As a B2B sales and marketing pro, I hold positions at both Cisco and Sparklead. This combination allows me to offer my customers and partners the benefits of both: corporate and startup environments, sales and marketing, enterprise and SMB sectors, and understanding of Ukrainian and global markets.Feel free to DM me to explore how I can assist you with outreach, upselling, cross-selling, and optimizing your marketing strategy.
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Head Of GrowthSparklead Jan 2023 - Present -
Territory Business ManagerCisco Sep 2019 - PresentKyiv, Ukraine -
Account Manager Ukraine & AzerbaijanCisco Nov 2014 - Sep 2018Kyiv -
Crm SpecialistJohnson & Johnson May 2013 - Nov 2014Ukraine- Created a daily updated database comprised of data from more than 25 sources; - Designed and introduced analytical system of sales team performance assessment comprised of daily, weekly and monthly reports;- Improved Company’s analytical system by using market researches from external suppliers;- Train and provide daily support of more than a hundred CRM users – mobile app users, analytical tools users, IT specialists from distributors (manage inquiries by phone, email and via support portal);- Constantly upgrade CRM system based on the inquiries from users (i.e. understand the business need, provide clear description to the supplier to write a script or create an application, test it and introduce to the users). -
Customer Development AnalystColgate Palmolive Jun 2011 - May 2013Kyiv, Ukraine- Significantly upgraded ERP system based on the inquiries from users (e.g. added modules of VMI and POS materials tracking. VMI implementation reduced level of out-of-stocks by 2%);- Upgraded and unified analytical system by changing and adding daily, weekly and monthly reports and using external and internal research data;- Created a model to set fair targets for the sales team based on thorough primary and secondary sales and stock analysis;- Trained and provided daily support of 50+ users of the ERP system –analytical tools users and IT specialists from distributors (managed inquiries by phone and email);- Managed implementation of the CRM system tracking the activities of the sales team. -
Volunteer Event OrganizerTsentr Zmistu Dec 2009 - May 2011- Organized trainings for youth;- Consulted youth on matters of sexually transmitted diseases, treatment and prevention in social networks and by phone.
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Sales ForceProassistance Dec 2009 - Sep 2010- Searched for new customers and supported the current ones (by phone, through forums and meetings);- Trained new employees.
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ConsultantBalance Business Book Sep 2009 - Dec 2009- Consulted shoppers;- Kept cash desk;- Organized meetings of writers and readers.
Masha Naumenko Education Details
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Financial Controlling -
Corporate Finance
Frequently Asked Questions about Masha Naumenko
What company does Masha Naumenko work for?
Masha Naumenko works for Sparklead
What is Masha Naumenko's role at the current company?
Masha Naumenko's current role is B2B Sales and Marketing.
What schools did Masha Naumenko attend?
Masha Naumenko attended Kyiv National Economics University, Kyiv National Economics University.
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Masha Naumenko
Kyiv -
Masha Naumenko
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