Mary Beth Gibson Email & Phone Number

Los Angeles, Ca, Us

Los Angeles, California, United States

Account DirectorJanuary 2022 – presentResponsible for client satisfaction, ongoing business development, financial health and delivery quality of consulting services at telecom and utilities clients. As a member of the Digital Transformation leadership team, responsible for hiring, staffing, retention and career growth for a team of consultants and project managers. Adept at defining process to streamline run of business activities, working collaboratively across internal teams and clients to gain alignment and drive to successful outcomes which further the strategic roadmap and overall financial health of the business. Leads the solution development and oversight of a variety of programs. Examples range from a complete redesign and technical architecture of the user experience to business process reengineering for clinical trials to the design and implementation of a scalable content management system. Practice Area Lead, Strategy & OperationsJanuary 2020 – December 2021As Strategy & Operations lean responsible for hiring, staffing, retention and career growth for a team of 80 consultants and project managers and overall delivery quality for S&O engagement with Utilities and High-Tech clients. Lead the team through tumultuous pandemic years, building engagement and maintaining quality as teams abruptly shifted to working remotely. Partnering with clients to continue to provide value, shift our offerings and services as their businesses adapted to shutdowns and other challenges posed by the pandemic.*Logic20/20 acquired Primitive Logic in November of 2019. I worked across the newly formed company to enable a successful integration.

Los Angeles, California, United States

Delivery Lead of business strategy and IT engagements for utilities clients. Her role encompasses driving the end-to-end process from strategy, creative concept, technical development, testing through to release. She provides clients strategic roadmap development, detailed planning and estimation, evangelize and drive adoption of agile processes, executive level stakeholder communications and consensus across the business and IT organizations. Responsible for the overall satisfaction, financial health and growth of services for clients. Accomplishments include: - Program Lead for re-platform of SoCal Gas My Account to Oracle WebCenter Portal on new infrastructure to improving performance, enable responsive design of self-service and transactional functions and comply with WCAG 2.0 AA standards - Planning and implementation of agile work processes to increase efficiency and minimize risk - Mentoring and career development of delivery team members - Developed standardized estimation process, tools and rolled out adoption and governance model

Santa Monica, Ca

Lead the delivery of integrated programs for hospitality and consumer product digital experiences. Accomplishments Include: - Lead PM for creative redesign and technical implementation for Palmscasino.com on Adobe Experience Manager (AEM)- Partner with clients and strategy to develop roadmaps for consumer products such as the award-winning EpicMix Photos creative redesign www.epicmix.com - Lead PM for Target Registry user experience - Lead PM for Fisher-Price.com CMS implementation for Mattel - Lead PM for Yahoo! World Cup themed interactive game with live action component - Planning and client management for Beats by Dre Demandware ecommerce site - Craft RFP responses focused on delivery strategy, planning, estimation and budget - Establish delivery processes and standards, adapting to the unique needs of the client - Manage local and offshore technology resources for teams of up to 70 people - Mentoring and career development of project managers

Boulder, Co

Lead Producer for first CP+B Microsoft Interactive campaign, I’m a PC. Day-to-day included client management for delivery, juggling multiple vendors, management of risks and issues, the budget and schedule. Also produced Volkswagen, Burger King, Coke Zero and Dominos online campaigns. Some video production experience.

North Hollywood, Ca

Project lead responsible for Lexus digital marketing initiatives which included rich media campaigns, microsites, relationship marketing data capture and fulfillment and lexus.com redesign. Estimation, planning and management through creative concepting, design, animation, UI development and QA phases. Hired and manage vendors, freelance staff, associate producers and traffic staff.

El Segundo, Ca

Project lead responsible for Lexus digital marketing initiatives. These included rich media campaigns, micro sites, relationship marketing data capture and fulfillment and lexus.com redesign. Estimation, planning and management through the following project phases; creative concepting, design, flash animation and scripting, HTML development and QA testing. Hired and manage vendors, freelance staff, associate producers and traffic staff.

Mountain View, Ca

Project lead for various user interface and content focused projects for MSN TV internet service. Managed projects from conception to launch, which included gathering and vetting requirements, writing functional specifications, managing the design, programming, usability testing, QA testing and release.