Mary Restrepo Email and Phone Number

One gap I see in large corporations is distilling a lot of data into an effective decision driver -- whether it be a sales deck, leadership presentation, marketing collateral, what-have-you. I help clients take a wealth of information and make it accessible, approachable, and accessible. How? Human-centered design and strategies grounded in business fundamentals.

While Cacique Foods celebrated its 50th anniversary this year, the firm's exponential growth and entrepreneurial mindset make it feel very much like a CPG start-up. I was honored to carry on the family-owned legacy by building the wildly delicious and authentic Refrigerated Salsa and Queso Dips portfolio.

I am beyond grateful for the passionate, mission-driven people who are fueling the brands and businesses at Danone. We got to shape the most influential consumer brands in the world. On Silk, I not only stood up new B2C product lines (Silk Protein) and transformed current ones (Silk Coconut), but also secured new B2B revenue streams leveraging those powerhouse products (gained permanent placement as Dunkin's sole coconutmilk supplier).What a joy to have a small part in building a better future. I'll be a Danone consumer for life.

My internship turned into a full-time gig on the Braun and Gillette Venus North American Female Electronic Hair Removal businesses (say that 3X fast). I had the honor of launching P&G's first tech innovation for permanent hair reduction, Silk-expert IPL (winning online and click-and-brick distribution at Amazon, Bed Bath & Beyond, and Walmart) and changing the trajectory of Braun's epilator business (reworking our innovation strategy and media targeting founded in consumer insights).

My summer at P&G was both incredibly challenging and rewarding. Assigned to Braun's male electric shaving business, I was tasked with analyzing the market and developing strategies to convert an untapped consumer opportunity into Braun lovers for life. In addition, I evaluated the financial impact of P&G’s first ever high-value digital coupon program and collaborated with agencies to concept print creative for Braun’s newest premium shaver.

I founded Ardent Consulting, a branding agency focused on integrated marketing solutions, in the summer of 2010 when my book of clients became substantial enough to maintain a freelance consulting business. I've had the pleasure of working with a variety of profit and not-for-profit companies that range from a two-man shop to the largest commercial real estate firm in Central Texas. Witnessing the growing pains and gains at my previous organizations helped me navigate the complicated waters in my own start-up.

It's not difficult to see why McJ was named Ad Agency's Southwest Agency of the Year -- the firm is full of talented, intensely motivated, and wildly smart people. Because of this, McJ attracts the best client partners. Here, I got to work hands-on with consumer product brands like Shiner Beers, the fourth largest craft brewery in the U.S., and Costa, the fastest growing premium sunglass company in the U.S.Some of my major accomplishments at the agency include: overseeing the packaging and POS launch of Wild Hare Pale Ale (Shiner's first foray into the ale category) and facilitating Costa's apparel design and strategic partnerships with big box retailers like Academy Sports + Outdoors, Hibbett Sports, and Dick's Sporting Goods.

I began my career at Stream as an unpaid Marketing Intern and was subsequently promoted every year while at the firm until I was named Marketing Manager in 2008. My primary role was to transition the marketing group from statewide power player to a fledgling nationwide firm. In addition, I was largely responsible for nationwide marketing strategy and overall brand development while managing the career progression of a team of 18. To say I learned a lot at Stream is a definite understatement.