Mary Catherine Burns Email and Phone Number
Mary Catherine Burns work email
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Mary Catherine Burns personal email
As an experienced marketing professional with a proven history of bringing order to unstructured problems, I develop solutions that are informed by campaign goals, data driven results, and collaborative strategic thinking. I help my clients take advantage of new digital trends and build upon past success, always making sure to connect the strategy back to measurable business results. My experience includes digital and traditional media marketing campaigns across CPG, finance, B2B and travel verticals. HIGH5 strengths test results: Philomath, Optimist, Self-Believer, Commander, and Brainstormer. Proud ENTJ.
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Sales Representative - ChicagolandMaplewood Brewery & Distillery Sep 2022 - PresentChicago, Illinois, Us
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Associate Media DirectorStarcom Aug 2021 - Sep 2022Chicago, Il, UsClient: Alcon -
Media Supervisor - Strategy/ActivationCramer-Krasselt May 2020 - May 2021Chicago, Il, UsAccounts: Edward Jones, Spirit Airlines, Cedar Fair Amusement Parks, Cotton Council International, New Business • In summary I developed full funnel activation plans, devised budget allocations by channel, led negotiations with partners, designed test and learn campaigns, presented recommendations to clients and worked side by side with senior leadership to create meaningful strategy. • Managed and trained 5 strategic planners and assistants with a mentorship mindset. • Worked closely with the Analytics team to create performance benchmarks by identifying client goals, tying historic channel performance into numeric results.• Coordinated the integrated strategy across Investment, Analytic, and Creative teams. • Oversaw weekly campaign optimizations, trafficking, reporting, and billing. -
Media SupervisorPhd Apr 2020 - May 2020Bankside, London, GbAccounts: Hormel Grocery Products, Olive Oils from Spain -
Media StrategistPhd Jun 2018 - Apr 2020Bankside, London, Gb• Planned a combined $30M media budget across seven brands, provided strategic rationale for plans, managed team communication and built 15+ tactical and strategic decks.• Revamped monthly reporting across accounts and led investment and optimizations for Programmatic channels.• Actively set-up meetings across teams based on weekly needs to ensure smooth campaign operation.• Owned day to day client communication and restructured campaign briefs to fit the needs and workstyle of the client.• Demonstrated effective cross-cultural communication with PHD Madrid and launched the first USA based media campaign for Olive Oils from Spain.
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Product Specialist - EventsForbidden Root Jan 2019 - Mar 2020Chicago, Illinois, UsI worked part-time at Forbidden Root brewery operating beer tastings at various events and festivals across the Chicagoland area. -
Strategic Media AssociateSpark Foundry Jun 2017 - Jun 2018New York, UsAccounts: Crate and Barrel, LinkedIn• Learned the fundamentals of digital media (Search, Paid Social, Programmatic, FEP/OTT), market research, TV planning, and data analysis.• Responsibilities included updating status sheets, leading internal statuses, pulling channel reach and frequency, competitive landscape analysis, target consumer insights, monthly billing, and vendor communication.• Demonstrated proficiency in tools such as Prisma and MediaTools to keep track of budgets, Nielsen Ad Intel and Kantar Stradegy to define competitor landscape, and Clear Decisions and Comscore to outline target audience development.
Mary Catherine Burns Skills
Mary Catherine Burns Education Details
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Indiana University BloomingtonMinor In Public Policy & Environmental Affairs -
Ies AbroadStudy London
Frequently Asked Questions about Mary Catherine Burns
What company does Mary Catherine Burns work for?
Mary Catherine Burns works for Maplewood Brewery & Distillery
What is Mary Catherine Burns's role at the current company?
Mary Catherine Burns's current role is Sales Representative at Maplewood Brewery & Distillery.
What is Mary Catherine Burns's email address?
Mary Catherine Burns's email address is mb****@****dlz.com
What schools did Mary Catherine Burns attend?
Mary Catherine Burns attended Indiana University Bloomington, Ies Abroad.
What skills is Mary Catherine Burns known for?
Mary Catherine Burns has skills like Social Media, Graphic Design, Communication Skills, Organizational Leadership, Interpersonal Skill, Community Outreach, Community Development, Online Journalism, Video Production, Basic Html, Red Cross Certified, Journalism.
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