-Lead and manage a dynamic sales team across the US & oversee their success in multi-channel sales, i.e Mail Order, Web, Retail, & Outbound.-Launched Scuba.com Travel, a groundbreaking program featuring expertly curated dive trips to international locations.-Generate accurate sales forecasts and growth projections on a yearly basis.-Implement data-driven strategies to achieve and exceed projected revenue targets.-Present comprehensive multi-channel sales reports to the Executive team, summarizing sales initiatives, results, and growth metrics.-Conduct in-depth analysis to identify trends, opportunities, and areas for improvement.-Collaborate closely with the Marketing team and Merchant team to enhance sales strategies and expand product categories.

-Lead and managed a NYC-based sales team to grow retail sales revenue.-Opened a new flagship Retail shop in Manhattan for Scuba.com on 17th St. & 5th Ave., including retail planning, contracting, design, merchandising, a Grand Opening Celebration, & hosting major sales events, growing revenue by 33% year over year.-Became a PADI 5-Star Dive Center offering dive certifications & education. -Launched the Atlantic Coast Dive Club, fostering local camaraderie and foot traffic.-Attend industry trade shows to identify and foster relations with key industry players.-Manage seasonal marketing campaigns & product merchandising.

-Charged with offering a stellar sales experience to customers over the phone, via email and in-person.-Exceeded monthly budgeted sales goals in both mail order & retail sales. -Offered professional SCUBA gear recommendations and advice.-Worked collaboratively with sales team and managers.

-Developed brand profiles with the PR team for publishing in print and digital media.-Created brand partnerships alongside CEO with other brands and media influencers.-Increased Online Sales via management and creation of mass email marketing campaigns using MailChimp + Photoshop-Lead sales outreach for national and international buyers in both specialty boutiques & department stores. -Manage trade shows and promotional marketing events for brand’s seasonal collection launches.-Grew social media engagement by 200% & maintained website development, including content creation, influencer partnerships, promotional advertisements, photoshoots and product placement.-Design and produce all digital and print marketing materials such as: Brand Books, brochures, Instagram posts, postcards, event invitations, branded posters and banners.

-Multinational Client Relations and Services (VIP) -Special Event Management -Translation French/English

-Attentively and promptly respond to member needs-Enter sales transactions for members, including program, service and product payments-Process member paperwork, including address changes, member cancellations, new members, electronic funds transfers, and payments

-Created, developed and promoted a youth dance program for children aged 4 to 12 years.-Taught classes and organized recitals/performances. -Promoted and took registrations/payments for the program

-Implement and organize fun and entertaining activities and games for children-Monitor and interact with children to maintain a safe and healthy environment -Promote and sell all children's programs, including birthday parties and summer camps