Mary Gerush Email & Phone Number

Dallas, Tx, Us

Dallas, Tx

Dallas, Texas, United States

Partner with clients to create thought leadership and marketing content, including whitepapers, blog posts, presentations, collateral, and copy for websites, email, and social media. Work with designers to bring companies' brands to life. Partner with colleagues to create compelling positioning and messaging statements and assets. Clients include business technology, executive recruiting, and mobile application providers.

Dallas, Tx

Partner with organizations to create compelling research-based thought leadership and marketing content. Deliver high-quality, project-based business technology consulting services focused on business analysis, business architecture, project management, relationship/change management, and testing.

Worked with product and marketing teams to create compelling content, including strategic, research-based thought leadership and marketing content.

Researched and created good-farms-real-food content to inform readers about the often-obscured issues with our current farm and food systems and how to contribute to its improvement. Coverage included healthy eating and nutrition, food waste, food labeling, cultural food traditions, food deserts, food education, and sustainability.

Dallas, Tx

Consulted with multiple healthcare organizations to develop and implement business architecture practices and tools using Accelare’s Strategy-to-Execution methodology.Developed and analyzed business capability models to guide planning. Consolidated and prioritized project and application portfolios aligned to capabilities. Elicited, documented, and re-engineered business processes. Designed and led client workshops for discovery, analysis, and decision-making.Acted as relationship and project manager, leading teams to deliver high quality results on time and within budget. Participated in business development by analyzing, evaluating, and responding to requests for proposals.

Dallas, Tx

Founded and managed a business technology research and consulting firm with a mission to help organizations create and implement integrated business and technology strategies.Marketed services and built customer relationships. Evaluated and responded to requests for proposals. Engaged with clients to analyze current state practices and business goals to develop strategic, actionable recommendations. Managed all legal and financial aspects of the business. Designed the company’s brand and developed and supported its online presence.

Conducted business technology industry research, published syndicated content, delivered presentations, and provided strategic consulting services in project/program management, business analysis/software requirements, application development management, organizational structure, estimation, and metrics.Performed in-depth research and analysis to understand best practices, trends, and future states. Research techniques included interviews with IT practitioners, thought leaders, and technology vendors; survey design and data analysis; individual and community interaction (in person and through social media); and investigation of best practices and trends. Created research-based deliverables in the forms of reports, tools, and presentations published on Forrester’s web site, presented at events, and delivered to clients.Consulted with clients to assess current state practices, analyze findings, and present strategic recommendations. Developed and led workshops and strategy sessions with business and IT professionals to provide education and direction for transformation initiatives. Led the development of requests for proposals based on findings.Created and delivered track sessions at Forrester and non-Forrester events. Delivered twenty-one sessions across six domestic and three international conferences.Proactively managed a personal brand as a business technology thought leader and advisor through research, writing, speaking, consulting, and social media interactions.

Consulted with an energy company to evaluate business needs, document requirements, and deliver web/e-commerce applications. Managed a blended team of onshore and offshore resources. Delivered multiple releases on time, within budget, and with high quality.

Led a team of ten plus consultants to select, develop, implement, and support web sites and enterprise business applications, including 24x7 public-facing web sites, the Association’s online e-commerce donation platform, intranet, extranet, web content management, and call center systems. The technology environment consisted of 20 load-balanced, redundant servers hosted externally with integration to internal systems and external application service providers. Systems were developed using J2EE, ATG Dynamo/Portal/E-Commerce, Eprise Participant Server, iPlanet, Oracle, and Solaris.Managed all aspects of application planning, development, and support. Developed technology strategy, evaluated needs and potential solutions, and created business cases to ensure business-technology alignment. Managed relationships with business partners.Developed cost and resource estimates, assigned resources, developed project schedules and budgets, and oversaw solution delivery.Developed requests for proposals for hardware, software, and services and participated in decision analysis sessions to select best options. Managed vendor relationships and negotiated agreements for hardware, software, and services. Negotiated hardware and hosting contracts to achieve a savings of $400,000 annually (40% of a $1M budget).

Led a team of ten plus consultants to select, develop, implement, and support enterprise business applications, including customer relationship management, intranet, extranet, human resource management, payroll, and financial systems. Responsibilities were similar to my subsequent position (detailed above) but focused on business applications primarily designed to support internal business processes. Systems were developed using Siebel, Visual Basic, PeopleSoft, ADP Payroll, Solomon Financials, Microsoft Access, SQL Server, Windows, and Solaris.

Business relationship manager and technology lead for mission-critical business applications.Consulted with business partners to evaluate business goals and recommend process and technology solutions. Led development and implementation efforts and provided support for delivered solutions. Proficient reviewing RFPs and performing decision analyses.• Participated on a team responsible for leading and supporting regional affiliates as the organization transitioned from 50 separate organizations to one. Performed on-site consultations and developed recommendations for staffing, infrastructure, and application use.Product manager and technology lead for the organization’s American Heart Walk event management solution, which raised $40 million in 1998 and $50 million in 1999. Managed all aspects of the application from needs assessment through development to training and support.

Developed requirements, tested features, and supported large database applications, including one representing $500 million in enterprise-wide electronic corporate agreements and purchases.

Managed creation and production of the corporate hotel directory. Developed systems to consolidate and analyze company travel data to support supplier negotiations.

Bachelor Of Science, Biology, Cum Laude

Activities and Societies: National Merit Scholar, Lechner Fellow

Biomedical Communications

Architecture And Architectural History

Activities and Societies: Graduate Teaching Assistant, Architectural History