Who is Mary Mccall? Overview
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Mary Mccall is listed as Communications Manager at HDR, based in Fargo, North Dakota, United States. AeroLeads shows a matched LinkedIn profile for Mary Mccall.
Mary Mccall previously worked as Senior Communications Coordinator at Hdr and Account Manager at Ironclad Marketing. Mary Mccall holds Doctor Of Philosophy (Ph.D.), Rhetoric And Composition from Purdue University.
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About Mary Mccall
Strategic and innovative professional renowned for transforming brands and driving impactful results. Orchestrated advanced marketing campaigns, propelling product adoption rates. Pioneered captivating content strategies, igniting a remarkable surge in user engagement and retention. Mastermind behind cutting-edge instructional materials, elevating learning outcomes across diverse audiences. Crafted meticulous technical documentation, streamlining processes and lowering student inquiries. Harnessing the transformative potential of data-driven insights, revolutionized marketing paradigms, consistently exceeding business objectives with precision and ingenuity.Career Highlights• Attained $200K in advertising value equivalency and readership exceeded 5 million in 3 months, cultivating relationships with editors spanning construction, landscaping, rental, and aggregates industries, and pitching editorial exposure opportunities.• Crafted press releases with client experts for equipment launches prior 2 trade shows, each with 700+ exhibitors, 20,000+ attendees, reaching $40K+ in advertising value + 70,000+ readers in construction, landscaping, rental, & aggregates industries.• Single-handedly researched industry trends to produce state-of-the-industry editorial comments for clients within the construction, landscaping, rental, and aggregates sectors, providing valuable insights and strategic guidance.• Produced educational bylines, sidebars, press releases, blogs, and social media posts to bolster clients' thought leadership, convey a brand message, and drive engagement and brand recognition.• Copyedited research summaries from 50 scholars across 11 universities and structured them into a comprehensive 300+ page annual report for the National Science Foundation, renewing $5 million in funding annually in a 5-year $25 million grant.• Planned and delivered approximately 350 one-hour lectures covering diverse topics, conveying complex ideas to audiences with varying levels of preparation and familiarity with subject materials.
Mary Mccall's current company
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Mary Mccall work experience
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Senior Communications Coordinator
• Develop and implement communications and public relations plans (target audience strategy, media relations and tracking, collateral material, comment response programs, overall activity schedule, information lines, contact databases, and activity reporting). • Plan events for public meetings, hearings, open houses, focus groups, workshops, advisory committees, and other stakeholder meetings.•Manage multiple projects simultaneously, ensuring they are completed on time and within budget. Responsibilities include scope and budget preparation, schedule implementation, and team coordination.•Develop clear, compelling messages and materials for various audiences, including surveys, newsletters, websites, handouts, videos, advertisements, press releases and public notices.•Lead and support proposals and other marketing activities to bring in Strategic Communications work.
Account Manager
• Boosted audience engagement and brand recognition, producing high-quality copy for various platforms, including ads, direct mail, websites, literature, and social media.• Steered marketing campaigns worth over $300,000 each from conception to completion, enhancing client revenue and market share.• Grew media coverage, public relations reach, and social media engagement, directing strategic initiatives for assigned accounts.• Enhanced brand engagement for clients in the aggregates, construction, and manufacturing industries, brainstorming innovative ideas.• Ensured seamless web maintenance for assigned clients, reducing website downtime and enhancing user experience by implementing timely updates.
Public Relations Writer
• Produced various press releases, job stories, and web-exclusive articles quarterly, adhering to strict editorial guidelines, resulting in a 30% increase in media coverage for clients.• Maximized audience engagement, crafting print and web copy for client brochures, video scripts, websites, blogs, landing pages, e-newsletters, and social media posts.• Enhanced client visibility and brand recognition, identifying and securing key editorial exposure opportunities monthly both in print and online mediums.• Increased client satisfaction and retention, while consistently meeting stringent deadlines, and cultivating strong relationships with clients and industry editors.• Augmented media placements and brand mentions, collaborating closely with editors and clients to introduce innovative methods for client exposure.• Ensured accuracy and professionalism across all client communications and marketing collateral, proofreading and editing various materials, both print and electronic.
Associate Professor Of English
•Granted tenure for conducting research, providing a superior teaching and learning environment, and collaborating on departmental committees and initiatives.
