I’m currently leading organic social strategy at Breezeline, the 8th largest internet service provider in the United States. My experience includes social media strategy, community management, social channel governance, community engagement, social media customer care, social listening and analytics, influencer marketing, link tracking, issues management and escalations, reporting and KPIs, and managing relationships with external agencies and vendors. Prior to joining Breezeline, I was on Hasbro's global communications team managing a dynamic portfolio of iconic brands (Play-Doh, Monopoly, Nerf and more) across social media accounts with a combined audience of over 10.5 million. Social platform expertise: Instagram, Facebook, X, TikTok, Snapchat, LinkedIn, PinterestSocial tool experience: Sprinklr, Meta Business Manager, Khoros, Canva, Google My Business, Bitly, Tweetdeck, Hootsuite, Sprout Social, Bit.ly, NetBase, Brandwatch, Additional skills: public relations, media relations, media training, UGC management, brand reputation, crisis communication, customer service, copywriting, project management, social listening and analytics, content creation, collaboration.
Listed skills include Media Relations, Public Relations, Journalism, News Writing, and 9 others.