Mary Kim Email & Phone Number

Addison, TX, US

• Negotiate, implement and manage client budgets across programmatic digital as well as all streaming and terrestrial audio and video channels in order to maximize brand exposure and reduce client cost. Maintain a market.
• Heavily involved in development of audio and video campaign strategies by providing cost estimates and projections, vendor recommendations and cost and efficiency evaluations.
• Mentor and provide leadership to a team of buyers and assistants.
• Previously supervised accounts such as TXU Energy and Mattress Firm, overseeing $18M+ in broadcast activity across 25+ markets.

Chicago, IL, US

• Negotiated and managed $8M in broadcast buys, sponsorships and digital extensions for the General Motors account in the South Central Region. Worked on both regional and local dealer group business for both general and.
• Presented media opportunities and communicated media execution details at local market Chevy and Buick-Pontiac-GMC dealer meetings.
• Collaborated closely with stations and third-party vendors to design and execute customized multi-media sponsorship opportunities for individual local dealer groups.
• Provided cost and efficiency evaluations on sports packages and incremental sponsorships.
• Served as office’s Donovan expert helping others with shortcuts, tips and troubleshooting of the software system.

• Negotiated and managed $4M in broadcast media schedules for clients including T-Mobile, BMW Southern Region Co-Op, ServiceMaster, TXU Energy and many others.
• Oversaw all broadcast activity for the Western Wireless (30+ markets), Owens Sausage (10+ markets) and Real Networks accounts. Responsible for managing deadlines; reviewing buys, added value charts and posts.
• Trained junior buyers and assistants on procedures and buying software to develop skill sets.

Austin, TX, US

• Provided MasterCard media planning team assistance in the preparation of flowcharts; client binders; budget, competitive spending, positioning and merchandising summary reports.

US

• Provided buying teams assistance with the stewardship of broadcast schedules for clients such as Pepsi, Pizza Hut, Taco Bell, Harrah’s, Luby’s and H&R Block by evaluating and inputting makegoods, resolving billing.
• Provided traffic department assistance in the preparation and transmission of traffic instructions and aided in traffic troubleshooting.