Mary Ellen Conlon Email and Phone Number

Seeking opportunities on a contract/freelance basis to help leaders inform, inspire and engage their greatest asset—the people. My superpower is designing and implementing communication strategies that connect employees to the company’s mission, brand values and business strategy to deliver tangible results and a positive employee experience.Areas of expertise include:𝗘𝗺𝗽𝗹𝗼𝘆𝗲𝗲 𝗘𝘅𝗽𝗲𝗿𝗶𝗲𝗻𝗰𝗲 & 𝗘𝗻𝗴𝗮𝗴𝗲𝗺𝗲𝗻𝘁• Led communications for a company recognized as a ‘best place to work’ for 10+ years. Ranked 4th in The Boston Globe’s 2020 Top Places to Work program; scored above the 99th percentile in response to “I feel well-informed about important decisions.” • Created and led communication strategies that educated, engaged and motivated employees throughout the year to achieve company goals. • Led the replacement of an outdated, static intranet with a digital community that enabled two-way communication, served as a single source of truth for news and information and connected a diverse workforce. 𝗖𝗿𝗶𝘀𝗶𝘀/𝗗𝗶𝘀𝗿𝘂𝗽𝘁𝗶𝘃𝗲 𝗘𝘃𝗲𝗻𝘁𝘀• Developed and led an internal communication strategy that kept people connected, supported, energized and safe during a two-year global pandemic. 𝗖𝗵𝗮𝗻𝗴𝗲 𝗠𝗮𝗻𝗮𝗴𝗲𝗺𝗲𝗻𝘁• Viewed as a trusted, empathetic and strategic partner to people leaders, helping them advance adoption and stabilize the workforce through times of change. • Worked confidentially and collaboratively with a small team of communication professionals to develop a comprehensive communication strategy announcing the merger of two prominent health insurance companies. 𝗕𝗿𝗮𝗻𝗱 𝗘𝗻𝗴𝗮𝗴𝗲𝗺𝗲𝗻𝘁• Launched internal programs that engaged people in the brand and biannual marketing campaigns. • Led a cross-functional team that redesigned the public website to improve the member and consumer experience. • Directed the revamp of customer and consumer marketing materials during a brand refresh. 𝗟𝗲𝗮𝗱𝗲𝗿𝘀𝗵𝗶𝗽• Conceptualized, built, staffed and led two brand-new communication departments, one focused on internal communications and the other on external partnerships with a network of more than 22,000 healthcare providers.• Led a creative team composed of writers and designers responsible for the end-to-end production of health insurance marketing materials aimed at customers and consumers.