I've been working in marketing for over 8 years, specializing in social media marketing, platform experimentation, and creative strategy across a myriad of platforms (including Meta and TikTok) for customers in every stage of the funnel, from awareness to retention. I'm extremely passionate about empowering others, particularly women, in every step of their consumer and career journeys. Outside of the office, I'm an obsessive baseball fan, love playing co-ed softball, and enjoy pub trivia and spending time with my two Bernese Mountain dogs.
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Head Of Growth1620 Workwear May 2023 - Aug 2024Amesbury, Massachusetts, Us -
Growth Marketing ManagerButcherbox Feb 2022 - May 2023Boston, Massachusetts, UsManaged $2 million+ / month in marketing spend across lead generation, awareness, acquisition, retention, and customer engagement efforts. Planned and executed test strategy, from structural power lifts to AB creative splits and geo-specific segmentations. Managed creative briefs and campaign proposals. Coordinated cross-functionally to increase blended profitability and scale through department metrics, including, but not limited to, cost per customer, average order value, and lead volume. Managed marketing tracking in collaboration with the Engineering and Product teams and assisted in website development and channel-specific landing pages. -
Internal Women'S Network LeaderButcherbox Jan 2022 - May 2023Boston, Massachusetts, UsI lead and organize an ERG, the ButcherBox Internal Women's Network (BB WINS), providing learning and development opportunities, connecting spaces, and other support to the women of the company. -
Growth Marketing SpecialistButcherbox Oct 2019 - Feb 2022Boston, Massachusetts, Us -
Digital Marketing ManagerLadyboss Weight Loss Jan 2018 - Oct 2019Albuquerque, New Mexico, Us -
Marketing InternSkidmore College Sep 2016 - May 2017Saratoga Springs, Ny, UsWorked with Marketing Director to create a plan to increase exposure for the Skidmore College Baseball team.Created highlight videos for Basketball teams (men’s and women’s). -
VideographerSkidmore College Aug 2015 - May 2017Saratoga Springs, Ny, UsVideotaped varsity Field Hockey, Basketball (men’s and women’s) and Soccer (men’s andwomen’s) games.Provided live technical assistance and managed online live streaming of video during events. -
Equipment AssistantSkidmore College Aug 2015 - May 2017Saratoga Springs, Ny, UsOrganized, washed and mended clothes and equipment for each varsity team.Handled distribution and returns of equipment and maintained digital inventory records. -
Peer MentorSkidmore College Aug 2015 - May 2016Saratoga Springs, Ny, UsAided Classics professor in teaching introductory course to first-year students.Organized activities and prepared special programming.Aided students in study preparation, essay editing, and oral presentation practice. -
Teaching AssistantSt. Joan Of Arc Catholic School (Boca Raton, Fl) Mar 2014 - May 2014Answered phones, updated necessary spreadsheets and notified teachers of absences.Worked with parents and prospective students on tours of the school.Assisted the Kindergarten and Preschool teachers in their classrooms.
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It AssistantDepaul Catholic High School 2010 - 2014Wayne, New Jersey, UsRepaired and restored computers, including programming and formatting software (Windows 7,8, Vista).Assisted students, staff and teachers with computer maintenance.Provided technical training and helped teach basic programming to students.
Mary Farrington Education Details
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Skidmore CollegeAnd Linguistics; History -
Hamilton College -
Depaul Catholic Hs
Frequently Asked Questions about Mary Farrington
What is Mary Farrington's role at the current company?
Mary Farrington's current role is Growth Marketing Expert | Business and Brand Strategist.
What schools did Mary Farrington attend?
Mary Farrington attended Skidmore College, Hamilton College, Depaul Catholic Hs.
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