Mary Rowell Email & Phone Number

San Francisco, CA, US

San Francisco, CA, US

Projects include:*Monitored competitors. Conducted deep-dive research. *Communicated market trends/insights to Executives, Marketing, and Product Management teams. Updated sales assets.*Assessed the effectiveness of the existing competitive intel program with recommendations that included updating battle cards, a curated newsletter, and the creation of a.

Vancouver, BC, CA

San Mateo, California, US

San Francisco, California, US

Houston, Texas, US

• Provide sales support with competitive deals and maintain internal competitive repository for product suites. Results include increased win rate against Remedy competitors, especially in deals $150,000+
• Create competitive sales assets –competitive matrixes for external website, battle cards, best competitive practice documents
• Provide competitive new flashes for execs and sales around market changing events

Santa Clara, California, US

• Assisted sales in deals which included 40% year over year cloud revenue growth
• Sales enablement – Training (pre-sales and Sales), sales deck, competitive battle cards, deliver sales training, and author solution/product data sheets
• Knowledgeable of Artificial Intelligence and Machine Learning
• Messaged and positioned solutions against competitors
• Created take out programs working with hardware partners
• Created and implemented competitive migration plan working with cross functional teams

San Francisco, CA, US

• Supported sales teams, contributing to New Relic's 50% revenue year over year growth.
• Established a 24 hour SLA (often done sooner) to provide a companywide response to market changing events
• Built competitive repository available company to assist marketing, sales, product management, and executive staff
• Managed product launches, assisted demand gen programs, and go-to-market activities

• Business Development, Competitive Intelligence, Project Management, and Strategist. Recent projects include:
• Competitive analysis of the data protection market, data integration for the cloud, backup and recovery, telco enterprise offerings, and Big Data.
• In depth analysis and assessment of opportunities for marketing analytics in specific verticals. Provided summary and recommendations
• In depth analysis and assessment of opportunities for telcos.
• Manage projects including Win/Loss Analysis, the creation of sales tools and white papers, webinars, and creating web strategy and content.
• Competitive Assessments: projects include vendor channel programs, security and networking products, service partners, and corporate strategy

Round Rock, Texas, US

• Managed CI team and budget
• Provided competitive positioning of current and upcoming products.
• Oversaw and implemented competitor takeout programs for the global sales force

San Jose, California, US

• Built and maintained competitive website.
• Oversaw the competitive needs for the product marketing (responsible for providing competitive information on over 40 products).
• Lead Competitive displacement program.
• Contributed competitive updates to weekly company letter as well as providing competitive responses to competitive or market announcements.

Austin, Texas, US

• Produced monthly report that monitored analysts commentary regarding Oracle, its products and the competition.
• Researched B2B and ASP vendor market data and developed Internet business models for product groups.
• Developed ecommerce messaging for collateral and marketing communications

Education record

Mba, Marketing

Education record

Ba, History And Political Science