Masita Fitriah Email & Phone Number

Jakarta, Indonesia

• Managed and analyzed the @sahabat.petani account with 43,000+ followers using Google Analytics.• Created and distributed 5 pieces of content per week using Adobe Illustrator and Adobe Premiere Pro.• Managed ads and campaigns with influencers and Instagram Ads platform, achieving a target engagement rate of 5%.

Jakarta, Indonesia

• Developed marketing plans and campaigns for relaunching 1 product using SWOT Analysis and SMART Goals.• Conducted content marketing with publication of 3 articles per week and optimized website SEO to achieve a Bounce Rate of 44.74%.• Analyzed website traffic and marketing effectiveness using Google Analytics.

Bandar Lampung, Lampung, Indonesia

• Assistant lecturer in courses: Biology, Chemistry, Vegetative Breeding, Seed Production and Technology, Introduction to the Seed Industry, Food Crop Production, English.• Planning and managing a class consisting of 40 students, coordinating with lecturers to compile learning materials, design exams, and assess students.• Increasing the availability and accuracy of academic data using Microsoft Office.• Providing support in teaching courses to students with a class attendance rate of 100%.

Bandar Lampung, Lampung, Indonesia

• Laboratory assistant: Biology, Chemistry, Seeds, and Plant Breeding.• Supervised +40 students in practicum, supporting the understanding of practicum concepts and methods of data analysis using Microsoft Excel.• Developed a practical report writing guide using Microsoft Word.• Creating a routine maintenance checklist for laboratory equipment with an implementation rate of 95%.

Bandar Lampung, Lampung, Indonesia

• Increasing participants in the 5 Sector Student Creativity Program (PKM) by 38 proposals, facilitating discussions, and coordinating with lecturers to review PKM proposals.• Reporting the results of student scientific forum activities for 2 semesters to the faculty.

Sekincau, Lampung, Indonesia

• Researching innovative cassava-soybean cultivation techniques with the result of increasing soybean seed production and land productivity by 53%.• Managed and analyzed data from 350 sample plants using Minitab 17 and Microsoft Excel to ensure the quality and validity of research results.• Interpreting research results, writing research reports, and scientific publications.• Preparing the necessary data for conducting international lecturer seminars.• Conducted scientific seminars at the Department of Agronomy and Horticulture, University of Lampung.

Sekincau, Lampung, Indonesia

• Developing innovative planting systems to enhance the efficiency of potato seed production in both screen houses and fields. • Field supervision, generating periodic reports, and offering recommendations to enhance the effectiveness of cultivation techniques and seed potato production.

Bachelor'S Degree, Agronomy And Horticulture, 3.89

- Computing and Data Analysis: engaged in cassava and soybean research projects, I analyzed research data using Minitab 17 and Microsoft.

Student Exchange, Urban Farming, 3.70

- Designing an urban farming system using resources and recycled goods to support sustainable agriculture. - Designing a business based.