Marybeth Caldwell Email & Phone Number

Monticello, Il

Manage a 2.6 M annual advertising portfolio within the Central Illinois and Western Indiana markets. Specializing in online marketing and supporting over 200 client relations. CoStar Group, a Digital Media Marketing company, has offered me substantial working knowledge of SEO , SEM, Reputation Management, Website Optimization, Lead Generation, and Website Analytics. Experience: • Excellent customer service, servicing all aspects of the post sale relationship. Average net promoter score 9.8. • Exceptional customer relations, representing the company with professionalism and credibility through individual contact with clients.• Proven track record of exceeding sales goals within the multi-family apartment industry.• Consistently exceeded financial goals through revenue growth and expense discipline.• Client focused sales approach in order to sell digital media solution to multi-family property management.

Central Illinois

Solely responsible for managing all aspects of : Selling, Marketing, Cold Calling, Publishing a quarterly Multi-Family Housing Magazine, Ad Design/Layout, Photography, Print Ad and Internet Updates, Daily Operations, Quarterly Market Penetration, Budget Compliance, AP, Monthly Billing, Collections, Client Renewal Retention, Training and Distribution Allocation. Weekly and Monthly Reporting, Quarterly Newsletter  Successfully building and maintaining relationships with all clients Service over 80 apartment communities in Central IL Present marketing ideas and plans to onsite managers/leasing agents National Award – Production “Gnome” for 100 page book 2008 North Central Region Award – “Budget Buster” 2006 North Central Region Award “Steady Eddy” 2005

Champaign, Il

Responsible for establishing and maintaining all daily operations for a 300 unit A+ apartment community set forth by owners: Leasing, Resident Renewal, Resident Retention, Collections, Facilities Management, Grounds, Maintenance, Turn-Over, Housekeeping, Marketing/Advertising, Monthly Newsletter, Management of onsite Bar & Grille, Party Planning and Organization, Employee Relations/Interview, Train Leasing Staff, Implement Sales Contests Consistently maintain average occupancy at 98% Successfully coordinated & planned over 100 large resident events  Promoted to Sales Manager in February 1994 Promoted to Property Manager in June 1996 Received first place award 6 years in a row for having the highest lease renewal percentage out of all Atkins Apartments Properties from 1994-2000 Maintained very very low aged delinquency percent continually  Manage 20 employees and daily operations for 300 unit luxury apartment homes, fitness center and clubhouse bar & grille