Mason Clark

Mason Clark Email and Phone Number

Media Planning Manager @ Meta
New York, United States
Mason Clark's Location
Brooklyn, New York, United States, United States
Mason Clark's Contact Details
About Mason Clark

Mason Clark is a Media Planning Manager at Meta. He possess expertise in media relations, social media marketing, press releases, social media, public relations and 45 more skills. Colleagues describe him as "Mason is the hardest worker I have ever had the pleasure of working with. His planning and strategy skills helped me learn more about Media Planning and Buying during my time working with him. His positive attitude and readiness to hit the ground running are just some of the attributes that made him a great manager. Anyone would be lucky to work with someone of Mason's caliber.", "Mason is a passionate, hard-working, intelligent, and bright young man. Mason did very well in every aspect in my Public Relations Research Method class. He has shown the ability to learn fast, and well apply the knowledge and theories in research practice. Mason is exceptionally responsible and demonstrated excellent leadership and organizational skills in the group research project. I believe Mason is a great add-on to any team.", and "I worked with Mason on a few committees for Student Government. Mason has a professional and strong work ethic. He is highly motivated and very passionate about what he does."

Mason Clark's Current Company Details
Meta

Meta

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Media Planning Manager
New York, United States
Mason Clark Work Experience Details
  • Meta
    Media Planning Manager
    Meta
    New York, United States
  • Indigo Slate
    Senior Media Planner
    Indigo Slate May 2024 - Present
    Seattle, Washington, Us
  • The Clark Network
    Paid Media Strategist
    The Clark Network May 2022 - Present
    I help agencies & brands with strategy, planning, activation, and reporting for their integrated media campaigns.- Clients: Laundry Service, Movers+Shakers, BookHub- Brands: Amazon Music, e.l.f beauty, Dr. Squatch, PrettyLitter, Poker Power, Chirp Audiobooks, Marianella Skincare.
  • Amazon
    Product Marketing Manager
    Amazon Oct 2021 - Mar 2022
    Seattle, Wa, Us
    - Global marketing lead on the Traffic and Marketing Tech team for driving mobile app installs for the Amazon Shopping app across social media platforms. - Built and executed full scope marketing plans then analyzed performance to demonstrate whether or not they were successful to optimize into automated programs in a post Apple iOS14.5 world of tracking. - When automating effective campaigns, I collected business and systems requirements from internal stakeholders and partners, wrote project plans, drove project schedules from development commit to release then provided marketing support for any releases. - Managed the program onboarding process for each new region to maintain eligibility criteria for program and benefits.- Defined testing experiments and optimizations to drive meaningful insights and recommendations.
  • Laundry Service
    Senior Media Strategist
    Laundry Service Jan 2021 - Oct 2021
    Brooklyn, New York, Us
    -Managed paid distribution of 20M+ in budget for full-funnel advertising campaigns, with an emphasis on Paid Social; including Meta (FB & IG), TikTok, YouTube, Twitter, Snapchat, LinkedIn and Pinterest-Lead client relationships in paid media conversations and collaborated with other internal departments to ensure creative requests and campaign learnings were incorporated into successful campaigns.- Overseen day-to-day activities of 3 reports dealing with creative and copy optimizations (A/B tests) within social media.
  • Laundry Service
    Media Strategist
    Laundry Service May 2019 - Jan 2021
    Brooklyn, New York, Us
    - Created media plans then managed and executed the day to day paid social media campaign strategy, maintained budgets, built and executed campaigns, and made optimizations in support of client goals and innovation.- Developed a strong working relationship with vendors to stay up to date on new ad offerings and test and learn opportunities.- Analyzed data then wrote insights and recommendations in weekly to monthly media reports that helped to inform client action. - Identified the variables that can be optimized and execute optimization- Ran daily reporting, analytics, and trend tools across social platforms: such as Meta (Facebook/Instagram) X (Twitter), Pinterest, LinkedIn, etc
  • Merkle
    Senior Media Strategist
    Merkle Jun 2018 - May 2019
    Columbia, Md, Us
    Merkle is a leading data-driven, technology-enabled, global performance marketing agency that specializes in the delivery of unique, personalized customer experiences across platforms and devices.
  • Seeking Alpha
    Account Manager
    Seeking Alpha Apr 2017 - Jun 2018
    New York, Us
    • Managed the success of pivotal booked advertising campaigns totaling in 18MM+ annual revenue.• Developed intricate understanding of key partner KPIs and execution preferences.• Proactively and reactively responded to reporting and performance questions.• Accurately calculated the availability of advertising inventory for sales proposals.• Supported the day to day needs of digital sales team through development of media plans, decks, and marketing collateral for advertising proposals.• Developed strong understanding of Seeking Alpha media products.• Participated in the execution and development of sales strategy for key clients and RFP.• Created compelling proposals - both proactively and in response to RFPs - that were strategic, creative, accurate and met client objectives.• Provided strategic insights into placements and targeting that drove campaign success.• Communicated with client & agency contacts to ensure the highest level of customer service to cultivate sales.• Continually collaborated with Ad Operations team to develop best practices and improve existing processes.
  • Equinox
    Account Manager
    Equinox May 2015 - Apr 2017
    New York, New York, Us
    • I was responsible for B2C sales at the Equinox Brooklyn Height's location.• Used a CRM (Salesforce) tool to organize and track of 500+ person pipeline• Prospected new business and clients with in club, community, and business outreach. • Achieved and exceeded individual sales goals, renewals, and ancillary service goals on a monthly bases. • Managed all post sales on-boarding of new members. • Built trust and lasting friendships with members to help with customer service issues and manage the clubs' 3,500+ members needs.• Hosted events and workshops for in-club lead generation. • Conducted pre-planning activities each month including strategic outreach, for securing member referrals
  • Davis Brand Capital
    Associate Consultant
    Davis Brand Capital Feb 2013 - Mar 2015
    Atlanta, Georgia, Us
    Davis Brand Capital is a comprehensive brand consultancy, that places equal emphasison the strategic, economic, cultural and design aspects of brand development and management.

Mason Clark Skills

Media Relations Social Media Marketing Press Releases Social Media Public Relations Facebook Marketing Blogging Public Speaking Event Management Social Networking Community Outreach Indesign Microsoft Office Research Publishing Copywriting Adobe Creative Suite Powerpoint Creative Writing Advertising Strategic Communications Corporate Communications Brand Development Customer Relations Customer Service Promotions Social Media Relations Management Salesforce Sales Management Customer Service Management Customer Engagement Doubleclick For Publishers Digital Marketing Strategy Digital Media Media Planning Media Buying Microsoft Excel Marketing Strategy Digital Media Services Programmatic Programmatic Media Buying Media Sales Account Management Project Management Google Adwords Appnexus Dv360

Mason Clark Education Details

  • University Of Miami
    University Of Miami
    Public Relations & Sociology

Frequently Asked Questions about Mason Clark

What company does Mason Clark work for?

Mason Clark works for Meta

What is Mason Clark's role at the current company?

Mason Clark's current role is Media Planning Manager.

What is Mason Clark's email address?

Mason Clark's email address is ma****@****ice.com

What schools did Mason Clark attend?

Mason Clark attended University Of Miami.

What are some of Mason Clark's interests?

Mason Clark has interest in Civil Rights And Social Action, Environment, Arts And Culture, Human Rights.

What skills is Mason Clark known for?

Mason Clark has skills like Media Relations, Social Media Marketing, Press Releases, Social Media, Public Relations, Facebook, Marketing, Blogging, Public Speaking, Event Management, Social Networking, Community Outreach.

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