Mason Fuller Email & Phone Number

Lehi, Utah, United States

Lehi, Utah, United States

Lehi, Utah Area

As part of the testing center of excellence (COE), I partner with business units to facilitate their objectives by gathering and mining data, generating hypotheses, designing and evaluating experiments (A/B and geo-based tests), and spreading those learnings throughout the organization. Other aspects of my role include predictive modeling, skunkworks projects and customer surveys.

Springfield, Missouri Area

Create data visualizations for storytelling of insights, actionable items, and future analyses of marketing campaigns.Design A/B test experiments to increase ROI and measure incremental change among customer segments.Evaluate experimental results for significance and effect size, and outline opportunities to implement results in future campaigns.Assist in the creation of marketing campaigns and development of loyalty marketing tactics to achieve objectives.Develop metrics and key performance indicators (KPI) for reports to measure customer loyalty and track progress toward goals.

Springfield, Missouri Area

Create data visualizations for storytelling of insights, actionable items, and future analyses of marketing campaigns.Design A/B test experiments to increase ROI and measure incremental change among customer segments.Evaluate experimental results for significance and effect size, and outline opportunities to implement results in future campaigns.Assist in the creation of marketing campaigns and development of loyalty marketing tactics to achieve objectives.Develop metrics and key performance indicators (KPI) for reports to measure customer loyalty and track progress toward goals.

Springfield, Mo

Provide excellent customer service for customer inquiries received by telephone, secure message, or email.Record each customer experience with customer relationship management (CRM) program, ensure prompt resolutions, and follow-up with customers.

Bachelor Of Science (B.S.), Marketing/Marketing Management

Activities and Societies: Alpha Kappa Psi, The Professional Business Fraternity

Education record