Masha Petrova, Ph.D. work email
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I am a software CEO with a passion for building highly functional and productive teams. Naturally result-oriented, I truly enjoy working with multidisciplinary, global teams. Creating a unified company vision is exciting and inspiring, while staying focused on operations keeps my internal engineer truly happy. My marketing philosophy is simple, yet very effective. People buy from people. Even in B2B transactions in highly technical markets (for 15+ years I marketed to mostly PhD engineers in aerospace, defense, automotive and manufacturing industries). No matter how sophisticated the technology, or the organization buying it - focusing on the human making the decision, allows me to create highly effective campaigns and go-to-market strategies. My most recent role of leading a deep-tech start-up as the CEO, allows me to balance my yearning for creative expression, my love of people, and rigorous engineering education - in a way that is deeply fulfilling.
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Chief Executive OfficerNullspace, Inc. Jan 2023 - PresentIrvine, California, Uswww.nullspaceinc.comLeading an engineering software development company. -
Cdl-Seattle, Manufacturing 2023/24 CohortCreative Destruction Lab Oct 2023 - Apr 2024Toronto, Ontario, CaStart-up Accelerator -
FounderMasha V Petrova, Fractional Cmo Aug 2022 - Jan 2024https://www.mashavpetrova.com/As a fractional Chief Marketing Officer, I become a valued partner to your executive team, board of directors, and advisors. I specialize in working with B2B technology and healthcare start-us (post series A) and private equity-owned companies with complex product and service offerings, as a part-time CMO. I work with your current marketing teams, or build out new teams, to deliver any combination of the following:Marketing StrategyBrand DevelopmentProduct MarketingPress / Public RelationsSocial MediaAdvertisingSales Enablement / Demand GenerationFor more information:https://www.mashavpetrova.com/ -
AdvisorOnscreen, Inc. Aug 2022 - Jan 2023Yorba Linda, Ca, UsProviding strategic advice to a start-up through a period of rapid growth and fundraising. -
Chief Marketing OfficerParentis Health Aug 2021 - Aug 2022Laguna Hills, Ca, Us• Developed and implemented marketing strategy and built a marketing team from scratch including digital marketing, branding, public relations, creative, and advertising functions • Lead a complete re-brand for a healthcare brand providing Continuity of Care for seniors, including Home Health, and Hospice, as well as two sub-brands for Home Care and Residential Care business units• Developed and implemented a demand-generation strategy for driving revenue• Unified messaging throughout 5 siloed business units, which have been functioning as independent companies for 8 years -
Vice President, MarketingAltium® Aug 2019 - Aug 2021La Jolla, California, Us -
Vice President Of MarketingOnscale Dec 2018 - Aug 2019Redwood City, California, Us- Ran global marketing and communications at a SaaS engineering software start-up funded by Intel Capital and Google Gradient Ventures, with a focus on driving revenue and brand recognition for the company- Hired a marketing team that launched a new corporate website, new monthly webinar series, and developed the PR strategy -
Product Marketing, Additive ManufacturingAnsys, Inc. Oct 2017 - Dec 2018Canonsburg, Pa, Us- Developed and executed marketing plan and go-to-market strategy for a new Additive Manufacturing line of software products for a global engineering software company with annual revenue of $1.1 billion- Led marketing integration of an Additive Manufacturing software start-up, after acquisition - Developed messaging, positioning, and marketing plan for a new software product line for simulation of - Additive Manufacturing processes - Created sales enablement materials and trained a global sales team on competitive advantages and unique sales proposition -
Director Of Global MarketingMsc Software Jun 2016 - Oct 2017Newport Beach, Ca, Us- Managed corporate MARCOM, creative, product marketing, and America’s field teams for a global company with annual revenues of $225 million- Developed a marketing plan to grow OEM market share, managed a global marketing budget and global product release planning for 15+ product lines - Championed strategy for new market segment penetration (Additive Manufacturing) that resulted in significant new product pipeline growth - Initiated a data-driven field-marketing program and created a customer-facing product marketing teamOversaw marketing integration of several acquired companies -
Founder And CeoMvp Consulting Solutions, Llc 2008 - Jun 2016- Directed all aspects of the business providing business and product development solutions to hi-tech industries.- Submitted 3 SBIR grant proposals to NSF and Department of Education, in collaboration with Cambridge University Press, for development of an educational video game for engineering college students- Developed Biopolymer program curriculum and go-to-marketing strategy for the American Chemical Society resulting in approval of $200K of additional funding for the program -
Field Applications/ Marketing EngineerReaction Design, Now Part Of Ansys Feb 2007 - Nov 2008San Diego, Ca, Us- Primary applications engineer for an engineering software company with ~$4 million in annual gross revenue- Identified new product possibilities, collaborated with engineering team and created marketing campaigns for clients such as General Electric, Shell Global, Toyo Electron, DuPont and Solar Turbines - Worked cross-functionally as a liaison between marketing, product development and customer support- Was the Technical Support Coordinator responsible for timely deliveries of technical responses to all customers, and coordinating alpha and beta software testing- Demoed Chemkin, KINetics, Energico and Model Fuels Consortium software tools to investors, distributors and customers- Wrote white papers, success stories, training brochures and created webinars that increased sales and enhanced customer understanding of complex product features - Developed/taught courses to customers and distributors in the USA, Canada, China, Japan and Germany -
Development EngineerReaction Design, Now Part Of Ansys Dec 2005 - Feb 2007San Diego, Ca, Us- Developed complex software tools for automotive, aerospace and microelectronics industries- Created chemical mechanisms and related software algorithms aimed at increasing efficiency of various combustion-based processes for major automotive, aerospace, gas turbine, and materials companies
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ResearcherUniversity Of California 2001 - 2005Oakland, California, UsConducted thesis research in identifying detailed and reduced chemical-kinetic mechanisms for autoignition and detonation of hydrocarbon fuels using multiple numerical methodologies including engineering simulation, Computer-aided Engineering (CAE), and Finite Element Analysis (FEA).
Masha Petrova, Ph.D. Skills
Masha Petrova, Ph.D. Education Details
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Uc San DiegoAerospace Engineering -
University Of DelawareMechanical Engineering
Frequently Asked Questions about Masha Petrova, Ph.D.
What company does Masha Petrova, Ph.D. work for?
Masha Petrova, Ph.D. works for Nullspace, Inc.
What is Masha Petrova, Ph.D.'s role at the current company?
Masha Petrova, Ph.D.'s current role is CEO, engineering software.
What is Masha Petrova, Ph.D.'s email address?
Masha Petrova, Ph.D.'s email address is ma****@****ons.com
What is Masha Petrova, Ph.D.'s direct phone number?
Masha Petrova, Ph.D.'s direct phone number is +185859*****
What schools did Masha Petrova, Ph.D. attend?
Masha Petrova, Ph.D. attended Uc San Diego, University Of Delaware.
What skills is Masha Petrova, Ph.D. known for?
Masha Petrova, Ph.D. has skills like Engineering, Product Development, Program Management, Software Development, Analysis, Training, Public Speaking, Management, Marketing, Curriculum Development, R&d, Product Marketing.
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