Marty Pytel Email & Phone Number

Medina, Ohio

Cleveland, Ohio

Developed and designed communications for external and internal marketing materials.• Collaborated with UH Creative Services manager, clients, project coordinators, vendors, and staff. • Oversaw graphic design of all east region UH hospitals.

Parma, Ohio

Led staff and projects in the design and development of graphic communications for external and internal marketing materials, advertising and web / multimedia.• Managed schedules, budget, marketing / promotion deadlines, and foundation projects.• Interfaced directly with staff at all levels of the organization from clinical product line managers to executive staff and board of directors.• Produced Parma Hospital Annual Report, saving over $40k annually while improving timeline and quality.• Designed and provided all photography for Informed, Parma Hospital quarterly marketing 16-page newsletter magazine, mailed to over 225,000 area addresses.• Developed and implemented brand standards for all visual materials, print advertisements, brochures, rack cards, flyers, forms, and display ads. Created and sustained uniform professional look of quality and strength that made a presence in the market.• Served as staff photographer and videographer. Provided all marketing, event, medical and surgical photography.• Saved significant contract fees and time and increased staff convenience by setting up an internal photo studio in existing space to accommodate need for marketing, web directory and physician ID badge portraits.• Supported fundraising and educational events, created promotional materials, coordinated event audio / visual requirements and helped to achieve campaign and enrollment goals.• Created all campus signage within ADA standards to ensure ease of way finding for patients, staff and visitors. Improved visitor and employee way-finding (signage) cost by 50% compared to cost of pre-made sign systems.

Graphic Communications

Undergraduate Coursework

Education record