Day to day lead of social media and engagement focused workstreams for one of the world’s largest retailers• Manage production of TikToks, Reels and other social media posts for high-profile retail client, from inception to posting• Oversee and lead community engagement on social media platforms such as Instagram, TikTok, YouTube and X • Collaborate with creative and digital strategy teams on daily social media opportunities for high-profile retail client• Work closely with Issues and Crisis teams leading team of associates performing brand safety vetting assessments on influencers and celebrities

Support social media marketing for one of the world’s largest retailers, including shoppable livestreams moderation. Additionally, support media and PR campaigns for high profile CPG, fast-food and food delivery service clients● Work with key internal and external stakeholders to bring campaigns to life● Led shoppable livestream moderation teams of up to 14 staffers, directing moderation for events with thousands of viewers across multiple social media platforms● Manage strategic outreach to key social media influencers to build relationships with “surprise and delight” ● Manage client relationship with weekly meetings and assist with managing the account’s budget● Lead award submissions process, working closely with client to submit campaigns for national and local awards, including national PRSA Bronze Anvil Award● Support project managers by building relationships with clients and vendors, both locally and internationally

Project managed creation and production of Tiktoks and led moderation for 10+ shoppable livestreams for WalmartLed client status meetings and support account management teamsResearch and create robust media lists, write pitches and land placements in food, lifestyle and trade outlets Supported up to three accounts at a time, both in media relations and account management roles

Developed and maintained media lists, wrote pitch materials, pitched media and influencers, landed placements in high profile consumer food and trade outlets for high profile consumer packaged goods clientManaged influencer campaign of three influencers from inception to completion, executing influencer research, outreach and managing relationshipsDrafted client facing correspondence and decks Performed daily monitoring to mine for agile pitching opportunities and managed coverage trackers for several brands

Managed Chicago's first and only student run communications agency of 27 members and six clients as well as served as leader of the board of directorsLed weekly staff and directors meetings and fostered relationships with communications agencies in ChicagoAs Account Director, managed client relationships with local, national and global clients and managed award winning client workWorked closely with clients on communications strategy and deliverables that enhance client’s brand image and furthered their business objectivesFacilitated communication between creative and PR teams and clients Coordinated with creative and PR teams to create content and composed proposal agreements between agency and clients

Performed and managed outreach to over 200 Chicago theatre companies and casting agencies and created Wix website showcasing theatre graduatesServed as house manager for concerts and main stage performances, with a staff of up to ten, to ensure a successful experience for patrons and performersPerformed office and clerical functions, including correspondence with other departments and businesses by email and telephone, selling tickets and customer service

Created marketing plans for productions in the upcoming season and performed extensive target marketing researchAssisted in decision making regarding promotional materials for major theatrical productions that embodied the mission and branding of TimeLine Collaborated with other Marketing and Communications team members to develop marketing and branding strategy and plans for Chicago- and world-premiere theatrical events