Mary Gibson Email and Phone Number

Board President, 2022- PresentBoard Vice President, 2021-2022Illinois Association of Park Districts Master Board MemberThe Naperville Park District is an independent, municipal agency serving the recreation needs of its residents. Our mission is to provide recreation and park experiences that promote healthy lives, healthy minds and a healthy community. The District maintains and operates more than 2,400 acres with 136 parks and provides more than 7,500 recreational classes, teams, events and performances annually. Included within the District’s operations are two championship golf courses, a multitude of playgrounds, trails, athletic courts and sports fields, Fort Hill Activity Center, Knoch Knolls Nature Center, two inline skating and skateboarding facilities, the Millennium Carillon, a paddleboat quarry, historic Centennial Beach, and the beautiful Riverwalk.

evolve24 is a big data analytics and research company that offers the Fortune 500 an end-to-end intelligence solution to make more confident business decisions. We collect, process and integrate various consumer data using our leading-edge technology and apply our expertise in big data analytics to reveal answers to business challenges. Backed by a team of Ph.D.-level data scientists, industry experts and big data researchers, evolve24 uses big data to derive market and consumer insights, measure program effectiveness and provide anticipatory issue intelligence. Learn more at evolve24.com or follow us @evolve24.

Analyzes media and geopolitical data to identify emerging trends and interesting behaviors. Uses this analysis to create data-driven, insightful opportunities for government and industry organizations. Conducts research projects using industry-leading analysis and visualization tools. • Designs, manages and implements proper media measurement strategies; collaborates with colleagues to define a report strategy and process• Evaluates and mines data for reports and insights; works with data scientists to apply and interpret statistical analysis• Designs and creates reports that can be used across multiple clients; ensures quality and on-time delivery of these reports• Create data driven key findings and policy recommendations clients; advises clients on the implications and opportunities uncovered by the research

• Developed and maintained a research process from the initial planning phase of research strategy development through identification of key findings, formulation of strategic recommendations, and presentation of the finished project• Managed and trained an analytical services team that provided quantitative analytics and custom research for industry leaders in the finance, hospitality, automotive, pharmaceutical, retail, and consumer packaged goods industries• Created in-depth studies and research programs that addressed operational and strategic needs across many departments in client organizations, including communications, marketing, consumer insights, and customer service teams. Analysis and recommendations included identification of emerging issues in consumer discourse and untapped markets, evaluation of marketing and communications campaigns, categorization of potential influencers, and recommendations for mitigating threats from third parties• Engaged with internal stakeholders from various departments to develop a new intelligence platform that integrates technology and analytical expertise to identify and evaluate influential conversations within the social and traditional media information landscape• Actively engaged in and participates in discussions and initiatives that advanced company and industry best practices and contributed to proactive approaches to issue resolution

• Processed, evaluated, and synthesized datasets of over a million articles to extract relevant key findings and actionable insights utilized by top executives at industry leading companies to make important strategic decisions• Created custom research projects and daily monitoring solutions that analyze social and traditional media to identify emerging issues in consumer discourse, discover untapped markets, evaluate the impact of marketing and communication campaigns, identify potential key influencers, and mitigate threats from third parties• Met aggressive deadlines and expands business by selling, producing, and presenting reports to existing clients and potential clients• Actively engaged in a highly collaborative environment, develops proactive approaches to issue resolution, and contributes to discussions about industry advances and best practices

• Scheduled, supervised, and evaluated staff of 150 lifeguards and auxiliary staff• Mitigated patron's concerns and grievances• Trained and audited employees in proper safety and rescue technique

• Processed vendor invoices, calculated and transported daily bank deposits• Updated, expanded, and helped manage website