Masha Hrytsenko Email & Phone Number

Kyiv, Kyiv City, Ukraine

• In my current role at 42DM, I'm working on growing the 42DM agency's brand. Collaborating closely with the CEO and marketing team, I focus on:
• Marketing Strategy & Implementation: Developing and executing omnichannel marketing campaigns, including lead magnets, landing pages, ads, and promo materials for conferences, webinars, etc., boosting engagement and.
• Social Media Ownership: Overseeing the social media strategy for our CEO's thought leadership, reflecting her brand voice and visual identity. Managing the full lifecycle from creation to optimization.
• Content Creation & Optimization: Working alongside the SEO team to transform team and CEO insights into high-quality, SEO-optimized blog content that is repurposed across channels.
• Rebranding & Website Relaunch: Contributing creative marketing expertise to our rebranding and website relaunch, working on LPs, case studies, and other pages, and managing design and development teams.I’m passionate.

Kyiv, Ukraine

• In my role as a Digital Marketing Specialist for our clients, I acquired valuable skills in market research and strategy development within digital marketing in B2B and B2C industries, including SaaS, e-learning, APIs.
• Positioning, Messaging: I developed positioning strategies and messaging for companies, ensuring consistent brand communication across various channels.
• Social Media: I worked on social media management, creating engaging content, and implementing social media marketing approaches.
• Content Creation and Copywriting: I created content for websites, landing pages, blog articles, and social media posts, which enhanced my copywriting skills and the ability to create marketing materials that convert.
• Visuals Design: I worked on creating visual content, including social media visuals and ad creatives, which strengthened my design skills and my ability to communicate information visually.
• Buyer Personas Research: I led in-depth buyer personas research for multiple companies, analyzing their target audience's characteristics, needs, and preferences.

Kyiv City, Ukraine

• With experience in SaaS, Consulting, FinTech, Gambling, E-commerce, Food, Blockchain, IT, Software, and News, I demonstrate adaptability to different domains and target audiences. Working with B2B (and B2C) clients, I.
• Content Creation and Copywriting: Created engaging social media posts, blogs, ads, emails, and more. With strong writing skills and tone-of-voice adaptability, I consistently delivered quality content, driving.
• SEO and PPC: Copywriting, content optimization, PPC campaign support, competitor ad monitoring, data analysis, and campaign optimization skills.
• CRM, Email Marketing, Lead Generation: With CRM proficiency in HubSpot, I managed social media posts and email campaigns,, and worked on lead generation through research and outreach.
• Influencer Marketing: Worked on influencer outreach on TikTok and Instagram to expand brand reach and awareness.
• Process Automation: Skilled in process automation and platform integration, including AI. Streamlining tasks through automation enhances efficiency, enabling focus on strategic and creative work.

I’ve had the chance to work with two clients on tailored marketing strategies and UX/UI solutions.Client 1 (Recruitment Services and Consulting:) I teamed up with this client to give their new service a strong launch. I developed a structured landing page (LP) that included copywriting, design enhancements, and improvements to their homepage structure and.

Successfully generated 500+ qualified leads for a video production company in the Middle East by conducting customer research, maintaining and updating the leads database with Linkedin Sales Navigator, setting up and analyzing email campaigns on HubSpot, utilizing Linkedin- and email parsing techniques, and nurturing leads through email communication.