Provided professional event management including research, design, planning, coordination, and evaluation. Managed and executed meticulous, overlapping timelines while delivering client’s vision. Served as the primary liaison between parties responsible for making executive, on-demand decisions on behalf of client’s best interest. • Designed and produced events and weddings that controlled budgets of $75,000+ and 300+ guests.• Negotiated 20+ vendor contracts per event to ensure profitable rates and low costs for clients.• Utilized social media to market and maintain online presence with clients, vendors, and supporters.

Produced 30+ events per year with UCSF’s key stakeholders to reach $5 billion campaign goal in 5 years. Partnered with donor officers and faculty to strategize cultivation and stewardship events that align donors’ portfolios with their specific passions in healthcare and research. • Executed event lifecycle deliverables including objectives, budget, timeline, speakers, communication and marketing channels, guest experience, feedback, and reconciliation. • Utilized Salesforce.com to understand donors’ profile, attendance, and gifting history to identify prospective marketing events, interactive experiences, speaking programs, and exhibits. • Managed tight deadlines for cross-functional partners during production, and precise execution of day-of timeline. • Collaborated with Communications and creative services to produce on-brand event collateral and venue design. • Conducted briefing with event stakeholders to solidify plans and roles pre-event, then debrief reports post-event. • Provided team-wide solutions like establishing partnerships with new vendors, training them to operate by UC standards and guidelines, and negotiating per person costs to maximize overall ROI.

Created magic with the Disneyland® Resort Special Events Management team in the execution of high-profile, marketing-driven events and major initiatives, on and off property. Worked closely with Transportation, Amenities, Interview Scheduling, and Disney Reps to provide clients and guests a seamless and incomparable experience.• Developed budget and milestones for each event and worked diligently to ensure deadlines are met throughout development, production, and execution.• Specialized in Guest Communication and Movement including the production of event Pre-Arrival Letter, Welcome Letter, and Itinerary as well as answering guest inquiries through event phone line and email.• Maintained guest registration database for individual tracking of invited guest profiles and hotel travel needs concurrent with project milestones.• Managed and distributed assets valued at $500,000+ including park tickets, gift cards, meal vouchers, and more; responsible for post-event reconciliation of assets and attending audits with Business Support Manager.• Identified event check-in process – created and prepared all necessary packets, materials, and tracking system. • Responsible for managing a staffing plan and recruitment, as well as training for event job roles and processes.• Effectively present at project team meetings to provide recommendations, updates, and feedback.

• Process and track over $30 million in vendor allowances to ensure full payment for promotions• Execute and track promotional plans accurately and efficiently to meet deadlines and ultimately make sales• Assist and propose items in product selection, discontinuation process, and merchandising• Make recommendations on marketing plans based on analysis of category customer trends, marketdemographics, and industry standards• Compile and report promotion status including comparison with competitor prices and advertisements• Partner with multiple Business Units to improve business processes, which in turn improved sales,profits and market share

• Utilize RTPP to accurately research, interpret & input proper promotional plans as needed• Process 30+ NOPAS (contracts) for vendor allowances and national brand promotions• Forecast & adapt promotions based on uniqueness and dynamic of divisions/geography

• Online marketing, social media networking, events marketing projects to increase brand awareness• Link, bookmark, comment multiple BettyConfidential articles; manage various magazine sections• Mastered online bi-coastal communication in order to maintain efficient work-flow

• Represented Bloomberg BusinessWeek in shoe shine project; re-launch of new magazine• Partnered with SF’s A Shine & Co. in promoting free shines as the audience reads an issue• Sent weekly reports of recorded number of shines, issues distributed, and comments received

• Led all financial affairs including fundraising events, negotiations, transactions, and donations• Created business plan and proposals, facilitated monthly meetings, analyzed and presented financial status• Responsible for recruitment of community volunteers, committees, and distinguished partnerships• Negotiated profitable events with multiple San Francisco groups such as NBA Warriors Sales/Events• Accomplished and surpassed $20,000 goal to cover costs for ceremony, graduates, vendors, and guests

• Advised and supported hundreds of staff and students in the process of all on-campus events• Developed an organization database to record and track types of events and facilities used • Assisted in outreach and recruitment of new and existing students to join organizations and campus affairs• Represented student body when management would update regulations of campus productions

• Managed three film studio accounts: Walt Disney Pictures, Touchstone Pictures and Anchor Bay Films• Researched, planned and executed various office and field promotional strategies and activities• Networked with media and business partners and maintained THA databases for target audiences.

• Used in-season knowledge to help in buyer’s process with search, selection, and purchase of items• Communicated with veteran associates and manager to increase performance and sales• Maintained organization and cleanliness of stock room, fitting room, and sales floor