Director Of Upper Division Writing
• Steered a writing-intensive program with approximately 880 in-person and online students across 40 sections per semester, ensuring smooth operations and high-quality instruction.• Oversaw 10 full-time lecturers and 12 graduate student instructors, providing guidance and support to maintain teaching standards and student engagement.• Collaborated with the English department chair to hire and supervise part-time instructors, ensuring staffing needs were met effectively.• Facilitated communication with departments campus-wide and coordinated writing workshops, fostering interdisciplinary collaboration and enhancing writing proficiency across disciplines.• Addressed student inquiries promptly and resolved complaints, maintaining a positive learning environment and student satisfaction.
Assistant Professor Of English
• Published 6 articles in peer-reviewed journals, showcasing adept time management and scholarly research skills.• Exceeded college averages in content comprehension and student satisfaction, indicating effective teaching methodologies and engagement strategies.• Presented approximately 350 one-hour lectures across diverse topics, effectively conveying complex ideas to audiences with varying levels of familiarity.• Mentored 7 undergraduate students on senior research projects and guided 2 master's and 7 doctoral graduate students through their research, contributing significantly to their academic growth and success.Courses Taught:Undergraduate Level ENGL 275, Introduction to Writing Studies (3 face-to-face sections, 1 HyFlex section) ENGL 321, Writing in the Technical Professions (2 face-to-face sections, 1 asynchronous online section) ENGL 325, Writing in the Health Professions (2 asynchronous online sections)ENGL 331, Contemporary Women Writers (1 face-to-face section)ENGL 449, Usability and User Experience (3 face-to-face sections, combined with ENGL 649)ENGL 455, International Technical Writing (1 asynchronous online section, combined with ENGL 655)ENGL 459, Researching and Writing Grants and Proposals (1 face-to-face section; 1 HyFlex section)Graduate Level ENGL 649, Usability and User Experience (3 face-to-face sections, combined with ENGL 449) ENGL 655, International Technical Writing (1 asynchronous online section, combined with ENGL 455)ENGL 755, Composition Theory (1 face-to-face section)ENGL 758, Topics in Rhetoric and Writing: Feminisms, Rhetorics, and Embodiment (1 face-to-face section)ENGL 765, Teaching Upper Division Writing (2 face-to-face sections)
Technical Writer
• Compiled and copyedited research summaries from 50 scholars across 11 universities into a 300+ page annual report for the National Science Foundation, securing $5 million in annual funding within a 5-year $25 million grant renewal.• Ensured alignment with grant objectives and left positive impressions for yearly National Science Foundation visits, providing targeted feedback on staff presentations, and highlighting research innovations and educational diversity initiatives.• Authored articles highlighting the research members and activities of the Center, communicating key achievements and initiatives to stakeholders and the broader scientific community.
Graduate Teaching Assistant
Designed first-year writing, technical writing, and healthcare writing curricula around the rhetorical awareness of diverse audiences, situations, and contexts that help students to a) think about writing and rhetoric through reading, analysis, and reflection, b) to learn and practice research skills, c) to provide constructive feedback for others while incorporating feedback into their writing and d) to engage multiple digital technologies to compose for different purposes. Courses Taught:ENGL 106 - First Year Composition (4 sections) ENGL 106-R - Global Engineering Learning Community (2 sections) ENGL 106-R - EPICS (Engineering Projects in Community Service) Learning Community (1 section)ENGL 306 - Introduction to Professional Writing (1 section)ENGL 421 - Technical Writing (3 sections)ENGL 42201 - Writing for the Health and Human Sciences (3 sections)
Summer Assistant Director
•Arranged summer workshops•Coordinated undergraduate and graduate tutoring schedules with Lab staff•Answered phone calls and email inquiries about Lab-related services for the off-site Associate Director and Interim Director•Developed a Lab-sponsored academic integrity session with undergraduate tutors for in-coming freshmen for the Student Success office and created the Writing Lab’s 2013-2014 annual report
Writing Lab-Icap Liaison
•Fostered communication and interaction between the Introductory Composition at Purdue (ICaP) program and the Writing Lab by hosting Brown Bags on topics of interest to ICaP instructors•Demonstrated to instructors how to use OWL resources in their courses, facilitated the mentoring of undergraduate tutors•Supported instructors and students in their ICaP Showcase projects through workshops and tutorials
Graduate Writing Consultant For Purdue Writing Lab
•Consulted with undergraduate and graduate students and visiting scholars with writing assignments and other professional and technical documents (resumes, cover letters, personal statements, application essays, etc.)•Facilitated workshops on MLA/APA style and email etiquette and led weekly conversation groups to help students build English-speaking skills
Freelance Writer
(Also worked in this position from June-July 2015)• Enhanced educational resources, copyediting chapters of "Argument Today" and "Technical Communication Today brief version" for clarity and accuracy, updating student examples with various documents such as reports, comics, instructions, and proposals.• Authored 8 chapters of the instructor’s manual for "Argument Today", providing valuable resources and guidance for instructors to effectively teach the subject matter and support student learning.
