Our clients include: Clarin Group (Media/Broadcasting\BroadBand\TV,\NewPapers\Radio\etc), Despegar.com (Travel -Optimization bidding and atribution modelling), Claro (Telco -Network Analytics), CDR Rossi (Healtcare Analytics), Banco Santander (Big Data Analytics), Banco Hipotecario (Problem Solving courses), Carrefour (Evaluating promotion planning and optimization problem)Big Data Analytics Manager, leadering Strategic Alliance betwen IT & Network & Business, with the objetive of monetizing Big Data opportunities.Services and ProductCreation of BI-Lab - Discovery SpaceNetwork AnalyticsSocial Media AnalyticsPromotion Planning, Simulation & OptimizationDigital Marketing Algorithm - SEM and bidding optimization AdAtribution modelling and cross deviceInternet of things. Development of app for IoT (healthcare and Energy)Movile app. Geolocation, detect device (cell Id, networks, mac address, etc) Voice/Speech AnalyticsBig Data Monetization: DPI Analytics. Targeting, clustering, Strategic Alliance with other companiesBig Data Interfirewall, Intrafirewall and transfirewallImplementation of Hadoop/Map Reduce PlataformImplementation of MPP Plataform (IBM Netezza Pure System)Optimization of Adword at SEM Bidding Optimization at Exchange AdComplex Problem Solving in several areas of the company. In-house Consulting Advanced Data Mining over Big data.

What problem is the organization trying to solve? Are the right questions being asked? Where does the knowledge reside in the organization? What data does the company have and use? What data does it have but does NOT use? What data is needed and what is being done to obtain it? Does knowledge synergy exist between the business line, IT department, and operations team? Does the company make decisions (strategic and tactical) to compete in the market based on analytic thinking? Is it leveraging digital capabilities and functionality available today? Is the team acting disruptively? Do we have a Digital company? IS the impact of Big Data known in my industry? Do we even have Big Data and do we even need it?

• Various industry courses and workshops taught on behalf of the Telefónica de Argentina (Sâo Paulo, 2004 and Porto Alegre, 2000, Dublin, 2011, Chile 2014), Universidad Austral (Buenos Aires, 2005-2008), Instituto de Altos Estudios Empresariales (IAE-Buenos Aires, 2003 y 2005), Teradata (Las Vegas, 2007), IBM (Las Vegas. 2013, Chile, 2014, Cartagena 2014 y Las Vegas 2014) , SAS Institute (Rio de Janeiro, 2001, Buenos Aires 2014) e INTA (Rafaela,, Mendoza, Buenos Aires), on data mining, business intelligence, management of commercial campaigns, simulation modeling, telecommunications marketing modeling research• In 2006-2010taught his courses annually in Universidad Austral, as full professor in Advanced Laboratories of Data Mining, in Master of Science of Data Mining program• Directed thesis towards Master of Science in Data Mining for several graduate students of Universidad Austral and Universidad de Buenos Aires, in Agricultural Engineering.

Big Data Analytics Manager, leadering Strategic Alliance betwen IT & Network & Business, with the objetive of monetizing Big Data opportunities.Main Challenges:Creation of BI-Lab - Discovery SpaceNetwork AnalyticsSocial Media AnalyticsDigital Marketing Algorithm - SEM and bidding optimization AdVoice/Speech AnalyticsBig Data Monetization: DPI Analytics. Targeting, clustering, Strategic Alliance with other companiesBig Data Interfirewall, Intrafirewall and transfirewallImplementation of Hadoop/Map Reduce PlataformImplementation of MPP Plataform (IBM Netezza Pure System)Optimization of Adword at SEM Bidding Optimization at Exchange AdComplex Problem Solving in several areas of the company. In-house Consulting Advanced Data Mining over Big data.

Chief Knowledge Officer, Business Intelligence• Responsible for management of the Business Intelligence of Telefónica Fija de Argentina• Management of complex marketing campaigns: multi-product, multi-step and for an event• Development of system alarms of customer behavior, for 100 executive accounts • Strategy of attack on and defense from competition: Telmex, Iplan, mobile phone companies, etc.• Unique insight into customers (Movistar-Telefónica)from Datawarehouse• Development and implementation of the Model Segmentation of TN (risk, value, impact)• Customer retention strategy; churn models; cross-selling modeling• Development of intelligent traffic report as the main business performance indicator• Modeling of costumer behavior and life-time value; data mining modeling• Managing high-performance multi-disciplinary teams (marketing, system analysts, mathematicians, engineers).

• Agricultural risk management applied to farms; linear programming with risk; Montecarlo simulation; Target Motad; IESR; Department of Production Systems of Faculty of Agricultural Sciences of the University of Buenos Aires• Agricultural insurance; modeling risk; Confederaciones Rurales Argentinas• Modeling animal behavior; Rafaela Experimental Station of INTA• The cost of domestic resource; macroeconomic paper; Rural Economic Society• Modeling of the flooding of the Paraná river; Delta Experimental station of INTA• Impact of organic insecticides on the alfalfa aphid; Faculty of Agricultural Sciences of the University of Buenos Aires • Study of functions of systemic demand in the cheese industry in Argentina; Alberto Soriano Institute, Graduate School, Faculty of Agricultural Sciences of the University of Buenos Aires.