Area Sales Manager for the #1 Draft Beer Dispensing Company in the Industry where I managed 35 Distributors,20 Food Service Company’s, 3 Certified Installers and several hundred core accounts (retailers, on-premise, brewerys and winerys) in three states.• Responsible for 4+ million in sales budget revenues.• In the first four months transitioned a negative trending market (-12%) to a plus 1% trend.

District Sales Manager, MassachusettsDistrict Sales Manager for the #2 Cidery in the US where I managed 5 Miller/Coors Distributors, two direct reports, a promotion company and several thousand accounts in one state.• Responsible for 140k+ CEs in the state of MA.• Received the “Sudden Impact” award which is presented to the new hire who has made a huge impact out of the gate for the team and Company• Successfully launched “Gumption” (a revolutionary cider) in MA which is now the #2 brand in the state with over 1000 PODs.• Trained, lead and managed two of the top Sales Reps in the country.• In just 8 months, reversed a negative growth of -22% to a -9% with account focus, Incentives, programing and share of mind.• Took the 2nd and 3rd volume distributors to a positive growth in those 8 months from a PY negative growth.

Regional Sales Manager of a regional craft brewery where I manage twenty one distributors/wholesalers and thousands of accounts within ten states. • Received the “14er Award” in 2011 (Employee of the year)• A chosen member of hiring committees where Boulder expanded into the Midwest, S.E. and West Coast with Area Sales Mgrs.• Had 55.4 % growth from 2004 to 2005 and 44.4 % growth in 2006. • Increased number of distributors from four to eleven in six months and eleven to nineteen in a little over a year. • Surpassed forecast numbers in 2005 by 17.5%, 16.8% in 2006, 10% in 2009 and 18% in 2011• Gained distribution in major accounts / chains. i.e. Total Wine, Whole Food Markets, Stop and Stop grocers, Hannaford Brothers, Yard House, Mad Mex restaurants, British Beer Co., Shaw’s, Giant Eagle, Wegmans Sharp Edge, Kildares and many more.• Responsible for growing volume and profitability through development of plans, incentives, promotions and relationships as well as assisting key accounts in identifying and executing their top priorities for the Craft beer category.• Conducted yearly annual business plans with Sales Managers for all twenty distributors to set in place an agreed upon strategy to go to market in order to gain distribution and sales.• Working the markets within the region with distributors reps in order to gain memory retention, increased sales and distribution• Directly managed promo reps in MA and Philly as well as Brand Managers in MA and NYC.

Sales Executive (January 2003 – February 2005) Massachusetts and the SoutheastManaged and sold craft beer into existing on and off premise beer accounts. Also increased customer base through direct customer service and offering a superior line of products. • Duties encompassed flawless customer service, attain/retain/sustain accounts; daily, weekly, and monthly sales reports, as well as overachieving monthly goals. The other facet of my dual role position is a distributor representative for the southeastern USA. This encompassed overseeing 5 distributors in 3 states. • Brand programming, • Category management• Assisted key account managers with execution in major retail chains

As the Area Sales Manager for Red Bull for the Florida Keys I headed up an entire division responsible for customer acquisition by means of research, referrals, working with syndicated data, fact-based selling and cold-calling. Also responsible for retaining current accounts utilizing relationship building and customer service skills while maintaining accounts above company and industry standards. • Responsible for daily, weekly, monthly, and annual sales reports while also organizing, planning, and executing work schedules, • Inventory (product and POS) within divisional warehouse and several company vehicles. • Successfully launched several new divisional beverage products • Managed a promo-team to be used for sampling as well as introduction of the product through tastings promotions and radio advertisements. • Logistical responsibilities included beverage aisle/cooler resets, rack and cold equipment placements, point-of-sale merchandising as necessary, cash management, and assessing current sub-standard accounts as to product movement and acting on the findings.

Brand development, for the home and office division.lead a sales team of eight to record setting sales for the SE region.My role as an Outside Sales Manager made me responsible for calling on and closing several multiple unit accounts through research, follow-up, and meeting with senior officers and/or area directors. Other duties included recruiting, training, and managing a sales team for a portion of the Atlanta metro area leading them to success through customer service, acquisition, and retention while achieving revenue goals for the company. • Delegated work assignments, monitoring productivity of those assignments, and completing assessments with constructive and beneficial feedback. • Responsible for creating, maintaining, and continued modification of sales reports, as well as, forecasting using the past month, year recorded sales, and P&L statements. • Provided strong leadership through development, training, coaching, and motivating a team of Sales Representatives. • Exceeded goals for acquiring new accounts, providing continued customer satisfaction and retention, and closing on numerous high profile accounts. • Position required a self-starter with strong attention to detail, excellent communication and presentation skills, and proven ability to motivate others.