Mary Turney, Csw Email and Phone Number

• Grow catering sales for each store within assigned territory through prospecting and direct/outside sales efforts in both social and corporate markets. • Proactive account management of existing and new catering clients. • Actively pursue and secure partnerships with outside catering venues, event professionals, wedding planners, etc. to establish repeat and referral business. • Create and execute quarterly / annual action plans to ensure established goals are met or exceeded. • Set and conduct tasting appointments with businesses to introduce the brand and its products.• Manage client catering rewards accounts to ensure accurate reporting. • Forecast and track sales progress to anticipate and address revenue challenges. • Identify new marketing opportunities and contribute ideas and suggestions to marketing plans and strategies. Analyze marketing program effectiveness and make recommendations for improvement. • Seek opportunities to attend networking and community / business events as brand ambassador. • Provide direction on charity donation requests and community / fundraising events.

Instrumental in developing a new brand, increased revenue through strategic promotional planning. Data collection and analysis, recognizing specific trends and meeting needs to reach a larger demographic. Created all social media content, on call graphic designer for print and digital media. Currently in phase 1 of website creation. Organized, managed and marketed events with self initiated sales goals. Planned and coordinated diverse events with an attendance of 150 to 500, from beginning to end including overseeing catering team and creating unique food and cocktail menu. Creating and maintaining client and vendor relations and booking entertainment. Bartending.

Re-Inventory of Druid City Historic DistrictPhotographic Curation of the 268 structures within district with detailed report for each as well as the process of disseminating the updated inventory. Completed standing structure forms. Assisted with introduction of a proposed historic district including mailings. Present at HPC hearings.

Assisted in event operation.

Develop and coordinate events from conceptualization to implementation, advance company and client development through liaison and customer support, support company sales and marketing goals, mediate customer conflict to provide a positive customer service and company reputation, manage and track shipping and receiving and assist in logistics.

Led Altru database introduction and facilitated data transfer from The Raiser’s Edge. Aided Member Services with a membership campaign and membership renewals, also with creating a standard response in acknowledging gifts and donors. Created a standard pledge letter format. Independently worked with a tax auditing team to confirm large gifts. Aided other departments, especially Corporate Sponsorships and Event Management by directing ticketing for their major summer event, Art on the Rocks.

Created and implemented a marketing campaign to gain awareness and museum admissions and to increase revenue. This included a campaign focused to prospective students. Created and updated Disaster Relief Database for Alabama Museums Association. Assisted in planning a pre-Civil War exhibition on A Day with a general attendance of 1,800 people.