moments and players like, the Bay of Pigs, Castro, JFK, Frank Sinatra and Peter Lawford highlighting anecdotes of espionage, conspiracy, politics, assassinations and romances on the stage of the high-life and the jet-set of the 40s - 60s. In the book many rumors circulating about Rubirosa are either put to rest or confirmed including being an inspiration for the James Bond character, the myth about his sexual prowess and receiving millions to stay in the company of rich heiresses like, Doris Duke, Bárbara Hutton and Hollywood starlets like Zsa-Zsa Gabor and Marilyn Monroe. Show less
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Vp MarketingJohnson & Murphy Productions 2004 - 2005Head of Sales & Marketing for creative services agency providing advertising campaigns for entertainment brands. -
Senior Vice President, Advertising And Promotion GroupPittard Sullivan Feb 1996 - Apr 2001Managing Director of Advertising and Promotion group for internationally acclaimed creative and production agency. Responsibilities included new business and strategic development, account supervision, managing creative and production staffs and vendor relationships. Responsible for division P&L. Executive Producer credits included: ABC Network, BSkyB, CBS Network, Columbia/Tri-Star Television, Disney, Fandango, FX, Paramount Pictures, ProSieben and VH1.Reported to: Billy Pittard and Ed… Show more Managing Director of Advertising and Promotion group for internationally acclaimed creative and production agency. Responsibilities included new business and strategic development, account supervision, managing creative and production staffs and vendor relationships. Responsible for division P&L. Executive Producer credits included: ABC Network, BSkyB, CBS Network, Columbia/Tri-Star Television, Disney, Fandango, FX, Paramount Pictures, ProSieben and VH1.Reported to: Billy Pittard and Ed Sullivan Show less
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Partner/Executive ProducerHippie Boy Films Mar 1992 - Jan 1996Oversaw day-to-day operation of creative and production services company. Responsibilities included new business development, supervision of production, creative and account management. Creative management role included developing strategies, copywriting and development of advertising and promotional campaigns. Executive Producer credits included: ABC Network, Chucky Cheese commercial, Disney's "Home Improvement" main titles, FOX, HBO, NBC Network "Must See TV" Campaign… Show more Oversaw day-to-day operation of creative and production services company. Responsibilities included new business development, supervision of production, creative and account management. Creative management role included developing strategies, copywriting and development of advertising and promotional campaigns. Executive Producer credits included: ABC Network, Chucky Cheese commercial, Disney's "Home Improvement" main titles, FOX, HBO, NBC Network "Must See TV" Campaign launch, Stove Top Stuffing commercial, Walt Disney Pictures, Z100 radio commercial. Show less
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Marketing And Promotion DirectorZ100 Jan 1987 - Jan 1992Head of marketing and promotion for America's most listened to radio station. Responsible for developing and producing sales and marketing communications, program marketing, public relations, sales promotions, copy writing and event marketing. Supervised a staff of 10 people. Managed literally hundreds of major promotions and events in NYC area that attracted millions of people.Reported to: Steve Kingston and Scott Shannon
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Promotion DirectorAbc Radio Wrqx-Fm Washington Dc Mar 1983 - Jun 1986Oversaw day-to-day management of ABC owned FM radio station's high profile marketing and promotion department.
Marty Wall Skills
Marty Wall Education Details
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Broadcast Marketing
Frequently Asked Questions about Marty Wall
What company does Marty Wall work for?
Marty Wall works for Mwall&associates
What is Marty Wall's role at the current company?
Marty Wall's current role is Principal | Creative Director, MWall&Associates.
What is Marty Wall's email address?
Marty Wall's email address is ma****@****bal.net
What schools did Marty Wall attend?
Marty Wall attended Central Michigan University.
What are some of Marty Wall's interests?
Marty Wall has interest in Children, Economic Empowerment, Environment, Human Rights, Animal Welfare, Arts And Culture.
What skills is Marty Wall known for?
Marty Wall has skills like Creative Direction, Advertising, Copywriting, Digital Media, Broadcast, Video Production, Marketing, New Media, Radio, Commercials, Video, Brand Development.
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