Mary Borg Email & Phone Number

Toronto, Ontario, Canada

Toronto, Canada Area

Richmond Hill, Ontario

Championed Marketing and Corporate Communications activity for the Canadian market, leading a team of 7 direct/indirect reports who supported the execution of all earned, owned and paid media channels. Worked cross-functionally and cohesively with key stakeholders to align and execute initiatives that drove the business forward. Active member of the.

Mississauga

Developed Annual Strategic Plan for National Marketing Communications in the Canadian Market, leading a team of three direct reports supporting the execution of Brand Communications. Worked closely with Global Marketing along with US Marketing team. Managed the creative development of Brand TV, digital, Social, OOH, and print advertising achieving:- Cassie.

Developed retail communication strategy for executive team and dealer committees, working closely with dealer advisory board to support Tier 2 and Tier 3 regional tactics. Led three direct reports supporting the execution of auto shows, dealer events, retail campaigns and budgeting.

Led ad agency on DAA media planning and production activity of Retail advertising campaigns. Developed retail communication plans for executive team of 10 and field staff of 10. Led three direct reports supporting execution of retail campaigns, co-op programs and budgeting.

Toronto, Canada Area

Accountable for managing and supporting 5 sales reps in the dealer channel which included developing sales forecast and incentive plans. Formulated Sales Strategy for 100+ new Medium and Enterprise business accounts. Oversaw a staff of 10 direct reports.

Mississauga

Strategized and led ad agency on media planning and production of National brand advertising campaigns. Managed National brand marketing with a direct report. Participated in cross-functional projects as well as Global team projects.

Bachelor’S Degree, Marketing

College Diploma, Business, Management, Marketing, And Related Support Services