Mary Beth Mullens Email & Phone Number

Indianapolis, In, Us

Indianapolis, Indiana, United States

• Revamp Point Comfort Group's primary website by bringing an "eye for design" to the project• Collect data and input from PCG owners and staff to properly plan out new website• Research rival companies to improve website user experience and give PCG an advantage over its competitors• Skillfully select and customize a WordPress user interface theme that suits PCG, utilizing new logo icons, colors, and fonts• Install appropriate and optimal WordPress plugins to best aid the site's function, efficiency and security• Conduct thorough tests and interview PCG for feedback to improve quality assurance• Successfully launch the final version of new website after beta testing and approval

Indianapolis, Indiana, United States

Delivering polished, appealing, goal-oriented visual communications to local small businesses and non-profits. Successful projects include launching a lucrative marketing campaign and auction site for Broad Ripple Kiwanis Club’s largest annual benefit, leveraging unified print, social media, and web graphics made in Adobe Illustrator, Canva, and WordPress. Explored the optimal website user experience for realtor Broad Ripple Home Sales to effectively write new copy, redesign their user interface, and expand their client base. Increased disability awareness and funding for GRIN2B Foundation with clever icons and exciting product designs. Cultivated a professional brand guide to help upstart merchant association Love Broad Ripple gain support in the community. Devised a memorable logo for acclaimed documentary producer Teardrop Pictures.

Germany

Immersed in the daily practice of a professional UX/UI designer. Executed detailed-oriented User Experience such as conducting research, creating user personas and drawing user flows. Masterfully applied User Interface design theory, principles and patterns to the creation of apps and websites. Developed stylish mood boards, brand guides, wireframes & mockups in Figma and Adobe XD. Explored advanced UI skills, such as prototyping animations and interactivity. Exported design assets in appropriate formats for handoff to web developers. Curated every project into an informative case study. Gained hands-on knowledge building a portfolio website from scratch with HTML, CSS and jQuery, to collaborate with developers and coordinate cross-team projects.

6512 N Cornell Ave, Indianapolis, In 46220

Responsible for strategic promotions across all channels at an upscale boutique, improving customer satisfaction and revenue. Refreshed branding to a more modern identity. Quickly pivoted the company to an e-commerce Shopify website to maximize sales during the pandemic. Elevated the look of their photography with Google Pixel 6 camera, professional lighting, and expert editing in Google Photos and Photoshop. Increased user engagement on all social media accounts with consistent content, graphics and videos. Created and analyzed persuasive weekly marketing emails in Constant Contact. Designed attractive monthly postcards, ads, signage and packaging with Adobe Illustrator. Motivated and inspired staff to achieve sales goals with empathetic management and knowledgeable training.

Pittsboro, Indiana, United States

Lead designer of marketing collateral for promotional product manufacturer. Created engaging and user-friendly product catalogs in InDesign. Responsible for all designs sold to Disney & Universal Studios theme parks. Diligently maintained website using Joomla CMS & HTML. Expertly mocked up samples using Photoshop. Wrote & proofread persuasive marketing copy.¬

Indianapolis, Indiana, United States

Balanced workload of designing game packaging and marketing collateral. Created packaging for retailers using their corporate brand guidelines. Carried out designs from concept to pre-press to production. Wrote copy and drew illustrations for game instructions. Designed and laid out Fundex catalogs in InDesign. Took photos of product with a Nikon Digital SLR camera, light boxes and professional lighting. Edited photos in Photoshop.

Chicago, Illinois, United States

Designed new packaging for beverages and cleaned up existing designs. Created marketing collateral & point-of-purchase signs. Set up a brand standards guideline in QuarkXpress.

Mattoon, Illinois, United States

Interned for non-profit health initiative funded by the hospital system called 'I Sing the Body Electric' (aka ISBE). This program toured artwork promoting healthy lifestyles to schools in central Illinois. Internship also included designing marketing collateral and digital images for ISBE website.

Certificate In Frontend Development For Designers, Computer Programming

Learned the essential building blocks of creating a functional website: HTML, Cascading Style Sheets (CSS), and Javascript (including.

Certificate In Ui Immersion, Ux/Ui

Learned principles of User Experience (UX) such as conducting user research, creating user personas and drawing user flows. Studied User.

Bachelor Of Arts, Graphic Design