Managed $2 million+ / month in marketing spend across lead generation, awareness, acquisition, retention, and customer engagement efforts. Planned and executed test strategy, from structural power lifts to AB creative splits and geo-specific segmentations. Managed creative briefs and campaign proposals. Coordinated cross-functionally to increase blended profitability and scale through department metrics, including, but not limited to, cost per customer, average order value, and lead volume. Managed marketing tracking in collaboration with the Engineering and Product teams and assisted in website development and channel-specific landing pages.

I lead and organize an ERG, the ButcherBox Internal Women's Network (BB WINS), providing learning and development opportunities, connecting spaces, and other support to the women of the company.

Worked with Marketing Director to create a plan to increase exposure for the Skidmore College Baseball team.Created highlight videos for Basketball teams (men’s and women’s).

Videotaped varsity Field Hockey, Basketball (men’s and women’s) and Soccer (men’s andwomen’s) games.Provided live technical assistance and managed online live streaming of video during events.

Organized, washed and mended clothes and equipment for each varsity team.Handled distribution and returns of equipment and maintained digital inventory records.

Aided Classics professor in teaching introductory course to first-year students.Organized activities and prepared special programming.Aided students in study preparation, essay editing, and oral presentation practice.

Answered phones, updated necessary spreadsheets and notified teachers of absences.Worked with parents and prospective students on tours of the school.Assisted the Kindergarten and Preschool teachers in their classrooms.

Repaired and restored computers, including programming and formatting software (Windows 7,8, Vista).Assisted students, staff and teachers with computer maintenance.Provided technical training and helped teach basic programming to students.