Under a regionalised structure there is a common marketing campaign programme throughout Europe. ‘Champion’ markets take responsible for campaigns on a rotation basis.Responsibilities- When ‘Champion’, we originate campaigns liaising with central design and web teams to produce a scheduled plan for all markets to return translations amendments and pricing files - Ensure all campaigns are delivered on schedule and to a high quality- Proof – off, online and social media campaigns… Show more Under a regionalised structure there is a common marketing campaign programme throughout Europe. ‘Champion’ markets take responsible for campaigns on a rotation basis.Responsibilities- When ‘Champion’, we originate campaigns liaising with central design and web teams to produce a scheduled plan for all markets to return translations amendments and pricing files - Ensure all campaigns are delivered on schedule and to a high quality- Proof – off, online and social media campaigns to ensure the content is relevant for the local market and reflects the offer and services we provided.- Work with analyst on creating target groups for different campaigns- Communicate with Field Sales and Technical Support with regard to upcoming marketing communications and campaigns- In addition to my marketing role I held responsibility for Internal Communications – disseminated company information to staff in IrelandAchievements- Successfully rolled out an incentive campaign across Europe increasing online channel share by 5%- Phased out the old company identity and created new company signage internally and externally, new delivery van livery and rebranded company stationery and documents- I established and implemented a Trade Counter Loyalty programme which influences 16% of TC sales Show less

Responsibilities- Managed print campaigns from inception to completion, arranging printers and fulfilment agencies- Briefed the Central eCommerce team on web and email campaigns- Briefed and managed external agencies to create and execute direct mail campaigns- Managed campaign budgets- In support of Trade Counter merchandising I recreated POS material- Scheduled and created annual marketing plan- Consulted and liaised with Field Sales and Technical Support on… Show more Responsibilities- Managed print campaigns from inception to completion, arranging printers and fulfilment agencies- Briefed the Central eCommerce team on web and email campaigns- Briefed and managed external agencies to create and execute direct mail campaigns- Managed campaign budgets- In support of Trade Counter merchandising I recreated POS material- Scheduled and created annual marketing plan- Consulted and liaised with Field Sales and Technical Support on campaigns- Organised branded gifts and diaries for Field Sales Team- Annually created a Trade Counter Christmas campaign and wall plannerAchievements- 2006 one of our campaigns won Gold in the An Post Direct Marketing Awards- Successfully revamped existing publications giving them a clear identity and layout- Recruited a colleague to establish a local adwords campaign (3-4% of revenue 2009)- Created a acquisition direct mailer which yielded 4% response Show less