Mary Jo Gentry, Mba Email and Phone Number
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Senior Level Sales and Marketing ProfessionalResults driven marketing communications professional with 20 years of experience in the development of fully integrated marketing strategies that support business goals for multimillion-dollar companiesSkilled in B2B and B2C message development and consistency across all mediums to effectively reinforce and build brand imagesPerceptive problem solver with ability to analyze and understand the total business picture, ascertain customer needs, design practical solutions and implement on-time and cost-effective plansExcellent product management and communication skills across all organizational levels
Williams Comfort Products
View- Website:
- williamscomfortprod.com
- Employees:
- 40
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Director, Sales And MarketingWilliams Comfort Products Sep 2019 - PresentColton, Ca
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Director Of Product MarketingWilliams Comfort Products Nov 2018 - Sep 2019Colton, Ca
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Marketing Communications ManagerRitchie Engineering Co., Inc. (Yellow Jacket) Jan 2004 - Nov 2018Bloomington, MnManage the marketing function with emphasis on championing the brand and expanding the customer base. Conceive and implement integrated marketing communication plans that maintain brand consistency, maximize effectiveness, meet objectives and execute customer relationship management strategy. Manage combined budget of $3 million. Branded YELLOW JACKET as the number one service tool manufacturer, realizing consistent revenue growth for 14 years. Key Responsibilities:Deliver product marketing and promotional materials.Manage a variety of promotional projects, including paid advertising and digital marketing campaigns.Generate product demand through SEO (search engine optimization), SEM (search engine marketing), website optimization, advertising and content management; monitor and manage social media.Product launch planning, including materials, messages and execution.Manage global trade show program, wholesaler meetings and annual sales meeting.Manage creative agency and other outside vendors. Serve as a media liaison to maximize our marketing spend and get our message out to our customers.Conduct “voice of the customer” marketing research initiative and identify market/product opportunities by evaluating market trends & competitorsManage marketing messaging for all external communications (PR, speaking engagements, product literature, brand, creative, new business presentations, website, etc.)Manage point-of-sale program to highlight product offerings and product positioning at wholesaler branches, including branded display items and custom flyers/brochures. -
Marketing Communications ManagerNew Boundary Technologies 2002 - 2003Greater Minneapolis-St. Paul AreaSelected Accomplishments:Selected agency and developed key messages, media contact list, public relations database, face-to-face meetings with key influencers, customer testimonials and press releases.Developed lead management program, including follow-through reports for sales and measurement reports for marketing. -
Director Of Corporate CommunicationsDigi International 1998 - 2002Greater Minneapolis-St. Paul AreaAdvanced through a series of promotions, culminating in oversight of corporate communications and an eight member support team.Selected Accomplishments:With a $4.5M annual budget, managed the consistency and frequency of messages in corporate public relations and advertising programs in the U.S. with dotted line authority to rest of world marketing personnel.Instrumental in the establishment and communication of a new category for repositioning of the brand in existing markets and developed communications plans, sales tools and key messages for entering new vertical markets.Managed the efforts of the internal graphic design group, events, web, public relations, advertising and North American channel marketing groups. Worked closely with product marketing, product management, strategic partner development, corporate communications and executive staff to ensure timely, consistent and accurate communication of key messages and programs.Key member of project management team assembled to develop IT infrastructure to support Web/ecommerce initiatives. Worked with key members of sales, marketing, quality and support teams to define requirements for and select Vantive for contact management, pipeline, account management, technical service and materials return processes. -
Marketing Communications ManagerComtrol Corporation 1995 - 1997Greater Minneapolis-St. Paul AreaManager of Corporate Research, 1997 to 1998Marketing Communications Manager, 1995 to 1997
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Director Of SalesBrede Exposition Services 1994 - 1995Greater Minneapolis-St. Paul Area
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Sales And Marketing ManagerGes - Global Experience Specialists (Giltspur) 1993 - 1994Dallas/Fort Worth Area
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Marketing Communications ManagerHoneywell 1989 - 1993El Paso, Texas AreaChannel and Communications ManagerPromotion expanded previous position to include responsibility for general sales distribution activities and management of the national field sales staff in generating new business and increasing the level of business within existing accounts. Recommend sales strategies, assist with sales presentations and approve uses and expenditures of co-op and market development funds. Developed two comprehensive reseller support programs and designed and approved appropriate rebates/offers to increase sales activities. Marketing Communications AdministratorPosition involved responsibility for a variety of marketing functions including: press and media interface, ad creation and placement, communications budgeting, collateral, trade shows and events, promotions, internal communications and liaison for corporate marketing.
Mary Jo Gentry, Mba Skills
Mary Jo Gentry, Mba Education Details
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Management -
Marketing
Frequently Asked Questions about Mary Jo Gentry, Mba
What company does Mary Jo Gentry, Mba work for?
Mary Jo Gentry, Mba works for Williams Comfort Products
What is Mary Jo Gentry, Mba's role at the current company?
Mary Jo Gentry, Mba's current role is Director, Sales and Marketing at Williams Comfort Products.
What is Mary Jo Gentry, Mba's email address?
Mary Jo Gentry, Mba's email address is mg****@****ket.com
What is Mary Jo Gentry, Mba's direct phone number?
Mary Jo Gentry, Mba's direct phone number is +195294*****
What schools did Mary Jo Gentry, Mba attend?
Mary Jo Gentry, Mba attended The University Of Texas At El Paso, St. Cloud State University.
What are some of Mary Jo Gentry, Mba's interests?
Mary Jo Gentry, Mba has interest in Children.
What skills is Mary Jo Gentry, Mba known for?
Mary Jo Gentry, Mba has skills like Marketing Communications, Marketing Strategy, Account Management, Product Management, Public Relations, Advertising, Corporate Communications, B2b, Email Marketing, Product Development, Creative Direction, Multi Channel Marketing.
Who are Mary Jo Gentry, Mba's colleagues?
Mary Jo Gentry, Mba's colleagues are Rubén Eduardo Barraza Treviño, Doris Contrerasdkx, Pauline Tucker, Ruthann Davis-Mcelwee, Arlethe Flores, Alyssa Marie Paglomutan, Ian Choi.
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