Receptionist
•Screened calls, sorting mailings, and arranged travel for executives •Prepared conference rooms and arranged travel plans for guests•Managed other office upkeep and projects and well as completed paperwork/filing
Peer Tutor
•Consulted with graduate and undergraduate students and completed on-going tutor-training.
Publicity Intern
•Created and designed press releases, galley letters and flyers to market new titles under the Pocket Books division and its 5+ imprints. •Interviewed authors to generate press releases and promote book signing events around New York City.
Editorial Intern
•Wrote ABI jacket copy to summarize the title, highlight its key selling points, and generate a marketing description to be utilized on Amazon. •Researched and wrote proposal memos that detail book and author information, including the title’s selling points and competition, to generate a score from a board of librarians to assess the title’s marketability.
Editorial Intern
•Updated the status of submitted manuscripts and copyedited articles of the Encyclopedia of Chemical Biology and Systems Biology and Medicine for my off-site manager. •Handled manuscripts, answered phones and contacted authors, and managed database by uploading articles and illustrations.•Researched potential authors and peer reviewers; managed and mailed contributor’s agreements to authors.
Financial Representative
(Also worked there from May 2006-August 2006)•Interacted directly with customers in the loan application process •Supported customers seeking first and second mortgages as well as personal loans and auto financing•Developed direct financing relationships with retailers throughout Southern New Jersey
Colleagues at HDR
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Evan Purdy, Pe, Meng, Sprat I
Colleague at HdrTualatin, Oregon, United States
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CE
Christy Eddington
Colleague at HdrKansas City, Missouri, United States
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RB
Ryan Bersano, P.E.
Colleague at HdrChicago, Illinois, United States
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Becky Holloway, Cep
Colleague at HdrEverett, Washington, United States
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MB
Matt Bond
Colleague at HdrKansas City, Missouri, United States
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MG
Madhura Gosavi
Colleague at HdrSan Francisco Bay Area, United States
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Leah Reboldal Leah
Colleague at HdrNorthern Mindanao, Philippines
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AR
Aleksandr Rysin, Pe
Colleague at HdrUnited States
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Brianna Wyer
Colleague at HdrGreater Orlando, United States
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GW
Garrett Williams, P.E.
Colleague at HdrOmaha, Nebraska, United States
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Mary Mccall education
Doctor Of Philosophy (Ph.D.), Rhetoric And Composition
Ma, Rhetoric And Composition
Bachelor Of Arts, English
Ba, English
Frequently asked questions about Mary Mccall
Quick answers generated from the profile data available on this page.
What company does Mary Mccall work for?
Mary Mccall works for HDR.
What is Mary Mccall's role at HDR?
Mary Mccall is listed as Communications Manager at HDR.
Where is Mary Mccall based?
Mary Mccall is based in Fargo, North Dakota, United States while working with HDR.
What companies has Mary Mccall worked for?
Mary Mccall has worked for Hdr, Ironclad Marketing, North Dakota State University, Center For Science Of Information, Nsf Stc, and Purdue University.
Who are Mary Mccall's colleagues at HDR?
Mary Mccall's colleagues at HDR include Evan Purdy, Pe, Meng, Sprat I, Christy Eddington, Ryan Bersano, P.E., Becky Holloway, Cep, and Matt Bond.
How can I contact Mary Mccall?
You can use AeroLeads to view verified contact signals for Mary Mccall at HDR, including work email, phone, and LinkedIn data when available.
What schools did Mary Mccall attend?
Mary Mccall holds Doctor Of Philosophy (Ph.D.), Rhetoric And Composition from Purdue University.
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