• Develops and implements innovative PR strategies and creative content writing, including blogs, press releases, web content writing, SEO content, communications materials, and presentations. She builds professional media relationships to positively impact clients’ images. • Spearheadeds all media relations, content production, editorial coordination, strategy design, spokesperson training, and communication crisis protocols for some of Nexo PR Agency’s key clients, among them, Pfizer, Cushman&Wakefield|AB Advisory and InvenioLSI.

Develops and implements innovative content writing and PR strategies along with creative materials and presentations, and builds professional media relationships to positively impact clients’ images. Served as a social media manager for former Costa Rica President José María Figueres Olsen. Collaborated as a reporter for several media outlets including Avianca, Estrategia & Negocios, and Casa Galería magazines.• Spearheadeds all media relations, content production, editorial coordination, strategy design, spokesperson training, and communication crisis protocols for Nexo PR Agency’s key clients, among them, Roche, Desyfin, Canada-based Educalcool, Suzuki, GIZ, and Huawei.• Provided exceptional SEO content writing, communications, PR and journalism services to prestigious companies and individuals both directly and through agencies with a 100% satisfaction rating. • Devised and managed strategic social media campaigns through Facebook, Twitter, Instagram, etc., increasing followers by 70-80%.• Collaborated with Mr. Figueres and the office manager to align all content to the personal national and international schedule, boosting efficiency by 90%. • Served as SembraMedia's country ambassador, content writer, social media manager, and web content editor. Owned Comidología (Independent journalistic project from 2008 to 2019). Google-Knight Center.• Acted as editorial coordinator/guest editor for Casa Galeria Media and Estrategia y Negocios, providing national and international event coverage and assignments for four magazines.• Selected for numerous magazine covers including a feature interview with Nacho Figueras, a Ralph Lauren model, and Jane Fraser, CEO of Citigroup, along with high-profile personalities and executives in Central America. • Administered creative consulting for Banco Nacional’s “Yo Soy Andrea” (I am Andrea) Social Campaign Communication Challenge.

Zilker Partners is an Austin-based full-service recruiting and digital marketing firm with decades of Technology and Digital recruiting expertise and a renowned digital marketing team. • Writes and updates marketing and SEO-relevant content for blogs in English, to promote Zilker Partners' clients' products or services. Industries: technology, telecom, health insurance, tech startups, among others.• Bases the content on researching industry-related topics, combining online sources and studies.• Ensures all-around consistency with SEO guidelines and individual client standards.• Proofreads and edits blog posts before publication.• Submits work to Head of Content for editing, input, and approval.

2021 - Email Content Lead / Founder’s Edition Relationship Manager• Strategizes, writes, delivers, and monitors email onboarding and marketing campaigns, which leverage the company's overall sales, conversion, and retention goals.• Develops one-on-one relationships with Slidebean’s Founder’s Edition customers, ensuring the plan leverages each startup’s full potential, from pitch deck creation to investor meetings.2019 - 2021 - Community Manager• Establishes relevant relationships with other stakeholders, such as sponsors, content creators, customers, brand ambassadors, affiliates, academic institutions, and other organizations in order to develop partnerships that are mutually beneficial and that allow the brand’s mission to expand globally.• Creates and publishes relevant content writing strategies on the brand’s and the CEO’s social media outlets, based on the Marketing department’s goals, especially the growth and exposure of the brand’s YouTube channel.• Creates meaningful links with the communities of each of the brand’s social media outlets plus other channels such as Discord, YouTube, and Trustpilot.• Writes, edits and publishes blog articles that comply with the brand’s style and SEO criteria.

• Review and analyze newsworthy topic opportunities and other PR-related opportunities and collaborate closely with the partners to develop a growing brand in LATAM and specialized industry media. • Established the brand as a relevant source of information within 50+ industry-related media outlets in diverse Latin American and international markets through creative branding/public relations strategies.• Developed and delivered the strategy for internal communications.• Designed and established social media community management/customer service protocols, good practices, and reports.• Coordinated content production for social with diverse areas such as graphic design, SEO, and customer service.• Analyzed and recruited LATAM influencers related to the brand, to be permanent ambassasdors. Provided them with good practices and tools to track strategy effectiveness.

Served as a liaison between the company, its PR agency and relevant U.S. industry media in order to produce and pitch newsworthy information to key media outlets and journalists. Networked within the community and built relationships with other prospective business partners and other networks and members.•Generated a number of appearances in high-profile media outlets such as The New York Times, CNN en Español and CNBC. • Innovated and offered new ideas and approaches for developing the brand based off of market research, brand recognition and creative brainstorming.• Proactively served as a subject matter expert ensuring consistent knowledge of new trends, news, events and deadlines to exploit all possible opportunities.

Supervised the planning, development and execution of PR activities in accordance with objectives and budget parameters. Led creative, media, and research staff to ensure client objectives were understood in order to develop strategic solutions for clients' business objectives and goals. • Planned and executed diverse public relations strategies for prestigious clients such as EARTH University, U.S.-based Southern United States Trade Association and U.S. and Mexico-based Woodcrafters, elevating recognition by 80%.• Oversaw creative and marketing strategy to engage sales, project management and executive teams to provide and deliver creative, interactive offerings to clients.