Mary Kate Hinds Riccardi Email & Phone Number

Marietta, Ga, Us

- Setup and scheduled print and radio show interviews on behalf of authors.- Promoted and shared new and existing content (i.e. blog posts, interviews, podcasts, etc) to get added exposure, through either website links, citations and mentions, and or social media mentions.- Researched viable media sources to gain maximum exposure for clients.

Greater Atlanta Area

• Researched regional healthcare companies in to identify appropriate contacts, and conducted informational webinars and meetings. • Developed and executed a strategic marketing plan to increase enrollment and market share.• Conducted market research and made recommendations for product launch such as reseller opportunities in new markets for existing programs. • Developed and implemented new lead recruitment opportunities in Georgia, South Carolina, Alabama, Mississippi and Tennessee.

Greater Atlanta Area

• Established as a subject matter expert on the university’s healthcare, business and information technology curricula in order to market the school effectively.• Designed and executed strategic plans to increase the university’s visibility in territorial market.• Built and cultivated strong corporate, government, military, and community relationships to develop new business and retain existing business.• Coordinated and conducted 14 monthly lunch and learn presentations, education fairs, and other events to generate exposure and interest. • Collaborated with admissions advisors to ensure enrollment goals were met.

Greater Atlanta Area

• Developed a strategic plan to generate qualified student leads for online programs.• Created and fostered corporate partnerships to increase the university’s visibility in the Atlanta market. • Organized and participated in an average of 12 seminars, information tables, education fairs and other events to connect with and sign up prospective students.

Greater Atlanta Area

• Built and maintained positive relationships within the business and government community. • Generated qualified student leads through the coordination of educational events.• Created education alliances with area employers that promote employee professional development.• 2005 President’s Award Recipient. • Part of CDS Mentor Team: Participated with training, best practices, and developmental opportunities to new hires to help build an effective team.

Aquinas College Primetime-Nashville, Tennessee &Shorter College-Atlanta, Georgia

• Created and executed strategic plans to generate qualified student leads for accelerated college degree programs designed for working adults• Created positive relationships within the business and government community • Organized educational events to increase positive awareness of the degree programs

Greater Nashville Area, Tn

• Generated sales within middle Tennessee territory• Managed over 100 accounts in a variety of industries including but not limited to education, business and healthcare• Increased customer count through industry research, lead generation and follow up• Conducted solution based interviews to increase customer count and strengthen existing relationships • Implemented product line presentations to groups of existing customers and prospective customers• Trained customers in product usage including how to prepare the products and market the product line

Greater Nashville Area, Tn

• Planned and implemented Guild projects and special events• Promoted to director within 11 months of employment at Guild and assumed responsibilities previously assigned to two person staff• Assisted in coordination of the 45th annual Italian Street Fair: secured sponsorships and donations; obtained necessary legal permits; managed recruitment, scheduling and placement of 700 volunteers; developed database and tracking system for future volunteer recruitment; managed 40 volunteers chairing various areas of the Fair; recruited artisan vendors; assisted logistical manager in site set up and tear down

Greater Nashville Area, Tn

• Assisted director and volunteer chairs in coordinating Guild projects and special events• Supervised Scholarship Committee, which awarded musical scholarships to local students• Coordinated Membership Renewal Drive and managed development of annual membership directory • Assisted in coordinating 44th annual Italian Street Fair. Responsibilities included: managed recruitment, scheduling and placement of 500 volunteers; developed print information in 1999 web page; on-site crisis team leader

Greater Nashville Area, Tn

• Maintained relationships with diverse client base from industries including entertainment, non-profit and manufacturing, through written and verbal communication• Responsible for press release development, distribution and follow up to local, state and national media outlets, both print and broadcast• Supervised events presenting publicity opportunities• Developed and executed publicity plans for the 4th Annual Mark Collie Celebrity Race For Diabetes Cure and the Senator Fred Thompson Celebrity Skeet Shoot by garnering press in national, international and regional publications; coordinated promotional opportunities through both television, radio PSA development and distribution; managed and maintained media coverage of all special events

Mba, Business Administration, Marketing

Ba, Communications, Public Relations