Marylène Owona Email & Phone Number

Cameroon

Kouaba is a digital data and marketing company based in Paris - Douala and AbidjanAll along those years I have :• Launched data and marketing studies using our dedicated tool www.jewin.co/en Our studies have helped dozens of african and european top companies understand the local market and have beeen featured in medias surch as Forbes, TV5 etc…• Designed and implemented communication and marketing strategies for various organizations. Completed projects include work with development finance institutions (AfDB, AFD/Proparco), telecommunication companies (MTN), government agencies (Ministry of Trade, Cameroon), or the fast moving consumer goods industry (Biopharma) using big data to improve • Direct and produce documentaries and articles on Africa’s competitiveness. Produced documentary on Africa’s rising middleclass and the evolution of the Cameroonian consumers• Design and manage websites and communication campaigns for multinational companies • Collaborate with senior management teams within organizations to cultivate and enhance relationships with key stakeholders audiences in order to create awareness of their programs and priorities

• Design and implement development and communications strategies for the Cameroonian chair of the ACP Parliamentary Assembly. • Completed operational projects including renovating the district hospital of New-Bell• Produced communication tools to promote Cameroon• Worked closely with local farmers to promote the country’s industrial production

Neuilly Sur Seine

Successfully planned, analyzed and implemented multi-channel marketing strategies for Fortune 500 companies • Developed operational strategies to improve the online experience of Nestle Waters, Haribo, Puressentiel clients • Worked closely with the accounts team to identify new opportunities for growth and business development • Worked with customers to build relationships, uncover and satisfy their needs

• Wrote articles related to “Printemps Arabe” (Tunisia, Libya and Egypt) • Managed and interacted with Le Figaro community (1 million persons around the world) • Collected strategic testimonies linked to North Africa • Led and managed a team of five staff

Paris Area, France

• In charge of communication and contact with the African press • Managed relations with fashion magazines (Vogue, Glamour, etc.) • In charge of promoting the fashion collection by Alexander Mc Queen

Digital Marketing Strategy, Marketing, Certificate

Digital Marketing Strategy is a certificate program from Harvard Business School. Digital Marketing Strategy equips professionals.

Education record