Katie Cunningham

Katie Cunningham Email and Phone Number

Director Brand Strategy @ University of Iowa Health Care
Iowa City, IA, US
Katie Cunningham's Location
Iowa City, Iowa, United States, United States
Katie Cunningham's Contact Details

Katie Cunningham work email

Katie Cunningham personal email

n/a
About Katie Cunningham

Results-oriented Marketing leader with more than 20 years of experience. Helps organizations form complicated ideas into marketing communications strategies; adept at developing and executing plans to support the brand / position. Areas of expertise include:• Marketing Communications Strategy• Branding / Positioning• Marketing Communications Planning• Relationship Marketing• Agency / Vendor Management• Team Building and Leadership• Social/Digital Media• Writing / Editing• Crisis Communications• Issues Management• Media Relations• Community Relations

Katie Cunningham's Current Company Details
University of Iowa Health Care

University Of Iowa Health Care

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Director Brand Strategy
Iowa City, IA, US
Katie Cunningham Work Experience Details
  • University Of Iowa Health Care
    Director Brand Strategy
    University Of Iowa Health Care
    Iowa City, Ia, Us
    View
  • University Of Iowa Health Care
    Director Brand Strategy
    University Of Iowa Health Care Apr 2023 - Present
    Iowa City, Iowa, United States
    View
  • Marshfield Clinic Health System
    Manager, Market Intelligence
    Marshfield Clinic Health System May 2021 - Apr 2023
    View
  • Marshfield Clinic Health System
    Brand Manager
    Marshfield Clinic Health System Jan 2018 - May 2021
    Marshfield, Wi
    View
  • Hammes Company
    Proposal Manager
    Hammes Company Jan 2017 - Nov 2017
    Greater Milwaukee Area
    View
  • Milwaukee Public Schools
    Media Relations Manager
    Milwaukee Public Schools Jul 2016 - Jan 2017
    Greater Milwaukee Area
    Media relations manager for the largest K-12 school district in Wisconsin. Proactively pitched media stories, responded to media inquiries, led and coordinated partnership media events with area businesses, nonprofits, and other educational institutions. Managed crisis communications and issues management for the district. Led the development of a district-wide strategic communications plan and developed and managed a proactive media plan. Wrote and edited speeches, op-ed pieces and other communications for District Superintendent.
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  • Bethesda Lutheran Communities
    Corporate Director Of Marketing Communications
    Bethesda Lutheran Communities Aug 2014 - May 2016
    Watertown, Wi
    Marketing communications director for a national, 3,800-employee, nonprofit organization that provides homes and services to people with developmental disabilities. Supervised a team of six people, including five direct reports. Led the development and execution of marketing plans to support employee recruitment, fundraising and program growth. Managed the development and execution of digital strategy; created and implemented internal communications plans and strategies, including intranet development; managed public and media relations, including crisis communications and issues management; led the creation of publications for donors, employees and parents / guardians of people we support; conducted and led market research; coached and developed a high-performing team; led the creation of processes and workflows to improve team efficiency; managed outside agencies; oversaw annual marketing budget.
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  • Quarles & Brady Llp
    Business Development Consultant
    Quarles & Brady Llp Jan 2008 - Mar 2014
    Milwaukee, Wi
    National marketing manager for Health Law practice group for an AmLaw 200 law firm. Developed and executed marketing plans for key clients; identified opportunities to raise visibility through use of social media, media relations and trade shows; coached attorneys on successful new business presentations; and led the creation of successful proposals and marketing materials that generated millions of dollars in new revenue.
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  • Thedacare
    Marketing Account Manager
    Thedacare 2006 - 2007
    Appleton, Wi
    Charged with marketing planning and execution for 250-bed and 160-bed community hospitals for a Northeast Wisconsin health care system. Researched and analyzed market and volume data for hospital service line business planning, including cancer, cardiac and neurology; developed and executed effective physician referral programs in partnership with Director of Provider Relations and maintained positive relationships with key independent specialist physicians; created, implemented and measured ongoing effectiveness of internal communications programs connected to key business initiatives; managed $1.8 million annual marketing budget.
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  • Bottom Line Marketing & Pr
    Senior Public Relations Counselor
    Bottom Line Marketing & Pr 2002 - 2006
    Milwaukee, Wi
    Created strategic communication plans for a wide variety of health care and non-profit organizations, including PBMs, hospitals and health systems, health care collaborative membership organizations and others; oversaw the development of collateral materials, including Web sites, brochures and newsletters; developed and maintained relationships with key media contacts in both consumer and trade media; wrote and edited successful new business proposals, including presentations, research, and development of potential campaign strategies and tactics; supervised and mentored account team, including coaching and delegating work assignments; day-to-day management of 5-7 accounts.
  • Second Harvest Of Wisconsin
    Public Relations Specialist
    Second Harvest Of Wisconsin 1999 - 2002
    Milwaukee, Wi
    Now Feeding America of Eastern WILed public relations and marketing activities to grow visibility of nonprofit anti-hunger organization. Developed and maintained relationships with print and broadcast media in Eastern Wisconsin; developed and wrote collateral material, including annual reports, newsletters and brochures; managed events.
  • Spectracom, Inc
    Communications Coordinator
    Spectracom, Inc 1998 - 1999
  • Edelman
    Account Coordinator
    Edelman Jun 1997 - Aug 1998
    Milwaukee, Wi
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  • Beloit Daily News
    Reporter
    Beloit Daily News 1994 - 1995

Katie Cunningham Skills

Marketing Communications Public Relations Media Relations Integrated Marketing Strategic Planning Strategic Communications Marketing Internal Communications Marketing Strategy Coaching Strategy Business Development Leadership Social Media Marketing Management Program Management Proposal Writing Project Management Nonprofits Nonprofit Organizations

Katie Cunningham Education Details

Frequently Asked Questions about Katie Cunningham

What company does Katie Cunningham work for?

Katie Cunningham works for University Of Iowa Health Care

What is Katie Cunningham's role at the current company?

Katie Cunningham's current role is Director Brand Strategy.

What is Katie Cunningham's email address?

Katie Cunningham's email address is kc****@****les.com

What schools did Katie Cunningham attend?

Katie Cunningham attended University Of Wisconsin-Milwaukee, Bradley University.

What skills is Katie Cunningham known for?

Katie Cunningham has skills like Marketing Communications, Public Relations, Media Relations, Integrated Marketing, Strategic Planning, Strategic Communications, Marketing, Internal Communications, Marketing Strategy, Coaching, Strategy, Business Development.

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